Your Money And Your Brain
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Author | : Jason Zweig |
Publisher | : Simon and Schuster |
Total Pages | : 403 |
Release | : 2007-09-04 |
Genre | : Business & Economics |
ISBN | : 1416539794 |
Drawing on the latest scientific research, Jason Zweig shows what happens in your brain when you think about money and tells investors how to take practical, simple steps to avoid common mistakes and become more successful. What happens inside our brains when we think about money? Quite a lot, actually, and some of it isn’t good for our financial health. In Your Money and Your Brain, Jason Zweig explains why smart people make stupid financial decisions—and what they can do to avoid these mistakes. Zweig, a veteran financial journalist, draws on the latest research in neuroeconomics, a fascinating new discipline that combines psychology, neuroscience, and economics to better understand financial decision making. He shows why we often misunderstand risk and why we tend to be overconfident about our investment decisions. Your Money and Your Brain offers some radical new insights into investing and shows investors how to take control of the battlefield between reason and emotion. Your Money and Your Brain is as entertaining as it is enlightening. In the course of his research, Zweig visited leading neuroscience laboratories and subjected himself to numerous experiments. He blends anecdotes from these experiences with stories about investing mistakes, including confessions of stupidity from some highly successful people. Then he draws lessons and offers original practical steps that investors can take to make wiser decisions. Anyone who has ever looked back on a financial decision and said, “How could I have been so stupid?” will benefit from reading this book.
Author | : Paul W. Glimcher |
Publisher | : MIT Press |
Total Pages | : 404 |
Release | : 2004-09-17 |
Genre | : Medical |
ISBN | : 9780262572279 |
In this provocative book, Paul Glimcher argues that economic theory may provide an alternative to the classical Cartesian model of the brain and behavior. Glimcher argues that Cartesian dualism operates from the false premise that the reflex is able to describe behavior in the real world that animals inhabit. A mathematically rich cognitive theory, he claims, could solve the most difficult problems that any environment could present, eliminating the need for dualism by eliminating the need for a reflex theory. Such a mathematically rigorous description of the neural processes that connect sensation and action, he explains, will have its roots in microeconomic theory. Economic theory allows physiologists to define both the optimal course of action that an animal might select and a mathematical route by which that optimal solution can be derived. Glimcher outlines what an economics-based cognitive model might look like and how one would begin to test it empirically. Along the way, he presents a fascinating history of neuroscience. He also discusses related questions about determinism, free will, and the stochastic nature of complex behavior.
Author | : John Assaraf |
Publisher | : Waterside Productions |
Total Pages | : 296 |
Release | : 2018-09-25 |
Genre | : Psychology |
ISBN | : 9781947637825 |
"If you really have so much potential...why are you NOT using all of it? The latest brain science delivers the answers you need to break free and unlock the hidden power of your subconscious mind, so you earn more, live more, and achieve more than ever before. By using the latest technologies and evidence-based training techniques, you can release years of old programming, limiting beliefs and habits that keep you stuck achieving the same results over and over again. Discover powerful brain-based techniques that elite athletes, Navy SEALs, CEOs, and astronauts use to upgrade their mindset, focus, and emotional fortitude!" --
Author | : Jason Zweig |
Publisher | : PublicAffairs |
Total Pages | : 257 |
Release | : 2015-10-13 |
Genre | : Business & Economics |
ISBN | : 1610396065 |
Your Survival Guide to the Hades of Wall Street The Devil's Financial Dictionary skewers the plutocrats and bureaucrats who gave us exploding mortgages, freakish risks, and banks too big to fail. And it distills the complexities, absurdities, and pomposities of Wall Street into plain truths and aphorisms anyone can understand. An indispensable survival guide to the hostile wilderness of today's financial markets, The Devil's Financial Dictionary delivers practical insights with a scorpion's sting. It cuts through the fads and fakery of Wall Street and clears a safe path for investors between euphoria and despair. Staying out of financial purgatory has never been this fun.
