Understanding And Evaluating Search Experience
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| Author | : Stone Maria |
| Publisher | : Springer Nature |
| Total Pages | : 87 |
| Release | : 2022-05-31 |
| Genre | : Computers |
| ISBN | : 3031792165 |
This book is intended for anyone interested in learning more about how search works and how it is evaluated. We all use search—it's a familiar utility. Yet, few of us stop and think about how search works, what makes search results good, and who, if anyone, decides what good looks like. Search has a long and glorious history, yet it continues to evolve, and with it, the measurement and our understanding of the kinds of experiences search can deliver continues to evolve, as well. We will discuss the basics of how search engines work, how humans use search engines, and how measurement works. Equipped with these general topics, we will then dive into the established ways of measuring search user experience, and their pros and cons. We will talk about collecting labels from human judges, analyzing usage logs, surveying end users, and even touch upon automated evaluation methods. After introducing different ways of collecting metrics, we will cover experimentation as it applies to search evaluation. The book will cover evaluating different aspects of search—from search user interface (UI), to results presentation, to the quality of search algorithms. In covering these topics, we will touch upon many issues in evaluation that became sources of controversy—from user privacy, to ethical considerations, to transparency, to potential for bias. We will conclude by contrasting measuring with understanding, and pondering the future of search evaluation.
| Author | : Sue L. T. McGregor |
| Publisher | : SAGE Publications |
| Total Pages | : 880 |
| Release | : 2017-10-25 |
| Genre | : Social Science |
| ISBN | : 1506350976 |
Understanding and Evaluating Research: A Critical Guide shows students how to be critical consumers of research and to appreciate the power of methodology as it shapes the research question, the use of theory in the study, the methods used, and how the outcomes are reported. The book starts with what it means to be a critical and uncritical reader of research, followed by a detailed chapter on methodology, and then proceeds to a discussion of each component of a research article as it is informed by the methodology. The book encourages readers to select an article from their discipline, learning along the way how to assess each component of the article and come to a judgment of its rigor or quality as a scholarly report.
| Author | : Regina Bernhaupt |
| Publisher | : Springer Science & Business Media |
| Total Pages | : 274 |
| Release | : 2010-04-12 |
| Genre | : Computers |
| ISBN | : 1848829639 |
It was a pleasure to provide an introduction to a new volume on user experience evaluation in games. The scope, depth, and diversity of the work here is amazing. It attests to the growing popularity of games and the increasing importance developing a range of theories, methods, and scales to evaluate them. This evolution is driven by the cost and complexity of games being developed today. It is also driven by the need to broaden the appeal of games. Many of the approaches described here are enabled by new tools and techniques. This book (along with a few others) represents a watershed in game evaluation and understanding. The eld of game evaluation has truly “come of age”. The broader eld of HCI can begin to look toward game evaluation for fresh, critical, and sophisticated thi- ing about design evaluation and product development. They can also look to games for groundbreaking case studies of evaluation of products. I’ll brie y summarize each chapter below and provide some commentary. In conclusion, I will mention a few common themes and offer some challenges. Discussion In Chapter 1, User Experience Evaluation in Entertainment, Bernhaupt gives an overview and presents a general framework on methods currently used for user experience evaluation. The methods presented in the following chapters are s- marized and thus allow the reader to quickly assess the right set of methods that will help to evaluate the game under development.
| Author | : Khan, Rafi Ullah |
| Publisher | : IGI Global |
| Total Pages | : 360 |
| Release | : 2023-04-25 |
| Genre | : Computers |
| ISBN | : 1668469162 |
Online user privacy is a delicate issue that has been unfortunately overlooked by technology corporations and especially the public since the birth of the internet. Many online businesses and services such as web search engines, retailers, and social network sites exploit user data for profit. There is a misconception among people about the term “privacy.” Usually, people think that privacy is the ability of an individual to isolate themselves or that it is a person’s right to control access to their personal information. However, privacy is not just about revealing secret information; it also includes exploiting user personal data, as the exploitation of personal data may lead to disastrous consequences. Protecting User Privacy in Web Search Utilization presents both multidisciplinary and interdisciplinary works on questions related to experiences and phenomena that can or could be covered by concepts regarding the protection and privacy of web service users. It further highlights the importance of web search privacy to the readers and educates them about recent developments in the field. Covering topics such as AI-based intrusion detection, desktop search engines, and privacy risks, this premier reference source is an essential resource for students and educators of higher education, data experts, privacy professionals and engineers, IT managers, software developers, government officials, archivists and librarians, privacy rights activists, researchers, and academicians.
| Author | : Merlo, Tereza Raquel |
| Publisher | : IGI Global |
| Total Pages | : 307 |
| Release | : 2022-06-24 |
| Genre | : Business & Economics |
| ISBN | : 166844433X |
Although there are numerous publications in the field of knowledge management (KM), there are still gaps in the literature regarding the aspects of KM that reflect new technology adoption and a deeper analysis discussing the interlinked process between KM and data analytics in business process improvement. It is essential for business leaders to understand the role and responsibilities of leaders for the adoption and consolidation of a KM system that is effective and profitable. Understanding, Implementing, and Evaluating Knowledge Management in Business Settings provides a comprehensive approach to KM concepts and practices in corporations and business organizations. Covering topics such as information overload, knowledge sharing adoption, and collective wisdom, this premier reference source is a comprehensive and essential resource for business executives, managers, IT specialists and consultants, libraries, students, entrepreneurs, researchers, and academicians.
