Transformation of Higher Education Through Institutional Online Spaces

Transformation of Higher Education Through Institutional Online Spaces
Author: Taiwo, Rotimi
Publisher: IGI Global
Total Pages: 361
Release: 2023-07-11
Genre: Education
ISBN: 1668481235

The surge in the demand for higher education is closely connected with the liberalization and globalization of education. Websites and social media have been chosen for promotional purposes for obvious reasons – they are globally accessible. For rapid communication of a significant amount of information, virile institutional websites and social media spaces with promotional messages have become very important assets for higher institutions and their stakeholders. Transformation of Higher Education Through Institutional Online Spaces presents multidisciplinary and interdisciplinary approaches to promotional discourses as presented on higher institution online spaces. Covering topics such as brand building and marketing, content marketing, curriculum marketing, digital marketing, higher education digital marketing, and higher education marketing campaigns, this book is ideal for educational website managers, educational institution managers, public relations units, researchers, academicians, practitioners, instructors, and students.

European Higher Education Area: Challenges for a New Decade

European Higher Education Area: Challenges for a New Decade
Author: Adrian Curaj
Publisher: Springer Nature
Total Pages: 627
Release: 2020-11-10
Genre: Education
ISBN: 3030563162

This open access book presents the major outcomes of the fourth edition of the Future of Higher Education – Bologna Process Researchers Conference (FOHE-BPRC 4) which was held in January 2020 and which has already established itself as a landmark in the European higher education environment. The conference is part of the official calendar of the European Higher Education Area (EHEA) for events that promote and sustain the development of EHEA. The conference provides a unique forum for dialogue between researchers, experts and policy makers in the field of higher education, all of which is documented in this proceedings volume. The book focuses on the following five sub-themes: - Furthering the Internationalization of Higher Education: Particular - Challenges in the EHEA - Access and Success for Every Learner in Higher Education - Advancing Learning and Teaching in the EHEA: Innovation and Links With Research - The Future of the EHEA - Principles, Challenges and Ways Forward - Bologna Process in the Global Higher Education Arena. Going Digital? While acknowledging the efforts and achievements so far at EHEA level, the Paris Ministerial Communiqué highlights the need to intensify crossdisciplinary and cross-border cooperation. One of the ways to achieve this objective is to develop more efficient peer-learning activities, involving policymakers and other stakeholders from as many member states as possible for which this book provides a platform. It acknowledges the importance of a continued dialogue between researchers and decisionmakers and benefits from the experience already acquired, this way enabling the higher education community to bring its input into the 2020. European Higher Education Area (EHEA) priorities for 2020 onwards. European Higher Education Area: Challenges for a New Decade marks 21 years of Bologna Process and 10 years of EHEA and brings together an unique collection of contributions that not only reflect on all that has been achieved in these years, but more importantly, shape directions for the future. This book is published under an open access CC BY license.

Global Science’s Cooperation Opportunities, Challenges, and Good Practices

Global Science’s Cooperation Opportunities, Challenges, and Good Practices
Author: Moussaoui, Mohamed
Publisher: IGI Global
Total Pages: 351
Release: 2023-07-24
Genre: Political Science
ISBN: 1668478765

Science diplomacy gives possibilities for international diplomacy and science policy to collaborate to more directly address social and global challenges, such as successful diplomatic engagement, international scientific coordination, and policy coherence in response to the COVID-19 pandemic. However, most academic scientists lack policy process training, networking opportunities with science policymakers, and the capacity to use their expertise in the field to advance policy or diplomacy. These barriers limit scientists' research impact, inhibit science-policy relations, reduce science recommendations, and restrict university engagement in national and international contexts. The origins of science diplomacy have yet to be closely examined, and its current format does not give a clear understanding of how it concretely translates into science policy actions. Global Science’s Cooperation Opportunities, Challenges, and Good Practices provides a comprehensive overview of science diplomacy and its evolution in history and analyzes the ways in which politics, science, and diplomacy intertwine. The book also provides a critical review of science diplomacy by exposing its limitations in addressing global challenges and by reflecting on the specific questions relating to the adaptation of the science diplomacy concept to the context of the Global South. Covering key topics such as climate change, foreign policy, and energy consumption, this premier reference source is ideal for policymakers, government officials, politicians, industry professionals, researchers, academicians, scholars, practitioners, instructors, and students.

Examining Information Literacy in Academic Libraries

Examining Information Literacy in Academic Libraries
Author: Chizwina, Sabelo
Publisher: IGI Global
Total Pages: 329
Release: 2024-04-09
Genre: Language Arts & Disciplines
ISBN:

In the 21st century, information literacy emerges as the cornerstone of educational development. Despite its paramount significance, a stark reality persists — students often traverse the corridors of academia without acquiring essential information literacy skills. This deficiency is exacerbated by a shortage of faculty training, leaving academic libraries to shoulder the responsibility of cultivating information-savvy individuals. Examining Information Literacy in Academic Libraries delves into the core challenges and solutions surrounding this critical educational imperative. This book illuminates the role of academic libraries as bastions of information literacy instruction. The capacity of students and information consumers to seek, evaluate, and utilize information is paramount for informed decision-making ethically and legally. Regardless of whether or not students were brought up in the digital age, many lack the fundamental information literacy skills required for higher education. This deficiency manifests in academic malpractices, such as plagiarism, which compromise the integrity of educational institutions. Moreover, this imperative work contends that the Fourth Industrial Revolution (4IR) is not a distant concept but a present reality. The recent global upheaval caused by the Coronavirus pandemic accelerated the adoption of new technologies, necessitating a swift reassessment of our collective ability to navigate this everchanging digital and information landscape. Focusing on media literacy, data literacy, and digital literacy, with information literacy as the overarching domain, this book serves as a beacon for educators, librarians, and policymakers.