Author | : Teresa Aubele |
Publisher | : Adams Media |
Total Pages | : 256 |
Release | : 2011-11-15 |
Genre | : Business & Economics |
ISBN | : 9781440528088 |
You really can think yourself rich--when you program your gray matter to make money. In this groundbreaking guide, neuroscientist Dr. Teresa Aubele teams up with finance whiz Doug Freeman, business consultant Dr. Lee Hausner, and Psychology Today blogger Susan Reynolds to help you capitalize on your brain--literally. This one-of-a-kind method draws upon the most recent breakthroughs in neuroscience, biology, and psychology to show you how to: Make more money, by reprogramming your brain to identify the best opportunities Invest more wisely, by short-circuiting the pleasure center that facilitates your faulty reasoning Rebound from financial setbacks, without getting trapped by your brain's fight-or-flight response Create more wealth, by focusing your mind on innovation and creativity Keep more of what you make, by tricking your brain into taking the long view This book is your ticket to a more money-minded brain, a bigger bank account, and a richer life--one fortune at a time!
Author | : Daniel G. Amen, M.D. |
Publisher | : Harmony |
Total Pages | : 386 |
Release | : 2012-02-14 |
Genre | : Self-Help |
ISBN | : 0307888568 |
From the bestselling author and PBS star, a brain-healthy program to turn back the clock, and keep your mind sharp and your body fit. “An incredibly helpful book for anyone who wants to increase their brain capacity.”—Dr. Rick Warren, author of The Purpose Driven Life The fountain of youth is between your ears. A healthy brain is the key to staying vibrant and alive for a long time, and in Use Your Brain to Change Your Age, bestselling author Dr. Daniel G. Amen shares ten simple steps to boost your brain to help you live longer, look younger, and dramatically decrease your risk for Alzheimer’s disease. Based on the approach that has helped thousands of people at the Amen Clinics, Dr. Amen’s breakthrough, easy-to-follow anti-aging process shows you how to: • Boost your memory, mood, attention, and energy • Decrease your risk for Alzheimer’s and other forms of dementia • Eat to increase longevity • Promote the healing of brain damage due to injury, strokes, substance abuse, and toxic exposure • Dramatically increase your chances of living longer and looking younger By adopting the brain healthy strategies detailed in Use Your Brain to Change Your Age, you can outsmart your genes, put the brakes on aging, and even reverse the aging process.
Author | : Mark Robert Waldman |
Publisher | : Diversion Books |
Total Pages | : 312 |
Release | : 2017-01-31 |
Genre | : Self-Help |
ISBN | : 1682303047 |
Perfect for readers of How God Changes Your Brain, two researchers present over thirty brain exercises to help readers generate happiness and success, in business and in life. ”This remarkable book translates state-of-the art neuroscience into practical techniques that rapidly promote personal transformation. If you want to double your happiness and your income, start using these powerful brain-changing exercises today!” ―John Assaraf, New York Times bestselling author and CEO of NeuroGym Adapted from a business school course they created for professionals, bestselling author Mark Waldman and Chris Manning present simple brain exercises, based on the latest neuroscience research, to guide readers to improvement in all parts of life, from work to home, from how we think to how we feel. Their promise is to help people create more "wealth" in their lives, defined as the combination of money, happiness, and success. Using the latest research studied by two experts in their field, the book presents both the scientific background and sets of “NeuroWisdom” exercises that will help people reduce neurological stress and increase happiness, motivation, and productivity. The “worry” centers of the brain are turned off and the optimism circuits are turned on. Work becomes more pleasurable and creativity is increased, enabling the brain to anticipate and solve problems more efficiently. From the cutting edge of brain science to real-world solutions, these exercises help readers gain the wisdom that leads to greater fulfillment.
Author | : Ben Carlson |
Publisher | : John Wiley & Sons |
Total Pages | : 231 |
Release | : 2015-06-22 |
Genre | : Business & Economics |
ISBN | : 1119024927 |
A simple guide to a smarter strategy for the individual investor A Wealth of Common Sense sheds a refreshing light on investing, and shows you how a simplicity-based framework can lead to better investment decisions. The financial market is a complex system, but that doesn't mean it requires a complex strategy; in fact, this false premise is the driving force behind many investors' market "mistakes." Information is important, but understanding and perspective are the keys to better decision-making. This book describes the proper way to view the markets and your portfolio, and show you the simple strategies that make investing more profitable, less confusing, and less time-consuming. Without the burden of short-term performance benchmarks, individual investors have the advantage of focusing on the long view, and the freedom to construct the kind of portfolio that will serve their investment goals best. This book proves how complex strategies essentially waste these advantages, and provides an alternative game plan for those ready to simplify. Complexity is often used as a mechanism for talking investors into unnecessary purchases, when all most need is a deeper understanding of conventional options. This book explains which issues you actually should pay attention to, and which ones are simply used for an illusion of intelligence and control. Keep up with—or beat—professional money managers Exploit stock market volatility to your utmost advantage Learn where advisors and consultants fit into smart strategy Build a portfolio that makes sense for your particular situation You don't have to outsmart the market if you can simply outperform it. Cut through the confusion and noise and focus on what actually matters. A Wealth of Common Sense clears the air, and gives you the insight you need to become a smarter, more successful investor.