| Author | : Jiqun Liu |
| Publisher | : Springer Nature |
| Total Pages | : 75 |
| Release | : 2022-05-31 |
| Genre | : Computers |
| ISBN | : 3031023196 |
Since user study design has been widely applied in search interactions and information retrieval (IR) systems evaluation studies, a deep reflection and meta-evaluation of interactive IR (IIR) user studies is critical for sharpening the instruments of IIR research and improving the reliability and validity of the conclusions drawn from IIR user studies. To this end, we developed a faceted framework for supporting user study design, reporting, and evaluation based on a systematic review of the state-of-the-art IIR research papers recently published in several top IR venues (n=462). Within the framework, we identify three major types of research focuses, extract and summarize facet values from specific cases, and highlight the under-reported user study components which may significantly affect the results of research. Then, we employ the faceted framework in evaluating a series of IIR user studies against their respective research questions and explain the roles and impacts of the underlying connections and "collaborations" among different facet values. Through bridging diverse combinations of facet values with the study design decisions made for addressing research problems, the faceted framework can shed light on IIR user study design, reporting, and evaluation practices and help students and young researchers design and assess their own studies.
| Author | : Alan Wilson |
| Publisher | : McGraw Hill |
| Total Pages | : 587 |
| Release | : 2012-06-16 |
| Genre | : Business & Economics |
| ISBN | : 007714659X |
The Second European Edition of Services Marketing: Integrating Customer Focus Across the Firm by Wilson, Zeithaml, Bitner and Gremler uniquely focuses on the development of customer relationships through quality service. Reflecting the increasing importance of the service economy, Services Marketing is the only text that put the customer's experience of services at the centre of its approach. The core theories, concepts and frameworks are retained, and specifically the gaps model, a popular feature of the book. The text moves from the foundations of services marketing before introducing the gaps model and demonstrating its application to services marketing. In the second edition, the book takes on more European and International contexts to reflect the needs of courses, lecturers and students. The second edition builds on the wealth of European and International examples, cases, and research in the first edition, offering more integration of European content. It has also be fully updated with the latest research to ensure that it continues to be seen as the text covering the very latest services marketing thinking. In addition, the cases section has been thoroughly examined and revised to offer a range of new case studies with a European and global focus. The online resources have also been fully revised and updated providing an excellent package of support for lecturers and students.
| Author | : Emmanouel Garoufallou |
| Publisher | : Springer Nature |
| Total Pages | : 318 |
| Release | : 2023-08-09 |
| Genre | : Computers |
| ISBN | : 3031391411 |
This book constitutes the refereed post proceedings of the 16th Research Conference on Metadata and Semantic Research, MTSR 2022, held in London, UK, during November 7–11, 2022. The 21 full papers and 4 short papers included in this book were carefully reviewed andselected from 79 submissions. They were organized in topical sections as follows: metadata, linked data, semantics and ontologies - general session, and track on Knowledge IT Artifacts (KITA), Track on digital humanities and digital curation, and track on cultural collections and applications, track on digital libraries, information retrieval, big, linked, social & open data, and metadata, linked data, semantics and ontologies - general session, track on agriculture, food & environment, and metadata, linked Data, semantics and ontologies - general, track on open repositories, research information systems & data infrastructures, and metadata, linked data, semantics and ontologies - general, metadata, linked data, semantics and ontologies - general session, and track on european and national projects.
| Author | : Leroy Robinson, Jr. |
| Publisher | : Springer |
| Total Pages | : 388 |
| Release | : 2014-11-05 |
| Genre | : Business & Economics |
| ISBN | : 3319109634 |
Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science. This volume includes the full proceedings from the 2008 Academy of Marketing Science (AMS) Annual Conference held in Vancouver, BC, Canada.
| Author | : Jianfeng Gao |
| Publisher | : Springer Nature |
| Total Pages | : 217 |
| Release | : 2023-03-16 |
| Genre | : Computers |
| ISBN | : 3031230809 |
This book surveys recent advances in Conversational Information Retrieval (CIR), focusing on neural approaches that have been developed in the last few years. Progress in deep learning has brought tremendous improvements in natural language processing (NLP) and conversational AI, leading to a plethora of commercial conversational services that allow naturally spoken and typed interaction, increasing the need for more human-centric interactions in IR. The book contains nine chapters. Chapter 1 motivates the research of CIR by reviewing the studies on how people search and subsequently defines a CIR system and a reference architecture which is described in detail in the rest of the book. Chapter 2 provides a detailed discussion of techniques for evaluating a CIR system – a goal-oriented conversational AI system with a human in the loop. Then Chapters 3 to 7 describe the algorithms and methods for developing the main CIR modules (or sub-systems). In Chapter 3, conversational document search is discussed, which can be viewed as a sub-system of the CIR system. Chapter 4 is about algorithms and methods for query-focused multi-document summarization. Chapter 5 describes various neural models for conversational machine comprehension, which generate a direct answer to a user query based on retrieved query-relevant documents, while Chapter 6 details neural approaches to conversational question answering over knowledge bases, which is fundamental to the knowledge base search module of a CIR system. Chapter 7 elaborates various techniques and models that aim to equip a CIR system with the capability of proactively leading a human-machine conversation. Chapter 8 reviews a variety of commercial systems for CIR and related tasks. It first presents an overview of research platforms and toolkits which enable scientists and practitioners to build conversational experiences, and continues with historical highlights and recent trends in a range of application areas. Chapter 9 eventually concludes the book with a brief discussion of research trends and areas for future work. The primary target audience of the book are the IR and NLP research communities. However, audiences with another background, such as machine learning or human-computer interaction, will also find it an accessible introduction to CIR.
