World Sources Of Market Information Europe
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Author | : Anu Bradford |
Publisher | : Oxford University Press |
Total Pages | : 425 |
Release | : 2020-01-27 |
Genre | : Law |
ISBN | : 0190088591 |
For many observers, the European Union is mired in a deep crisis. Between sluggish growth; political turmoil following a decade of austerity politics; Brexit; and the rise of Asian influence, the EU is seen as a declining power on the world stage. Columbia Law professor Anu Bradford argues the opposite in her important new book The Brussels Effect: the EU remains an influential superpower that shapes the world in its image. By promulgating regulations that shape the international business environment, elevating standards worldwide, and leading to a notable Europeanization of many important aspects of global commerce, the EU has managed to shape policy in areas such as data privacy, consumer health and safety, environmental protection, antitrust, and online hate speech. And in contrast to how superpowers wield their global influence, the Brussels Effect - a phrase first coined by Bradford in 2012- absolves the EU from playing a direct role in imposing standards, as market forces alone are often sufficient as multinational companies voluntarily extend the EU rule to govern their global operations. The Brussels Effect shows how the EU has acquired such power, why multinational companies use EU standards as global standards, and why the EU's role as the world's regulator is likely to outlive its gradual economic decline, extending the EU's influence long into the future.
Author | : |
Publisher | : |
Total Pages | : 922 |
Release | : 1925 |
Genre | : Commerce |
ISBN | : |
Author | : DIANE Publishing Company |
Publisher | : DIANE Publishing |
Total Pages | : 589 |
Release | : 1995-07 |
Genre | : |
ISBN | : 0788119095 |
An inventory of information products and services available on the European Information Services Market. Points out the differences/advantages of the online database compared to the printed version which is in front of you.
Author | : Asli Demirguc-Kunt |
Publisher | : World Bank Publications |
Total Pages | : 228 |
Release | : 2018-04-19 |
Genre | : Business & Economics |
ISBN | : 1464812683 |
In 2011 the World Bank—with funding from the Bill and Melinda Gates Foundation—launched the Global Findex database, the world's most comprehensive data set on how adults save, borrow, make payments, and manage risk. Drawing on survey data collected in collaboration with Gallup, Inc., the Global Findex database covers more than 140 economies around the world. The initial survey round was followed by a second one in 2014 and by a third in 2017. Compiled using nationally representative surveys of more than 150,000 adults age 15 and above in over 140 economies, The Global Findex Database 2017: Measuring Financial Inclusion and the Fintech Revolution includes updated indicators on access to and use of formal and informal financial services. It has additional data on the use of financial technology (or fintech), including the use of mobile phones and the Internet to conduct financial transactions. The data reveal opportunities to expand access to financial services among people who do not have an account—the unbanked—as well as to promote greater use of digital financial services among those who do have an account. The Global Findex database has become a mainstay of global efforts to promote financial inclusion. In addition to being widely cited by scholars and development practitioners, Global Findex data are used to track progress toward the World Bank goal of Universal Financial Access by 2020 and the United Nations Sustainable Development Goals. The database, the full text of the report, and the underlying country-level data for all figures—along with the questionnaire, the survey methodology, and other relevant materials—are available at www.worldbank.org/globalfindex.
Author | : Arthur Richmond Marsh |
Publisher | : |
Total Pages | : 918 |
Release | : 1923 |
Genre | : Banks and banking |
ISBN | : |
Author | : Dave Chaffey |
Publisher | : Taylor & Francis |
Total Pages | : 677 |
Release | : 2022-07-22 |
Genre | : Business & Economics |
ISBN | : 1000610918 |
Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, combining established approaches to marketing planning with the creative use of new digital models and digital tools. Written by two highly experienced digital marketing consultants, the book shows you how to: Draw up an outline integrated digital marketing plan Evaluate and apply digital marketing principles and models Integrate online and offline communications Implement customer-driven digital marketing as part of digital transformation Reduce costly trial and error Measure and enhance your digital marketing Learn best practices for reaching and engaging your audiences using the key digital marketing platforms. This new edition has been streamlined to seamlessly integrate the latest developments in digital analytics, ethics and privacy, Predictive Analytics, Machine Learning and Artificial Intelligence. Including new international case studies and up-to-date examples throughout, this book cuts through the jargon to show marketers how to leverage data and digital technologies to their advantage. Offering a highly structured and accessible guide to a critical and far-reaching subject, Digital Marketing Excellence, 6th edition, provides a vital reference point for all digital marketing students, and managers involved in digital marketing strategy and implementation. Online resources have been fully updated for the new edition and include a new set of PowerPoint slides and a full test bank of questions and exercises.
Author | : Euromonitor |
Publisher | : Euromonitor Publications |
Total Pages | : 626 |
Release | : 2004 |
Genre | : Business & Economics |
ISBN | : 9781842643228 |
European Marketing Forecasts is an essential and unique book packed with vital forecasting intelligence. Use this book to access growth predictions to 2008 for over 330 consumer products and to 2016 for over 100 marketing parameters. competitors by enabling you to plan effective marketing strategies, identify the fastest growing markets and eliminate investment risks. this title an extremely valuable and essential one-stop source.
Author | : |
Publisher | : |
Total Pages | : 960 |
Release | : 1918 |
Genre | : Banks and banking |
ISBN | : |
Author | : Euan Blauvelt |
Publisher | : |
Total Pages | : 368 |
Release | : 1982 |
Genre | : Business & Economics |
ISBN | : |
Author | : |
Publisher | : |
Total Pages | : 736 |
Release | : 1993 |
Genre | : Geographic information systems |
ISBN | : |