Author | : Sam Beckbessinger |
Publisher | : Robinson |
Total Pages | : 186 |
Release | : 2019-04-18 |
Genre | : Business & Economics |
ISBN | : 1472143434 |
You're going to earn plenty of money over your lifetime. Are you going to waste it on stupid crap that doesn't make you happy, or let it buy your freedom and your most audacious dreams? We never get an instruction manual about how money works. Most of what we learn about money comes from advertising or from other people who know as little as we do. No wonder we make such basic mistakes. No wonder we feel disempowered and scared. No wonder so many of us just decide to stick our heads in the damn sand and never deal with it. In Manage Your Money Like a F*cking Grown Up, Sam Beckbessinger tells it to you straight: how to take control of your money to take control of your life. In this clear and engaging basic guide to managing your finances, you will learn: - How to trick your dumb brain into saving more, without giving up fun - How to make a bona fide grown-up budget - Why you need to forget what you've learned about credit - How to negotiate a raise - Why buying a house (probably) won't make you rich - The one super-simple investment you need With helpful exercises, informative illustrations (also: kittens) and straightforward advice, this book doesn't shy away from the psychology of money, and is empowering, humorous and helpful. The book you wish you'd had at 25, but is never too late to read.
Author | : Paul W. Glimcher |
Publisher | : Academic Press |
Total Pages | : 606 |
Release | : 2013-08-13 |
Genre | : Psychology |
ISBN | : 0123914698 |
In the years since it first published, Neuroeconomics: Decision Making and the Brain has become the standard reference and textbook in the burgeoning field of neuroeconomics. The second edition, a nearly complete revision of this landmark book, will set a new standard. This new edition features five sections designed to serve as both classroom-friendly introductions to each of the major subareas in neuroeconomics, and as advanced synopses of all that has been accomplished in the last two decades in this rapidly expanding academic discipline. The first of these sections provides useful introductions to the disciplines of microeconomics, the psychology of judgment and decision, computational neuroscience, and anthropology for scholars and students seeking interdisciplinary breadth. The second section provides an overview of how human and animal preferences are represented in the mammalian nervous systems. Chapters on risk, time preferences, social preferences, emotion, pharmacology, and common neural currencies—each written by leading experts—lay out the foundations of neuroeconomic thought. The third section contains both overview and in-depth chapters on the fundamentals of reinforcement learning, value learning, and value representation. The fourth section, "The Neural Mechanisms for Choice, integrates what is known about the decision-making architecture into state-of-the-art models of how we make choices. The final section embeds these mechanisms in a larger social context, showing how these mechanisms function during social decision-making in both humans and animals. The book provides a historically rich exposition in each of its chapters and emphasizes both the accomplishments and the controversies in the field. A clear explanatory style and a single expository voice characterize all chapters, making core issues in economics, psychology, and neuroscience accessible to scholars from all disciplines. The volume is essential reading for anyone interested in neuroeconomics in particular or decision making in general. - Editors and contributing authors are among the acknowledged experts and founders in the field, making this the authoritative reference for neuroeconomics - Suitable as an advanced undergraduate or graduate textbook as well as a thorough reference for active researchers - Introductory chapters on economics, psychology, neuroscience, and anthropology provide students and scholars from any discipline with the keys to understanding this interdisciplinary field - Detailed chapters on subjects that include reinforcement learning, risk, inter-temporal choice, drift-diffusion models, game theory, and prospect theory make this an invaluable reference - Published in association with the Society for Neuroeconomics—www.neuroeconomics.org - Full-color presentation throughout with numerous carefully selected illustrations to highlight key concepts