Unlocking the World's Largest E-market: A Guide To Selling on Chinese Social Media

Unlocking the World's Largest E-market: A Guide To Selling on Chinese Social Media
Author: Ashley Dudarenok
Publisher: Alarice International Limited
Total Pages: 95
Release:
Genre: Business & Economics
ISBN:

This book is a must-have for anyone who’s working with Chinese social media or planning to enter China. It’s packed with the latest information, actionable insights and strategies for marketers to make the most of WeChat and Weibo. You’ll learn about Chinese consumers, WeChat and Weibo working models and the outlook for digital trends in customer relationship management, artificial intelligence and what kind of changes ‘New Retail’ will bring. What Every Marketer Needs to Know about ChinaHow Your Business Can Harness Chinese Social MediaWeChat: China’s Operating SystemWeibo: China’s Online HotspotThe Future: Get Ready for New Retail Whether you want to enter the market for the first time, expand your presence in China or provide services to Chinese tourists abroad, “Unlocking the World’s Largest E-market” offers practical advice about selling on Chinese social media from someone who has seen the transformation in China’s online world firsthand.

World Guide to Libraries 2017

World Guide to Libraries 2017
Author:
Publisher:
Total Pages: 1353
Release: 2017
Genre:
ISBN: 9783110519990

The 32nd edition of the comprehensive World Guide to Libraries contains current addresses and detailed information on the holdings of a total of approx. 42,500 libraries in more than 200 countries. Covered are national libraries, academic libraries, university libraries including specialized and institute libraries, school and college libraries, the libraries of authorities, churches and companies, special libraries of other patronage and public libraries. Besides contact details, entries include information regarding inter-library lending, library director, book, periodical and manuscript holdings, special holdings, areas of collection and much more. The eBookPLUS format comprises the content and search criteria of the printed edition and its indices, facilitating complex searches.

Reference and Information Services

Reference and Information Services
Author: Kay Ann Cassell
Publisher: American Library Association
Total Pages: 505
Release: 2019-01-04
Genre: Language Arts & Disciplines
ISBN: 083891568X

Designed to complement every introductory library reference course, this is the perfect text for students and librarians looking to expand their personal reference knowledge, teaching failsafe methods for identifying important materials by matching specific types of questions to the best available sources, regardless of format. Guided by a national advisory board of educators and practitioners, this thoroughly updated text expertly keeps up with new technologies and practices while remaining grounded in the basics of reference work. Chapters on fundamental concepts, major reference sources, and special topics provide a solid foundation; the text also offers fresh insight on core issues, including ethics, readers' advisory, information literacy, and other key aspects of reference librarianship;selecting and evaluating reference materials, with strategies for keeping up to date;assessing and improving reference services;guidance on conducting reference interviews with a range of different library users, including children and young adults;a new discussion of reference as programming;important special reference topics such as Google search, 24/7 reference, and virtual reference; anddelivering reference services across multiple platforms As librarians experience a changing climate for all information services professionals, in this book Cassell and Hiremath provide the tools needed to manage the ebb and flow of changing reference services in today's libraries.

The ART of Trading

The ART of Trading
Author: Bennett A. McDowell
Publisher: John Wiley & Sons
Total Pages: 615
Release: 2025-01-09
Genre: Business & Economics
ISBN: 1394171749

A comprehensive, all-in-one resource for building a successful trading system In the newly revised second edition of The ART of Trading: A Complete Approach for Traders and Investors in the Financial Markets, veteran trader and bestselling author Bennett McDowell delivers an intuitive and comprehensive system for trading success. In the book, you'll learn the trading rules, risk management techniques, mindsets, and trade debriefing strategies you need to master the markets and enjoy market-beating returns. The author explains how to identify intelligent entry and exit opportunities, as well as trade management strategies, trading psychology insights, and more. He also outlines: How to design, test, and apply your own custom system of trading rules How to avoid the twin traps of fear and greed that poison the returns of so many unwary traders How to create a sound and effective risk control system that protects you against catastrophic losses without limiting your ability to find profitable opportunities An outstanding, all-in-one resource for day traders, retail investors, and fund managers, The ART of Trading walks you through every relevant aspect of building a winning trading strategy.

