The Very Social Broker

The Very Social Broker
Author: Ryan Garson
Publisher:
Total Pages: 118
Release: 2021-11-03
Genre: Business & Economics
ISBN: 9781955043342

The modern real estate market is online, and if you are not making social media an integral part of your marketing strategy, your competitors will soon be eating your lunch. In 2015, Ryan Garson entered the real estate market with dismal results. Then he tapped into social media techniques that caused his real estate business to explode. Very quickly, he went from selling almost nothing to closing on millions of dollars of business a year. Now he's sharing his secrets. In The Very Social Broker, you'll learn: - Why your social media isn't working - How to turn Instagram into your primary marketing tool - Strategies for creating killer content that generates leads You can no longer afford to ignore social media. Ryan Garson shows how you can use it to make your real estate business explode!

Sell It Like Serhant

Sell It Like Serhant
Author: Ryan Serhant
Publisher: Hachette UK
Total Pages: 210
Release: 2018-09-18
Genre: Business & Economics
ISBN: 0316449563

This national bestseller is a lively and practical guide on how to sell anything and achieve long-term success in business. Ryan Serhant was a shy, jobless hand model when he entered the real estate business in 2008 at a time the country was on the verge of economic collapse. Just nine years later, he has emerged as one of the top realtors in the world and an authority on the art of selling. Sell It Like Serhant is a smart, at times hilarious, and always essential playbook to build confidence, generate results, and sell just about anything. You'll find tips like: The Seven Stages of Selling How to Find Your Hook; Negotiating Like A BOSS; How to Be a Time Manager, Not a Time Stealer; and much more! Through useful lessons, lively stories, and vivid examples, this book shows you how to employ Serhant's principles to increase profits and achieve success. Your measure of a good day will no longer depend on one deal or one client, wondering what comes next; the next deal is already happening. And Serhant's practical guidance will show you how to juggle multiple deals at once and close all of them EVERY. SINGLE. TIME. Whatever your business or expertise, Sell It Like Serhant will make anyone a master at sales. Ready, set, GO! Sell It Like Serhant is a USA Today Bestseller, Los Angeles Times Bestseller, and Wall Street Journal Bestseller.

Brokerage and Closure

Brokerage and Closure
Author: Ronald S. Burt
Publisher: OUP Oxford
Total Pages: 296
Release: 2007-09-06
Genre: Business & Economics
ISBN: 0191622850

Social Capital, the advantage created by location in social structure, is a critical element in business strategy. Who has it, how it works, and how to develop it have become key questions as markets, organizations, and careers become more and more dependent on informal, discretionary relationships. The formal organization deals with accountability; Everything else flows through the informal: advice, coordination, cooperation friendship, gossip, knowledge, trust. Informal relations have always been with us, they have always mattered. What is new is the range of activities in which they now matter, and the emerging clarity we have about how they create advantage for certain people at the expense of others. This is done by brokerage and closure. Ronald S. Burt builds upon his celebrated work in this area to explore the nature of brokerage and closure. Brokerage is the activity of people who live at the intersection of social worlds, who have a vision advantage of seeing and developing good ideas, an advantage which can be seen in their compensation, recognition, and the responsibility they're entrusted with in comparison to their peers. Closure is the tightening of coordination in a closed network of people, and people who do this do well as a complement to brokers because of the trust and alignment they create. Brokerage and Closure explores how these elements work together to define social capital, showing how in the business world reputation has come to replace authority, pursued opportunity assignment, and reward has come to be associated with achieving competitive advantage in a social order of continuous disequilibrium.

The Power Broker

The Power Broker
Author: Robert A. Caro
Publisher: Vintage
Total Pages: 1345
Release: 2024-09-16
Genre: Biography & Autobiography
ISBN: 0593802462

