The Ultimate Book Of Influence
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| Author | : Chris Helder |
| Publisher | : John Wiley & Sons |
| Total Pages | : 178 |
| Release | : 2013-05-15 |
| Genre | : Business & Economics |
| ISBN | : 1118641310 |
Master the power of influence and persuasion to achieve more in work and life For business leaders and managers, as well as those who work in sales, the power of influence can be a potent advantage. The ability to persuade others based on what you know about them is the first step to convincing someone to buy your product or buy into your business vision. In The Ultimate Book of Influence, author Chris Helder—a master of communication and one of Australia’s most sought after speakers on influence—shares ten essential tools that will enable you to influence others so you win the sale or seal the deal. The tools in this book will show you how to read body language, uncover what’s most important to a client, convince others to take action, understand the four essential types of people at your workplace, and much more. Written by one of Australia’s most successful speakers on the art of influence Includes ten powerful tools that allow you to understand what matters most to a client or colleague and use that knowledge to influence their actions and behaviors Ideal for salespeople, business leaders, corporate executives, and anyone who must regularly convince others to take action Before you can truly influence people, you need to learn how to communicate effectively. The Ultimate Book of Influence teaches you how to choose the right kind of communication technique for any situation, so when you speak, you know people are listening.
| Author | : Mark Goulston |
| Publisher | : AMACOM Div American Mgmt Assn |
| Total Pages | : 273 |
| Release | : 2013 |
| Genre | : Business & Economics |
| ISBN | : 081442015X |
People won't put up with being "sold" anymore. If they sense they are being pushed, their guard goes up-and even if they do comply, lingering resentment undermines the relationship...maybe forever. Yet, most books on influence still portray it as something you "do to" someone else to get your way. That out-of-date approach invites resistance or cynicism from those who recognize the techniques. Manipulative tactics might occasionally wear down a colleague's or client's resistance, but they fail to produce the mutual trust that sustains successful relationships. In short, they just won't work in our sophisticated, post-selling world. In this groundbreaking book, authors Mark Goulston and John Ullmen reveal a new model for authentic influence-the kind that creates a strong initial connection and survives long after agreement has been reached. Based on listening, genuine engagement and commitment to win-win outcomes, Real Influence provides a powerful four-step method you can use to: * Examine your priorities * Learn about the key players and what they need * Earn their attention and motivate them to hear more * Add value with your questions and actions Complete with examples of the steps in action and insights from real-world "power influencers," this one-of-a-kind guide shows that being straight with everyone means winning for all. www.getrealinfluence.com
| Author | : Dan Seidman |
| Publisher | : AMACOM |
| Total Pages | : 209 |
| Release | : 2012-04-11 |
| Genre | : Business & Economics |
| ISBN | : 0814417272 |
Spanning the use of storytelling, humor, emotion-evoking language, and questions that advance the sale, this entertaining and practical book demonstrates the power of words to break down resistance and incline buyers toward purchase. A few simple words--the right words--can transform an awkward sales call into a comfortable conversation and a resistant prospect into a happy customer, which is why author Dan Seidman teaches you to think of influence as something occurring at a level just below the buyer’s awareness. The Secret Language of Influence does this by explaining not only how to identify the right words--and which to avoid--but how to use strategic key words and phrases with different potential buyers. You’ll learn the best ways to approach buyers who are: motivated by benefits vs. problems (i.e., wanting to hear about the money they’ll save rather than the pain they’ll avoid); proactive vs. reactive; big picture vs. detail oriented; systems thinkers vs. creative minds; and those who are influenced by external feedback (testimonials, evidence) vs. internal factors (feelings, personal experiences, beliefs). Today’s buyer is savvy and all too familiar with traditional selling techniques, but great selling is invisible. By identifying different ways buyers are motivated, salespeople can quickly customize their conversations and lead prospects to a yes.
| Author | : Neal Schaffer |
| Publisher | : HarperCollins Leadership |
| Total Pages | : 288 |
| Release | : 2020-03-17 |
| Genre | : Business & Economics |
| ISBN | : 1400216370 |
The Age of Influence is an essential guide for marketing professionals and business owners who want to create and implement a highly effective, sustainable influencer marketing plan in order for their brands to succeed. We are amid an unprecedented digital transformation and tapping into this change is vital to any brand in today’s climate. Social media has democratized authority and influence, and information is created and consumed in ways that are constantly evolving. Internationally-recognized social media marketing expert Neal Schaffer explains how that shift plays a significant role in online marketing in the Influencer Era. Influencer marketing is about establishing relationships, turning fans into influencers, and leveraging that influence to share your message in a credible and authentic way. In The Age of Influence, Schaffer teaches entrepreneurs, marketing executives, and cutting-edge agencies how to: Identify,?approach, and engage the right influencers for their brand or product. Determine?what resources to put behind influencer campaigns. Manage the business side of influencer marketing, including tools that will help?measure ROI. Develop?their brand’s social media voice to become an influencer in its own right. This book is the definitive guide to addressing the issues disrupting marketing trends, including declining television viewership, growing social media audiences, effectively spreading their message digitally, and increasing usage of ad-blocking technology.