The Library Screen Scene

The Library Screen Scene
Author: Renee Hobbs
Publisher: Oxford University Press
Total Pages: 377
Release: 2019-06-07
Genre: Performing Arts
ISBN: 0190854332

In the past two decades, several U.S. states have explored ways to mainstream media literacy in school curriculum. However one of the best and most accessible places to learn this necessary skill has not been the traditional classroom but rather the library. In an increasing number of school, public, and academic libraries, shared media experiences such as film screening, learning to computer animate, and video editing promote community and a sense of civic engagement. The Library Screen Scene reveals five core practices used by librarians who work with film and media: viewing, creating, learning, collecting, and connecting. With examples from more than 170 libraries throughout the United States, the book shows how film and media literacy education programs, library services, and media collections teach patrons to critically analyze moving image media, uniting generations, cultures, and communities in the process.

The Library Friends, Foundations, and Trusts Handbook

The Library Friends, Foundations, and Trusts Handbook
Author: Diane P. Tuccillo
Publisher: Rowman & Littlefield
Total Pages: 331
Release: 2024-04-24
Genre: Language Arts & Disciplines
ISBN: 153817927X

The Library Friends and Foundations Handbook is a must-have resource for members of Friends groups, Foundations, library staff members, administrators, and others who wish to begin or enhance such support group partnerships. Its background details build a knowledge base of what such groups are all about and its helpful recommendations can be put into practice as it: Focuses upon the history of such groups and how their contributions matter to the vitality of library institutions of all kinds—public, school, state, college/university, and special. Describes the various kinds of Friends and Foundation groups (sometimes combined), how they are organized and run, and ways they partner with the libraries they support so that readers may consider how they too might design and form or augment their own groups. Carefully explains how groups can effectively market their membership options and purposes to their communities. Gives practical advice on recruiting volunteers of all ages and providing training for them to beneficially aid their libraries both financially and with hands-on assistance. Describes ways library support groups can advocate for their libraries. Presents a wide variety of fundraising and donation ideas, procedures, and examples that readers can emulate, reflecting current trends such as online book sales, grab bag book sales, gala events, and securing grants along with equitable methods of monetary distribution. Offers a selected bibliography, a webliography, and an appendix with sample documents. The book covers the history of such groups, how their contributions matter to the vitality of libraries and library institutions of all kinds—public, school, state, college/university, and special. It describes the various kinds of Friends and Foundation groups, how they are organized and run, ways they partner with the libraries they support, how they can effectively market their membership options and purposes to the community to which they are dedicated, and ways to advocate for their libraries. It explains how volunteers of all ages (yes, including teenagers) are recruited, trained, and used successfully to aid their libraries both financially and with hands-on assistance. A wide variety of fundraising and donation ideas, procedures, and examples are featured that reflect current trends in such activities as online and grab bag book sales, gala events, securing grants, and methods of monetary distribution.

Presidential Libraries and Museums

Presidential Libraries and Museums
Author: Christian A. Nappo
Publisher: Rowman & Littlefield
Total Pages: 263
Release: 2018-01-23
Genre: Business & Economics
ISBN: 1442271361

Presidential libraries and museums are national monuments dedicated to the memories of men who served as America’s commander-in-chief. There are twenty-five (soon to be twenty-six) presidential libraries and museums. Following an introductory overview of presidential libraries and museums and their history, comprehensive entries of each site are arranged from George Washington to George W. Bush, with information included about the current plans for Barack Obama’s library. Each entry contains information on: Location and history Endowments Opening hours, number of visitors, and other facts Collections and permanent exhibits This first reference guide to all twenty-five libraries and museums is a ready reference providing readers with quick and reliable information.

Exploring the Relationship Between Media, Libraries, and Archives

Exploring the Relationship Between Media, Libraries, and Archives
Author: Chisita, Collence Takaingenhamo
Publisher: IGI Global
Total Pages: 283
Release: 2018-09-21
Genre: Language Arts & Disciplines
ISBN: 1522558411

New forms of digitalization and digital media technologies are positively and negatively disrupting the free flow of information preservation. These new technologies are revolutionizing the way messages are transmitted and breaking the traditional monopolization of information by well-established institutions. Exploring the Relationship Between Media, Libraries, and Archives provides emerging research on new digital trends in information preservation, origination, and sharing. While highlighting the current shift in information sharing from institutional archives to digital platforms, readers will learn how media, librarians, and archivists reinvent their processes to meet the ever-progressing needs of users. This book is an ideal resource for librarians, archivists, information preservers, and media professionals aiming to find a balance among the use of media, new digital technologies, libraries, and archives in preserving and furthering information sharing.