Your Brand Is Calling
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| Author | : Chase Jarvis |
| Publisher | : HarperCollins |
| Total Pages | : 304 |
| Release | : 2019-09-24 |
| Genre | : Business & Economics |
| ISBN | : 0062879987 |
Life isn’t about “finding” fulfillment and success – it’s about creating it. Why then has creativity been given a back seat in our culture? No longer. ** A Wall Street Journal, Los Angeles Times and Publishers Weekly Bestseller ** Creativity is a force inside every person that, when unleashed, transforms our lives and delivers vitality to everything we do. Establishing a creative practice is therefore our most valuable and urgent task - as important to our well-being as exercise or nutrition. The good news? Renowned artist, author, and CreativeLive founder, Chase Jarvis, reminds us that creativity isn't a skill—it's a habit available to everyone: beginners and lifelong creators, entrepreneurs to executives, astronauts to zookeepers, and everyone in between. Through small, daily actions we can supercharge our innate creativity and rediscover our personal power in life. Whether your ambition is a creative career, completing a creative project, or simply cultivating a creative mindset, Creative Calling will unlock your potential via Jarvis’s memorable “IDEA” system: · Imagine your big dream, whatever you want to create—or become—in this world. · Design a daily practice that supports that dream—and a life of expression and transformation. · Execute on your ambitious plans and make your vision real. · Amplify your impact through a supportive community you’ll learn to grow and nurture.
| Author | : Ashutosh Garg |
| Publisher | : Bloomsbury Publishing |
| Total Pages | : 165 |
| Release | : 2018-12-18 |
| Genre | : Business & Economics |
| ISBN | : 9388038622 |
There is no one else in the world like you. Your personal brand has been registered in your name and patented with your persona even though there may be hundreds of people carrying the same name. Creating, building, and developing your personal brand is entirely in your own hands. Conversely, destroying or diminishing your brand is also only in your own hands. Your brand is the essence of your own unique story. The key to this is reaching deep inside yourself and pulling out the authentic, the unique 'you', from within your own self. What we do with our own brand name could be the difference between being very successful and not so successful. This is as true for personal branding as it is for business branding. The Brand Called You outlines how critical it is for each one of us to understand the power and vulnerabilities of our brand and invest wisely and consistently in our persona and our name. Remember, the only legacy you will leave behind in the world is your name.
| Author | : Art Sobczak |
| Publisher | : John Wiley & Sons |
| Total Pages | : 261 |
| Release | : 2010-03-04 |
| Genre | : Business & Economics |
| ISBN | : 0470619813 |
Praise for SMART CALLING "Finally, a sales book that makes sense! As a master sales trainer, Art nailed—no, obliterated—the number one fear of selling in this great book: cold calling! Let him teach you to stop cold calling and start Smart Calling!"—LARRY WINGET, television personality and New York Times bestselling author "Smart Calling is the benchmark as the highest professional standard for effective cold calling. Take the initiative to read and implement Art's rational principles and you will sell much more and develop a prospect base of potential customers who will call you when they are ready to purchase or graciously take your future calls. This is THE BEST sales text I have read in the past twenty years."—REX CASWELL, PhD, VP, LexisNexis Telephone Sales "You get only one chance to make the right impression in sales. If a top prospect gets a hundred calls a week, you want to be the one he remembers and buys from. Art's proven methods create a unique brand for you and position your offering as the best option. Art's advice isn't just smart, it's priceless."—BOB SILVY, VP, Corporate Marketing, American City Business Journals "Smart Calling effectively enables inside sales reps and organizations to accomplish a top priority—acquiring new customers. Art's pragmatic and actionable techniques will increase productivity, success, and professional satisfaction."—BILL McALISTER, SVP, Inside Sales, McAfee "A must-read, must-own book for anyone who wants to increase their sales right away with less effort and more fun. I'm so sure this book is a winner for anyone who needs to call prospects that I'll personally assure you that your results will increase noticeably after reading it, or I'll send you your money back."—MIKE FAITH, CEO & President, Headsets.com, Inc. "If you need to make a first call to anyone, for whatever reason, this book is for you. More than common sense, it's a real-world, no-fluff, simple approach that anyone can use to be successful."—DARCI MAENPA, President, West Coast Chapter, American Teleservices Association; Director, Member Support, Toastmasters International
| Author | : Peter Montoya |
| Publisher | : McGraw Hill Professional |
| Total Pages | : 289 |
| Release | : 2008-11-02 |
| Genre | : Business & Economics |
| ISBN | : 0071641777 |
The international bestseller-now updated for an even bigger, brand-savvy market Self-published in 2005, this step-by-step guide for professionals looking to develop a strong company brand has become an international sensation, selling more than 65,000 copies worldwide and hitting #3 on Japan's business bestseller list. This invaluable guide teaches you the vital principles and skills of personal branding, including how to craft an emotionally resonant branding message, create top-quality branding tools, and attract a constant flow of business. “Montoya's Personal Branding ideas are going to change how business owners and professionals promote themselves.”-Robert G. Allen and Mark Victor Hansen, coauthors, The One-Minute Millionaire
| Author | : Joanne S. Black |
| Publisher | : Business Plus |
| Total Pages | : 242 |
| Release | : 2007-04-01 |
| Genre | : Business & Economics |
| ISBN | : 9780446695381 |
A leading expert on referral selling outlines practical steps for managers on how to generate business productively and profitably, in a guide that outlines a five-step plan for encouraging customer loyalty, making effective presentations, and overcoming key obstacles. Reprint.
