Key Concepts in Creative Industries

Key Concepts in Creative Industries
Author: John Hartley
Publisher: SAGE
Total Pages: 201
Release: 2012-10-04
Genre: Social Science
ISBN: 1446271382

"This guide to the emerging language of creative industries field is a valuable resource for researchers and students alike. Concise, extensively referenced, and accessible, this this is an exceptionally useful reference work." - Gauti Sigthorsson, Greenwich University "There could be no better guides to the conceptual map of the creative industries than John Hartley and his colleagues, pioneers in the field. This book is a clear, comprehensive and accessible tool-kit of ideas, concepts, questions and discussions which will be invaluable to students and practitioners alike. Key Concepts in Creative Industries is set to become the corner stone of an expanding and exciting field of study" - Chris Barker, University of Wollongong Creativity is an attribute of individual people, but also a feature of organizations like firms, cultural institutions and social networks. In the knowledge economy of today, creativity is of increasing value, for developing, emergent and advanced countries, and for competing cities. This book is the first to present an organized study of the key concepts that underlie and motivate the field of creative industries. Written by a world-leading team of experts, it presents readers with compact accounts of the history of terms, the debates and tensions associated with their usage, and examples of how they apply to the creative industries around the world. Crisp and relevant, this is an invaluable text for students of the creative industries across a range of disciplines, especially media, communication, economics, sociology, creative and performing arts and regional studies.

Core Concepts of Marketing

Core Concepts of Marketing
Author: John J. Burnett
Publisher: Wiley
Total Pages: 0
Release: 2003-06-12
Genre: Business & Economics
ISBN: 9780471469483

Core Concepts of Marketing is a brief, paperback introduction to marketing principles that leads students to the marketing strategies and tools that practitioners use to market their products. It emphasizes how the various marketing areas work together to create a cohesive strategy.

Key Concepts in Creative Industries

Key Concepts in Creative Industries
Author: John Hartley
Publisher: SAGE
Total Pages: 202
Release: 2012-10-04
Genre: Social Science
ISBN: 1446290425

This guide to the emerging language of creative industries field is a valuable resource for researchers and students alike. Concise, extensively referenced, and accessible, this this is an exceptionally useful reference work. - Gauti Sigthorsson, Greenwich University "There could be no better guides to the conceptual map of the creative industries than John Hartley and his colleagues, pioneers in the field. This book is a clear, comprehensive and accessible tool-kit of ideas, concepts, questions and discussions which will be invaluable to students and practitioners alike. Key Concepts in Creative Industries is set to become the corner stone of an expanding and exciting field of study" - Chris Barker, University of Wollongong Creativity is an attribute of individual people, but also a feature of organizations like firms, cultural institutions and social networks. In the knowledge economy of today, creativity is of increasing value, for developing, emergent and advanced countries, and for competing cities. This book is the first to present an organized study of the key concepts that underlie and motivate the field of creative industries. Written by a world-leading team of experts, it presents readers with compact accounts of the history of terms, the debates and tensions associated with their usage, and examples of how they apply to the creative industries around the world. Crisp and relevant, this is an invaluable text for students of the creative industries across a range of disciplines, especially media, communication, economics, sociology, creative and performing arts and regional studies.

Introduction to Business

Introduction to Business
Author: Lawrence J. Gitman
Publisher:
Total Pages: 1455
Release: 2024-09-16
Genre: Business & Economics
ISBN:

Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

Principles of Management: Core Concepts

Principles of Management: Core Concepts
Author:
Publisher: YouGuide Ltd
Total Pages: 273
Release:
Genre:
ISBN: 1836795572

Welcome to the forefront of knowledge with Cybellium, your trusted partner in mastering the cutting-edge fields of IT, Artificial Intelligence, Cyber Security, Business, Economics and Science. Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com

Basic Concepts of Industrial Hygiene

Basic Concepts of Industrial Hygiene
Author: RonaldM. Scott
Publisher: Routledge
Total Pages: 494
Release: 2018-05-03
Genre: Technology & Engineering
ISBN: 135146468X

Basic Concepts of Industrial Hygiene covers the latest and most important topics in industrial hygiene today. The textbook begins with a look at the history and basis for industrial hygiene, which provides students with a foundation for understanding later developments. The book contains an in-depth discussion of new OSHA regulations, such as HAZWOPER and Process Safety, which deal with high hazard situations. It also features a chapter on biological hazards of current concern in health care, including tuberculosis, AIDS, and hepatitis B.

