TikTok as a Marketing Channel for Influencer Marketing

TikTok as a Marketing Channel for Influencer Marketing
Author: Chantal Van Houtte
Publisher: LIT Verlag Münster
Total Pages:
Release:
Genre:
ISBN: 3643914660

Social media has experienced a steady increase in importance during the past years. This is especially true for the Chinese app TikTok, which is currently one of the fastest-growing social media platforms worldwide. At the same time brands are continuously employing influencers as a marketing tool. But what exactly is the role of the TikTok as a channel for influencer marketing? This book compares influencer marketing on TikTok with the already known social media channels Instagram and YouTube, and gives practical advice for businesses on how to effectively use TikTok.

Using Influencer Marketing as a Digital Business Strategy

Using Influencer Marketing as a Digital Business Strategy
Author: Sandrina Teixeira
Publisher: IGI Global
Total Pages: 0
Release: 2024
Genre: Business
ISBN:

"This book seeks to explore influencer marketing which is a relevant topic for management and academia since influencers play an increasingly important role in the relationship of brands with their audiences. Given that this is a recent theme, the compilation of studies on this topic will serve as a basis for the development of more in-depth and specific scientific research, as well as contribute to assisting organizations in the process of identifying their brands and reaching their target"--

TikTok Marketing Step by Step Training guide

TikTok Marketing Step by Step Training guide
Author: Goncalo Paxe Jorge Miguel
Publisher: Goncalo Paxe Jorge Miguel
Total Pages: 95
Release:
Genre: Business & Economics
ISBN:

This step-by-step training guide will take you by the hand and teach you how to create high converting TikTok Marketing campaigns to boost leads, sales and profits. With its proper use, you can learn easily increase reach by cross promoting your TikTok content on other social platforms. And, MOST IMPORTANTLY, You’ll discover advanced TikTok Marketing Tips and Tricks to boost sales and profits. Well this is a proven, tried and tested method and… It works today… It will work tomorrow… It will work for months and years to come… It works for product creators It works for service providers It works for me and will work for you And all you need to do is to follow the exact steps mentioned in the training guide. And as they say, rest will be history. Here’s a brief insight into the great assistance that we are providing you with our info-packed training guide: TikTok Marketing DFY Business TOC Chapter 1:: What Is TikTok all about? Chapter 2: Signing Up For TikTok Chapter 3: : TikTok Walkthrough Chapter 4: : Switching Your TikTok Personal Account Into a TikTok Pro Account Chapter 5: Branding Your TikTok Profile For Business Chapter 6: Creating Your First TikTok Video Chapter 7: Using “Discover” as a Powerful Marketing Tool Chapter 8: Creating A Hashtag Challenge Chapter 9: Increasing Reach By Cross Promoting Your TikTok Content On Other Social Platforms Chapter 10: How Businesses Use TikTok In the Real World Chapter 11: TikTok Web Chapter 12: Tips For Setting Up A Profitable Influencer Marketing Campaign For TikTok Chapter 13: Best TikTok Video Ideas To Boost Your Brand Chapter 14: Encouraging TikTok Users To Generate Content For Your Brand Chapter 15: Running A Contest or Sweepstakes On TikTok The Right Way Chapter 16: Best TikTok Marketing Strategies To Increase Followers Chapter 17: TikTok Marketing Do’s And Don’ts Chapter 18: TikTok Marketing Premium Tools And Services To Consider Chapter 19: TikTok Marketing Success Stories Chapter 20: TikTok Marketing Frequently Asked Questions

TikTok Marketing Made Easy

TikTok Marketing Made Easy
Author: Hillary Scholl
Publisher: Estalontech
Total Pages: 124
Release: 2019-11-30
Genre: Computers
ISBN: 8835339855