Management and Marketing for Improved Retail Competitiveness and Performance

Management and Marketing for Improved Retail Competitiveness and Performance
Author: Santos, José Duarte
Publisher: IGI Global
Total Pages: 476
Release: 2023-07-28
Genre: Business & Economics
ISBN: 1668485761

The growth of companies' online presences is an unquestionable reality. However, not everything goes online, and the physical presences of companies continue to exist, with the physical retail point of sale as a place for experimentation and immediate consumption, brand showroom, and support for online sales, which are fundamental to the shopping experience. Managing a retail point of sale implies acting on several fronts, bearing in mind the market requirements, the point of sale's brand strategy, the strategies of the brands being sold, and all other aspects related to the management of a business, while considering the specificities of a retail point of sale. Management and Marketing for Improved Retail Competitiveness and Performance provides knowledge and skills to allow readers to understand and apply the different concepts, techniques, and tools to manage a retail point of sale in the various aspects of a business. Covering key topics such as advertising, client loyalty, and merchandising, this premier reference source is ideal for business owners, managers, marketers, researchers, scholars, academicians, practitioners, instructors, and students.

Social Innovation in Higher Education

Social Innovation in Higher Education
Author: Carmen Păunescu
Publisher: Springer Nature
Total Pages: 316
Release: 2022-01-01
Genre: Business & Economics
ISBN: 3030840441

This open access book offers unique and novel views on the social innovation landscape, tools, practices, pedagogies, and research in the context of higher education. International, multi-disciplinary academics and industry leaders present new developments, research evidence, and practice expertise on social innovation in higher education institutions (HEIs), across academic and professional disciplines. The book includes a selected set of peer-reviewed chapters presenting different perspectives against which relevant actors can identify and analyse social innovation in HEIs. The volume demonstrates how HEIs can respond to societal challenges, support positive social change, and contribute to the development of international public policy discourse. It answers the question ‘how does the present higher education system, in different countries, promote social innovation and create social change and impact’. In answering this question, the book identifies factors driving success as well as obstacles. Furthermore, it examines how higher education innovation assists societal challenges and investigates the benefits of effective social innovation engagement by HEIs. The interdisciplinary approach of the volume makes it a must-read for scholars, students, policy-makers, and practitioners of economics, education, business and management, political science, and sociology interested in a better understanding of social innovation.

Application and Adoption of Robotic Process Automation for Smart Cities

Application and Adoption of Robotic Process Automation for Smart Cities
Author: Tailor, R.K.
Publisher: IGI Global
Total Pages: 241
Release: 2023-10-25
Genre: Technology & Engineering
ISBN: 1668471957

In the present era, technological developments are increasing the efficiency and potential of each stakeholder in a business. Robotic process automation is one of the key areas that can be applied in business organizations and corporate sectors to enhance productivity and show a path to success. Application and Adoption of Robotic Process Automation for Smart Cities provides relevant theoretical frameworks and various developments in the area of robotic process automation. Covering topics such as banking and financial services, public engagement, and smart cities, this premier reference source is a valuable resource for business leaders, IT managers, government officials, engineers, students and educators of higher education, researchers, and academicians.

Exploring Niche Tourism Business Models, Marketing, and Consumer Experience

Exploring Niche Tourism Business Models, Marketing, and Consumer Experience
Author: Rodrigues, Maria Antónia
Publisher: IGI Global
Total Pages: 416
Release: 2023-08-18
Genre: Business & Economics
ISBN: 1668472449

The transition from mass tourism to niche tourism has been a slow process. It is clear that mass tourism can damage local culture, authenticity, and resources, and niche tourism is considerably important for the future of tourism companies and destination managers. Thus, it is essential for tourism companies and destination managers to be proactive and adapt to market changes and challenges to hold a stronger position in the business environment in the future. Exploring Niche Tourism Business Models, Marketing, and Consumer Experience provides relevant theoretical and empirical research findings, an innovative and multifaceted perspective of the niche tourist experience, and an understanding of how companies adopt business models based on sustainable paradigms and innovative technologies as a way to create value. Covering topics such as business models, rural tourism, and visitor experience, this premier reference source is an essential resource for marketing managers, product developers, niche tourism executives, marketing and tourism students, business professionals, researchers, and academicians.

Digital Agency in Higher Education

Digital Agency in Higher Education
Author: Toril Aagaard
Publisher: Routledge
Total Pages: 119
Release: 2019-11-26
Genre: Education
ISBN: 0429665377

Exploring how digital resources are being used to engage students in learning and improve educational quality, Digital Agency in Higher Education promotes an awareness of relations and interplay between humans and digital artifacts. Examining the impacts in higher education through experience-based knowledge and a conceptual framework, this book: • provides a detailed analysis of how transformative agency can be identified, enacted, and cultivated, • offers up-to-date cases and a future-orientated perspective on technology and knowledge work, • addresses fundamental assumptions about how teacher education has needed to and needs to continue to develop, • explores issues of epistemology and ethics when facing increasingly ‘intelligent' technologies, and • argues for transformative agency to place a firm focus on human interests. Essential reading for teachers in higher education and educational researchers with an interest in how technologies impact learning and teaching, Digital Agency in Higher Education uses cutting-edge research to bridge the gap between theoretical perspectives and practices.