| Author | : Bill Schley |
| Publisher | : |
| Total Pages | : 244 |
| Release | : 2010-10 |
| Genre | : Business & Economics |
| ISBN | : 9780982694169 |
Previous ed. published in 2005 by Portfolio.
| Author | : Steve Adubato |
| Publisher | : Rutgers University Press |
| Total Pages | : 252 |
| Release | : 2011 |
| Genre | : Business & Economics |
| ISBN | : 0813550424 |
Steve Adubato's entire professional life has been about branding--learning it, living it, making mistakes at it, teaching it at several universities, while discovering how to find the fine line between shameless self-promotion and smart, strategic branding--first for himself, then for others, and now for readers interested in an honest analysis of the good and bad in practiced branding. In You Are the Brand Adubato profiles the brands of more than thirty people and companies and skillfully analyzes and dissects their strategies.
| Author | : Mike Loomis |
| Publisher | : Createspace Independent Publishing Platform |
| Total Pages | : 62 |
| Release | : 2018-01-20 |
| Genre | : |
| ISBN | : 9781983750236 |
There's nothing secret or mysterious about a successful book launch (or a podcast or product launch). It's simply calendar-focused attention to your goals. "Launching your book, podcast or product doesn't have to be confusing or overwhelming. Mike breaks down the process and makes it easy to succeed." - Jared Easley, Author and Founder of PodcastMovement: www.PodcastMovement.com I developed this strategy with books, but have also had success in launching podcasts, online courses, and other products. This planner is concise and packed with practical tips. - How to clarify your true goals - Make sure you have the right brand foundation - How to ask for (and receive) endorsements from influencers - Templates for emails to your launch team I didn't invent the concept of a book launch, but want clients to succeed based on what I've learned. I have been a part of many book, brand, product, podcast, and brand launches-and led several for my clients. I've helped launch two successful New York Times bestseller campaigns, and every Amazon campaign I've led resulted in at least one #1 rank. If this planner helps you gain just one big endorsement, it's worth it. If this helps you sell three more books, your investment in this resource will double. "But I'm a writer, not a marketer. And I hate doing sales!" That's exactly why you need a proven strategy, and detailed plan. Most writers are not great marketers, but that does not mean they can't follow a plan, add their own personality, and enjoy reaching more people with their words. (By the way, telling your story is the essence of marketing, and introducing people to something that will improve their lives is the essence of sales.) "What if I already released my book?" There's a big difference between a release and a launch. The good news is, you can launch, or re-launch, your book any time.
| Author | : Park Louis Howell |
| Publisher | : Happy H Press |
| Total Pages | : 288 |
| Release | : 2020-06 |
| Genre | : Business & Economics |
| ISBN | : 9781734308112 |
Brand Bewitchery is for leaders of purpose-driven brands who seek a proven system to clarify their brand story, amplify their impact and simplify their life. The book guides readers through the Story Cycle System(TM) to craft their overarching brand narrative, a process that has grown business by as much as 600 percent. But how you tell your story is critical to success. Brand Bewitchery also includes two dynamic story structures. Readers will learn the And, But & Therefore foundational narrative framework to focus all of their messaging for more compelling communications. Plus, they will apply the Five Primal Elements of a short story to create a big impact. Brand Bewitchery features 12 precise story quests: individual and team-building exercises that help the brand creator find, craft and tell true stories that sell. These real-life stories not only support their new brand narrative crafted within these pages but ensure their content hacks through the noise to hook the hearts of their customers. When finished with this guide book, readers will have revealed their most powerful stories for their personal brand to grow their influence and their business brand to generate a measurable increase in sales while increasing the productivity of their people and enhancing lives in the communities they serve. The storytelling structures in Brand Bewitchery, tested over more than a decade through hundreds of businesses and the thousands of people, simply help leaders excel through the stories they tell.
| Author | : Peter Montoya |
| Publisher | : |
| Total Pages | : 212 |
| Release | : 1999 |
| Genre | : Business & Economics |
| ISBN | : 9780967450605 |