TikTok Marketing Made Easy Reaching out easily to scattered audience & boost sales and profits TikTok Marketing has become the best technique for marketers to make the most from their advertising efforts, and if not given adequate importance to, it can prove fatal for your business. Not only does it give you more opportunities to enhance your credibility, but you can easily stay on top of minds of your targeted audience on a long-term basis. Let’s check out some fascinating facts that will get you glued to it- TikTok has 500 million active users worldwide. It was the third most downloaded app in the first quarter (Q1) of 2019, with 188 million new users. As of Q1 2019, it’s the most downloaded app on the Apple App Store, with 33 million downloads in a single quarter. Users spend an average of 52 minutes per day on the app. 90% of all TikTok users access the app on a daily basis. Truly, that’s just a small piece of the immense possibilities that it holds for business owners of all shapes and sizes. Yes, benefits are getting BIGGER AND BIGGER, so the opportunity to reach potential customers & promote your offers to increase sales & profits*. TikTok Marketing Made Easy will take you by the hand and teach you how to create high converting TikTok Marketing campaigns to boost leads, sales and profits. With its proper use, you can learn easily increase reach by cross promoting your TikTok content on other social platforms. You’ll discover advanced TikTok Marketing Tips and Tricks to boost sales and profits. Well this is a proven, tried and tested method and...and all you need to do is to follow the exact steps mentioned in the training guide. And as they say, rest will be history. Here’s a brief insight into the great assistance that we are providing you with our info-packed training guide: All the efforts for boosting your business by harnessing the MASSIVE power of TikTok Marketing has been taken care of on our end. You just need to apply these proven strategies and get your business way above your competitors. Notably , this guide is A GOLDEN BOOK, and deserves a HEAVY PRICE ..and will be a worthy read for all marketers

Tik Tok Marketing for Entrepreneurs

Tik Tok Marketing for Entrepreneurs
Author: Robert Kasey
Publisher:
Total Pages: 160
Release: 2021-02-19
Genre:
ISBN:

Would you like to Attract potential customers on Tiktok, for your business?If so, this book is for you.Tiktok has seen massive growth over the years.And it's becoming more popular as the younger generations are creating and consuming more video content.It's an app that gives users unrestricted freedom to create anything and everything under the sun.With over 2 billion downloads worldwide and available in more than 150 countries, Tiktok has become a way for creators to communicate their creativity to a marketing and advertising haven since its birth in 2018.Tapping into this market can boost your online presence dramatically.Imagine what could that do for you as a growing influencer or an entrepreneur.And despite what people say, Tiktok is not going anywhere.Its algorithm at this moment is easy to build upon, which may be the reason why numerous creators, entrepreneurs, and individuals are keen on using the app.Getting acquainted with Tiktok and producing content can prompt massive growth and be an excellent marketing strategy for your business.Here's what you'll learn from this book:*Understand the basics of Tiktok*Know the difference between using Tiktok versus other social media platforms*How to make money on Tiktok*Use Tiktok's algorithm to successfully market your business*Learn to run an influencer marketing campaignAnd so much more.If you are serious about marketing, you need to tap into the power of one of the world's most popular video-sharing app. This collection offers you a roadmap to achieving Tiktok marketing success.Scroll up, Click on "Buy Now with 1-Click", and Grab a Copy Today!

Social Media Marketing in the Self-Media Era

Social Media Marketing in the Self-Media Era
Author: Giovanni Aytan
Publisher: LIT Verlag
Total Pages: 50
Release: 2021-01-07
Genre: Social Science
ISBN: 3643963866

"I don't get the hype either" was Charli D'Amelio's bio on TikTok. She couldn't understand her own success on TikTok, as she saw herself as a normal US American teenage girl. Now Charli is the biggest influencer on TikTok with over 100 million followers. This research focuses on social media marketing on TikTok. The topic is crucial for future marketing approaches, because TikTok offers new and efficient marketing tools and a growing audience. We live in a self-media era. People present themselves on social media platforms like Instagram, Facebook, and YouTube. TikTok has taken the self-media logic to a new level: anyone can go viral on the platform, even without a large follower base. People are becoming self-publishing consumers. I started a self-experiment and created my own TikTok channel. It was a huge success - I managed to go viral with nearly every video. This self-experiment can serve as a guide for both individuals interested in social branding on TikTok and moreover marketers motivated to run a TikTok channel, in order to successfully market products and services. My name is Giovanni Aytan and I am a Digital Media Management student at CBS International Business School.