PULITZER PRIZE WINNER • A modern American classic, this huge and galvanizing biography of Robert Moses reveals not only the saga of one man’s incredible accumulation of power but the story of his shaping (and mis-shaping) of twentieth-century New York. One of the Modern Library’s hundred greatest books of the twentieth century, Robert Caro's monumental book makes public what few outsiders knew: that Robert Moses was the single most powerful man of his time in the City and in the State of New York. And in telling the Moses story, Caro both opens up to an unprecedented degree the way in which politics really happens—the way things really get done in America's City Halls and Statehouses—and brings to light a bonanza of vital information about such national figures as Alfred E. Smith and Franklin D. Roosevelt (and the genesis of their blood feud), about Fiorello La Guardia, John V. Lindsay and Nelson Rockefeller. But The Power Broker is first and foremost a brilliant multidimensional portrait of a man—an extraordinary man who, denied power within the normal framework of the democratic process, stepped outside that framework to grasp power sufficient to shape a great city and to hold sway over the very texture of millions of lives. We see how Moses began: the handsome, intellectual young heir to the world of Our Crowd, an idealist. How, rebuffed by the entrenched political establishment, he fought for the power to accomplish his ideals. How he first created a miraculous flowering of parks and parkways, playlands and beaches—and then ultimately brought down on the city the smog-choked aridity of our urban landscape, the endless miles of (never sufficient) highway, the hopeless sprawl of Long Island, the massive failures of public housing, and countless other barriers to humane living. How, inevitably, the accumulation of power became an end in itself. Moses built an empire and lived like an emperor. He was held in fear—his dossiers could disgorge the dark secret of anyone who opposed him. He was, he claimed, above politics, above deals; and through decade after decade, the newspapers and the public believed. Meanwhile, he was developing his public authorities into a fourth branch of government known as "Triborough"—a government whose records were closed to the public, whose policies and plans were decided not by voters or elected officials but solely by Moses—an immense economic force directing pressure on labor unions, on banks, on all the city's political and economic institutions, and on the press, and on the Church. He doled out millions of dollars' worth of legal fees, insurance commissions, lucrative contracts on the basis of who could best pay him back in the only coin he coveted: power. He dominated the politics and politicians of his time—without ever having been elected to any office. He was, in essence, above our democratic system. Robert Moses held power in the state for 44 years, through the governorships of Smith, Roosevelt, Lehman, Dewey, Harriman and Rockefeller, and in the city for 34 years, through the mayoralties of La Guardia, O'Dwyer, Impellitteri, Wagner and Lindsay, He personally conceived and carried through public works costing 27 billion dollars—he was undoubtedly America's greatest builder. This is how he built and dominated New York—before, finally, he was stripped of his reputation (by the press) and his power (by Nelson Rockefeller). But his work, and his will, had been done.

21 Things I Wish My Broker Had Told Me

21 Things I Wish My Broker Had Told Me
Author: Frank Cook
Publisher: Dearborn Real Estate
Total Pages: 204
Release: 2002
Genre: Business & Economics
ISBN: 9780793154371

"Frank Cook shows new agents, those who might want to be agents, and those who want to be better agents, the road to success."--Jacket.

Bought, Not Sold

Bought, Not Sold
Author: Ray Wilson
Publisher: Cogna Books
Total Pages: 0
Release: 1998
Genre: House buying
ISBN: 9780966013504

For anyone who will ever buy or sell a home, real estate professionals able to face the future, lenders facing shifts in customer sources, & lawmakers targeted by a deceptive legislative campaign. The cover proclaims, "WHAT EVERY BUYER & SELLER SHOULD KNOW BEFORE WORKING WITH OR AGAINST THE PROS." Cover endorsements include the National Association of Exclusive Buyer Agents (NAEBA), a former Attorney General & two nationally respected consumer advocates. Reviewers predict a following among system reformers & educators. It will certainly provide fodder for talk show hosts seeking lively audience participation, for it exposes a market system that has served neither buyers nor sellers well in their most significant financial transactions. It also unmasks a nationwide campaign behind new state laws sabotaging buyer's rights to true agency protection. With all that, it is a positive book, providing a map to a profitable future for consumers & service providers alike. Index. Glossary. TO ORDER: (Item #BNS798) CognaBooks, Dept. FB, P.O. Box 1108, Greenfield, MA 01302. Toll-free: 888-732-3355. Email: [email protected]. Web: http://www.cognabooks.com.

Race Brokers

Race Brokers
Author: Elizabeth Korver-Glenn
Publisher: Oxford University Press, USA
Total Pages: 241
Release: 2021-04-08
Genre: Social Science
ISBN: 0190063866

