Working with Words

Working with Words
Author: Brian S. Brooks
Publisher: Macmillan Higher Education
Total Pages: 436
Release: 2013-01-07
Genre: Language Arts & Disciplines
ISBN: 1457639092

No matter what the medium, from print to broadcast to digital, Working with Words presents the best writing advice for journalists. It is designed to help students gain the grammatical and stylistic skills they need and then serve as a reference throughout their careers. Written by working journalists, with parts devoted to grammar and mechanics as well as journalistic style and writing for different media, it offers coverage the Associated Press Stylebook does not — and it’s affordably priced at 30-50% less than competing texts. The new edition contains tools that make it even easier to navigate, tackles the unique issues inherent to writing for online media, and offers improved grammar and writing instruction.

Words That Work

Words That Work
Author: Dr. Frank Luntz
Publisher: Hachette Books
Total Pages: 438
Release: 2007-01-02
Genre: Language Arts & Disciplines
ISBN: 1401385745

The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.

The World Book Encyclopedia

The World Book Encyclopedia
Author:
Publisher:
Total Pages: 554
Release: 2002
Genre: Encyclopedias and dictionaries
ISBN:

An encyclopedia designed especially to meet the needs of elementary, junior high, and senior high school students.

Working with Words

Working with Words
Author: Ruth Gairns
Publisher: Cambridge University Press
Total Pages: 216
Release: 1986
Genre: Foreign Language Study
ISBN: 9780521317092

A practical guide on how to select, organise and teach vocabulary to students of all levels.

Putting the Words to Work

Putting the Words to Work
Author: Marcia Ladendorff
Publisher:
Total Pages:
Release: 2016-08-17
Genre:
ISBN: 9781524904685

eBook Version You will receive access to this electronic text via email after using the shopping cart above to complete your purchase

Bringing Words to Life

Bringing Words to Life
Author: Isabel L. Beck
Publisher: Guilford Press
Total Pages: 241
Release: 2013-01-31
Genre: Language Arts & Disciplines
ISBN: 146250826X

Hundreds of thousands of teachers have used this highly practical guide to help K–12 students enlarge their vocabulary and get involved in noticing, understanding, and using new words. Grounded in research, the book explains how to select words for instruction, introduce their meanings, and create engaging learning activities that promote both word knowledge and reading comprehension. The authors are trusted experts who draw on extensive experience in diverse classrooms and schools. Sample lessons and vignettes, children's literature suggestions, "Your Turn" learning activities, and a Study Guide for teachers enhance the book's utility as a classroom resource, professional development tool, or course text. The Study Guide can also be downloaded and printed for ease of use (www.guilford.com/beck-studyguide). New to This Edition *Reflects over a decade of advances in research-based vocabulary instruction. *Chapters on vocabulary and writing; assessment; and differentiating instruction for struggling readers and English language learners, including coverage of response to intervention (RTI). *Expanded discussions of content-area vocabulary and multiple-meaning words. *Many additional examples showing what robust instruction looks like in action. *Appendix with a useful menu of instructional activities. See also the authors' Creating Robust Vocabulary: Frequently Asked Questions and Extended Examples, which includes specific instructional sequences for different grade ranges, as well as Making Sense of Phonics, Second Edition: The Hows and Whys, by Isabel L. Beck and Mark E. Beck, an invaluable resource for K–3.

Letting Go of the Words

Letting Go of the Words
Author: Janice Redish
Publisher: Elsevier
Total Pages: 370
Release: 2012-08-14
Genre: Computers
ISBN: 0123859301

"Learn how to have great conversations through your site or app. Meet your business goals while satisfying your site visitors' needs. Learn how to create useful and usable content from the master - Ginny Redish. Ginny's easy-to-read style will teach you how to plan, organize, write, design, and test your content"--

How to Do Things with Words

How to Do Things with Words
Author: John Langshaw Austin
Publisher: Oxford University Press
Total Pages: 181
Release: 1975
Genre: Language and languages
ISBN: 019824553X

This work sets out Austin's conclusions in the field to which he directed his main efforts for at least the last ten years of his life. Starting from an exhaustive examination of his already well-known distinction between performative utterances and statements, Austin here finally abandons that distinction, replacing it with a more general theory of 'illocutionary forces' of utterances which has important bearings on a wide variety of philosophicalproblems.