Tiktok Marketing School

Tiktok Marketing School
Author: Hillary Scholl
Publisher: Estalontech
Total Pages: 72
Release: 2022-06-01
Genre: Computers
ISBN:

Do you want to be financially independent and successful? Learning How To Use TikTok's Power Could Be The Answer! One of the BEST skills you can learn today is how to use the power of TikTok. When you understand TikTok marketing the proper way, you can essentially write your own income! Knowing how to use social media platforms to sell your items can help you take your company to the next level! Imagine finally being able to manage a profitable online business from the comfort of your own home. Imagine quitting your day job and earning enough money to support yourself and your family in a comfortable and affluent lifestyle. It costs money to market your company, a lot of money! Paying a third-party organization to sell your brand might be very expensive! When faced with budget constraints, resource constraints, and ever-moving timeframes, many people discover that it is a cost that may quickly blow budgets and eat into earnings! THIS IS ONLY ONE OF THE REASONS WHY SOCIAL MEDIA IS IMPORTANT! The world is changing, and social media is catching up! In today's corporate world, social marketing has a huge impact on internet marketing! and TikTok is quickly becoming a behemoth in this field! Their user base is expanding at a quicker rate than any other social site. You are missing out BIG TIME if you are not using TikTok for promotion. And if you think it is just for youngsters, you are completely wrong. So, how does this affect you? Imagine this: you could generate content this week and reach tens of thousands, if not hundreds of thousands, of people who are interested in you, your brand, and your business. You can get viral or semi-viral overnight if you start with no followers and no content. Eyeballs = people = potential customers = fans TikTok is currently one of the most popular social media sites and will soon become a marketing powerhouse. Because it is fresh compared to Facebook, for example, there is less competition, and the ease with which you may move from nothing to anything is something not to be overlooked. It is the same as marketing on Facebook or YouTube in the early years when it was quite simple and yielded incredible results. This is a once-in-a-lifetime opportunity. You have greatly increased your chances of success by learning how to sell on TikTok the RIGHT WAY! You will need TikTok Marketing School to learn how to use TikTok marketing to grow your business... Everything you need to know about creating a successful TikTok marketing plan is covered in TikTok Marketing School. You will learn: What is TikTok, and how does it all work? How to utilize TikTok to promote your business. How to make content that has the potential to go viral. How to get started and create an account on the platform. How to grow your audience and following. How to use TikTok advertisements to boost your performance. How to evaluate your outcomes and improve your strategy. And a whole lot more!

Ultimate Guide to Influencer Marketing

Ultimate Guide to Influencer Marketing
Author: Eric Butow
Publisher: Entrepreneur Ultimate Guide
Total Pages: 0
Release: 2024-05-07
Genre: Internet marketing
ISBN: 9781642011630

"This book is a comprehensive resource that equips small business owners with the knowledge they need to effectively connect with influencers and harness the power of influencer marketing"--

Influencer Marketing For Dummies

Influencer Marketing For Dummies
Author: Kristy Sammis
Publisher: John Wiley & Sons
Total Pages: 55
Release: 2015-12-14
Genre: Business & Economics
ISBN: 1119114098

The easy way to get 'in' with influencer marketing Are you a marketing guru looking to stay at the top of your game? Then you need to be in the know on influencer marketing. A hybrid of content marketing and native advertising, influencer marketing is an established trend in marketing that identifies and targets individuals with influence over potential buyers. Although this has usually meant focusing on popular celebrities and Internet personalities, there is a new wave of 'everyday consumers' that can have a large impact. In Influencer Marketing For Dummies, you'll find out how to market to those who rock social media—and, subsequently, grow your brand. Influencer marketing relies on building strong relationships with customers. With the help of this hands-on, friendly guide, you'll discover how to build superior customer service and experience, make strong interactions with customers, and encourage organic and authentic sharing about your brand. Measure the most impact that content has on your overall marketing strategy Find influencers: it's not just a numbers game or a 'who's who' of social media Engage with influencers once you've found them Recognize the best practices of influencer marketing and outreach If you're a marketer, media agency professional, business owner, or anyone else who works hard to bring brands, products, and services to the largest audience possible, Influencer Marketing For Dummies is the go-to guide you don't want to be without.

TikTok Guru: A Guide To Explosive TikTok Marketing

TikTok Guru: A Guide To Explosive TikTok Marketing
Author: Dack Douglas
Publisher: Icon Publications Limited
Total Pages: 95
Release:
Genre: Business & Economics
ISBN:

"TikTok Guru: A Guide To Explosive TikTok Marketing" equips marketers and business owners with original and never-before-seen strategies to conquer the TikTok realm. By leveraging the platform's unique features and engaging with the audience authentically, you can unlock the full potential of TikTok as a marketing powerhouse. Let this book be your guide to achieve TikTok marketing success, while standing out from the crowd with fresh, innovative ideas that have never been plagiarized or used before. Get ready to take your brand's TikTok journey to new heights! This book also contains a lifetime 10% off coupon.