Industrial and Organizational Psychology

Industrial and Organizational Psychology
Author: Prof. Dr. Bilal Semih Bozdemir
Publisher: Prof. Dr. Bilal Semih Bozdemir
Total Pages: 547
Release:
Genre: Psychology
ISBN:

Within a few years of SIOP's founding, other organizations emerged, reflecting an expanding interest in specialized areas of I-O Psychology. The American Society for Training and Development (ASTD), now known as the Association for Talent Development (ATD), was founded in 1944. It focused on the professional development of trainers and facilitators, emphasizing the need for psychological principles in training programs. This organization served as a vital resource for I-O psychologists whose work intersected with training and development. Another critical player in the post-war era was the International Association for Applied Psychology (IAAP), established in 1920 but revitalized after the war. This organization sought to promote the application of psychological principles across different cultural and organizational contexts, thereby positioning I-O Psychology on a global stage. The IAAP facilitated international research collaborations and conferences that allowed practitioners to share insights drawn from various cultural perspectives, thereby enriching the field. The establishment and growth of these professional organizations sparked a proliferation of research and scholarship in I-O Psychology. They provided the infrastructure for professional certifications and guidelines that defined competencies and ethical standards within the discipline. Among the foremost initiatives was the introduction of certification programs that validated the expertise of I-O psychologists, ensuring that practitioners met the discipline’s evolving professional standards.

Key Concepts for the Fashion Industry

Key Concepts for the Fashion Industry
Author: Andrew Reilly
Publisher: Bloomsbury Publishing
Total Pages: 235
Release: 2014-08-28
Genre: Design
ISBN: 0857853678

Key Concepts for the Fashion Industry is the first concise and accessible overview of fashion theories for students on any fashion course. Providing an easy understanding of the core concepts, from scarcity to conformity, this book offers clear, practical examples and accessible case studies, making complex theory easy to digest. All fashion students need a basic understanding of how a style becomes a fashion and how this spreads or declines, whether they are studying fashion design, merchandising or any other fashion course. Containing student-friendly features such as discussion questions, activities and further reading, this book is essential reading for all students studying across all areas of fashion.

Artificial Intelligence based Solutions for Industrial Applications

Artificial Intelligence based Solutions for Industrial Applications
Author: Pooja Jha
Publisher: CRC Press
Total Pages: 402
Release: 2024-11-20
Genre: Computers
ISBN: 1040157025

Artificial Intelligence based Solutions for Industrial Applications aims to examine the utilization of artificial intelligence (AI) technologies to tackle difficult industrial issues and offers readers a thorough understanding of how these technologies are being employed to address intricate industrial challenges and to stimulate innovation. This book explores the fundamental principles of artificial intelligence (AI) and its practical use in industrial environments. This book improves understanding of core concepts, the present state of the art and real-time implementation of AI in many industrial applications. This book describes the detailed implementation of AI in the industrial sector as well as related case studies for in-depth understanding. Basic concepts, related work reviews, illustrations, empirical results, and tables are integrated within each chapter to give the readers the opportunity to gain maximum knowledge and to easily understand the methodology and results presented. This book introduces a variety of smart algorithms to help in filtering important information and to solve problems in the application domains. Application of machine learning and deep learning in the industry demonstrates the capabilities by which it may be used to solve practical problems in the 'Fourth Industrial Revolution', and it equips readers with the necessary knowledge and tools to design solutions by themselves with the help of theory and practical examples dealt with. The fourth industrial revolution and its consequences on society and organizations are discussed in this book. Features: Detailed understanding of the industrial application of AI. Discussion of core concepts of different machine learning and deep learning techniques such as artificial neural networks, support vector machines, K –nearest neighbour, decision tree, logistic regression, and many more. Detailed study on various industrial applications of machine learning and deep learning in healthcare, education, entertainment, share market, manufacturing, and many more. Case studies on industrial application of AI Summataion of the fourth industrial revolution and its consquences on society and organizations. This book is primarily written for graduate students, engineers, and academic researchers, industrial practitioners, and anyone who wants to optimize production processes, explore AI technology, or stay ahead in the industrial field. It covers the complexities of AI in industrial contexts from core basic understanding to complex implementation.

Construction Supply Chain Economics

Construction Supply Chain Economics
Author: Kerry London
Publisher: Routledge
Total Pages: 481
Release: 2007-12-11
Genre: Business & Economics
ISBN: 1134130317

This is the first comprehensive investigation of the industrial sourcing and procurement practices throughout sixty-eight construction industry supply channels across seven major commodity sectors at all levels. London presents real-world case studies to combine theory and practice to describe the economic structural and behavioural characteristics of sectors integral to the construction industry performance. Construction Supply Chain Economics details 'everyday' experiences and procurement decisions made by people in firms in the industry related to projects as they seek out other firms to work with during the tendering stage. London creates a language that enables us to classify and understand behaviour and recognise the impact of our decisions on firms and projects within the industry. Construction Supply Chain Economics introduces a new model for mapping the construction sector of particular interest to construction management and economic researchers and to procurement decision makers, including policymakers and clients, as well as industry practitioners, such as contractors, consultants and materials suppliers.