"Race Brokers examines how housing market professionals-including housing developers, real estate agents, mortgage lenders, and appraisers-construct 21st century urban housing markets in ways that contribute to or undermine racial segregation. Drawing on extensive ethnographic and interview data collected in Houston, Texas, Race Brokers shows that housing market professionals play a key role in connecting people-or refusing to connect people-to housing resources and opportunities. They make these brokering decisions through reference to racist or anti-racist ideas. Typically, housing market professionals draw from racist ideas that rank-order people and neighborhoods according to their perceived economic and cultural housing market value, entwining racism with their housing market activities and interactions. Racialized housing market routines encourage this entwinement by naturalizing racism as a professional tool. Race Brokers tracks how professionals broker racism across the housing exchange process-from the home's construction, to real estate brokerage, mortgage lending, home appraisals, and the home sale closing. In doing so, it shows that professionals make housing exchange a racialized process that contributes to neighbourhood inequality and racial segregation. However, in contrast to the racialized status-quo, a small number of housing market professionals draw on anti-racist ideas and strategies to extend equal opportunities to individuals and neighborhoods, de-naturalizing housing market racism. Race Brokers highlights the imperative to interrupt the racism that pervades housing market professionals' work, dismantle the racialized routines that underwrite such racism, and cultivate a truly fair housing market"--

God Is My Broker

God Is My Broker
Author: Christopher Buckley
Publisher: Random House
Total Pages: 192
Release: 2012-02-01
Genre: Fiction
ISBN: 0307799557

This is an incredible story. The author, a failed, alcoholic Wall Street trader, had retreated to a monastery. It, too, was failing. Then, one fateful day, Brother Ty decided to let God be his broker--and not only saved the monastery but discovered the 7 1/2 Laws of Spiritual and Financial Growth. Brother Ty's remarkable success has been studied at the nation's leading business schools and scrutinized by Wall Street's greatest minds, but until now the secret to his 7 1/2 Laws of Spiritual and Financial Growth have been available only to a select few: • 87 percent of America's billionaires • 28 recent Academy Award winners • Over half the recipients of the Nobel Peace Prize • No members of the U.S. Congress Now, for the first time, Brother Ty reveals the secrets he has gleaned from the ancient texts of the monks, and tells how you can get God to be your broker. God Is My Broker is the first truly great self-help business novel. Open this book and open your heart. It will change your life.

The Book of Yes

The Book of Yes
Author: Kevin Ward
Publisher: Createspace Independent Publishing Platform
Total Pages: 152
Release: 2016-01-20
Genre:
ISBN: 9781523610846

In The Book of YES, you will find the most powerful scripts in the real estate industry today. If you're tired of the same old sales scripts or if you've done away with them all together, I know how you feel because I've been there. I was tired of seeing the same B.S.(bad sales) approaches and I wanted something that felt more natural for me. So I started creating my own scripts, for the simple reason that I hated being told, "No." For me nothing was worse than that feeling of rejection. I was determined to figure out the perfect thing to say in every situation, and how to say it in a way that would cause sellers and buyers to want to say "Yes!" to me every time. This book is the result of that quest. And I've broken it in two unique parts so you can spend less time reading it, and more time using the life changing scripts inside. Part 1 will give you the foundation for making the scripts work for you. Not just some of the time, but every time! You'll master how to inspire sellers to say "YES" to you giving you the magic key to unlock the success you want as a real estate agent. Part 2 Is the actual scripts that allow you to have smooth, choreographed conversations that lead you down the path to more success and more income. included in this section are... Prospecting scripts for sellers that lead up to the listing appointment. My unique Listing Presentation Scripts with examples of exactly how to deliver them for maximum impact. The Buyer Scripts that I've personally used for years to build my own real estate business from scratch. The Objection scripts that will show you how to overcome any objection with ease and never be scrambling for words when a client throws you a curveball. In all there are 27 scripts in this book that will show you how to handle any situation, conversation, and objection that might come your way. And each script has been tested, tweaked and perfected. How do I know this? Because I've used each and every one of them to close millions of dollars worth of real estate in my nearly 2 decade career. I've also taken the time to include things I've picked up over my career that will help take you beyond the scripts... How to identify resistance and influence triggers so you can naturally use the right words and phrases that gets more clients saying YES to you. My practice techniques for memorizing and using these scripts to their full impact. You won't just be pulling words from your memory, you'll be speaking from the heart so you come across as genuine. The "tiny tweaks" that turn a regular script into something powerful. These seemingly little differences can have a huge impact in the way a prospect or client responds to what you say. The 9 Keys to more powerful conversations that go way beyond just the words you say to a client. I've mastered all 9 of these techniques and each one has made a huge difference in how I present myself to clients. The Book of YES is an action guide, not a book of theory. Think of it as YOUR PLAY BOOK for the key conversations you have with sellers and buyers. Along with the scripts you will find tactical notes on how to use the script, why it works, and when to modify the script for various situations. This book is not about intimidating your clients to agree with you, it's about inspiring them to say YES. And the more they do, the more abundance and success you will have in your life. The ultimate YES is saying YES to your goals, your dreams and your family so you can create the lifestyle that you want.