| Author | : |
| Publisher | : ببلومانيا للنشر والتوزيع |
| Total Pages | : 304 |
| Release | : 2024-02-17 |
| Genre | : Business & Economics |
| ISBN | : |
You can go after the job you want…and get it! You can take the job you have…and improve it! You can take any situation you’re in…and make it work for you! Since its release in 1936, How to Win Friends and Influence People has sold more than 30 million copies. Dale Carnegie’s first book is a timeless bestseller, packed with rock-solid advice that has carried thousands of now famous people up the ladder of success in their business and personal lives. As relevant as ever before, Dale Carnegie’s principles endure, and will help you achieve your maximum potential in the complex and competitive modern age. Learn the six ways to make people like you, the twelve ways to win people to your way of thinking, and the nine ways to change people without arousing resentment.
| Author | : John Maxwell |
| Publisher | : Thomas Nelson |
| Total Pages | : 736 |
| Release | : 2007-04-10 |
| Genre | : Business & Economics |
| ISBN | : 1418554340 |
Bundle of leadership books authored by John C. Maxwell. Includes * 21 Irrefutable Laws * Developing the Leader Within You * 17 Indisputable Laws of Teamwork
| Author | : Chris Helder |
| Publisher | : John Wiley & Sons |
| Total Pages | : 165 |
| Release | : 2019-03-18 |
| Genre | : Business & Economics |
| ISBN | : 0730369560 |
Master the power of influence and persuasion. What if you could instantly boost your capability to influence, motivate and connect with people? How could it increase your productivity, team culture and bottom line? Better yet, what if you could influence yourself to achieve greater success? Imagine the impact that would have on your life and fortunes. How to Influence People takes these ideas out of the realm of what-if and turns them into reality. Whether you're a new manager looking for direction, an experienced leader looking to hone your skills or a sales professional looking for better ways to connect, How to Influence People is for you! Originally published in 2013 as The Ultimate Book of Influence, this book has been reviewed and redesigned to become part of the Wiley Be Your Best series - aimed at helping readers acheive professional and personal success.
| Author | : Will Witt |
| Publisher | : Hachette UK |
| Total Pages | : 304 |
| Release | : 2021-09-21 |
| Genre | : Political Science |
| ISBN | : 1546000275 |
Instant National Best Seller! Political commentator and media personality Will Witt gives young conservatives the ammunition they need to fight back against the liberal media. Popular culture in America today is dominated by the left. Most young people have never even heard of conservative values from someone their age, and if they do, the message is often bland and outdated. Almost every Hollywood actor, musician, media personality, and role model for young people in America rejects conservative values, and Gen Zs and millennials are quick to regurgitate these viewpoints without developing their own opinions on issues. So many young conservatives in America want to stand up for their beliefs in their classrooms, at their jobs, with their friends, or on social media, but they don’t have the tools to do so. In How to Win Friends and Influence Enemies, Will Witt arms Gen Zs and millennials with the knowledge and skills to combat the leftist narrative they hear every day.
| Author | : Joris Groen |
| Publisher | : |
| Total Pages | : 414 |
| Release | : 2020-10-18 |
| Genre | : |
| ISBN | : |
How do you turn visitors into buyers? And dropouts into sign-ups? Cleverly applying behavioral psychology will massively increase the results of your website, app, or online campaign. Psychologist and web designer Joris Groen and persuasion guru Bas Wouters explain in detail what works and what doesn't - and why. In this book, you will find specific and easily applicable guidelines, based on 40 years of practical experience and the insights of today's most important behavioral scientists, such as Fogg, Cialdini and Kahneman.With more than 40 real-life success cases and over 150 illustrations of dos and don'ts, this is the most complete and practical guide to designing and improving your online customer journey. "A true gift" - Dr. Robert Cialdini
| Author | : Frank Gibson |
| Publisher | : |
| Total Pages | : 66 |
| Release | : 2016-03-04 |
| Genre | : |
| ISBN | : 9781530378678 |
Do you wish you could easily and effortlessly motivate, elevate and communicate with people, leading them to the pinnacle of success? Being a leader isn't an innate talent or something that is imparted by the divine, rather it is a skill and like any other skill all you need to do is practice to improve. Luckily, "Leadership: How to Lead & Influence People to Ultimate Success" has all of the tips and tricks you need to improve your leadership skills in no time. If you have always thought that you had what it takes to lead but simply didn't know where to start, then this book will help you to be the type of team leader you have always dreamed of. The key to being a successful leader is knowing which techniques to use and when, which is why this book provides chapters on the basics of thinking and acting like a leader before diving right into seven chapters dedicated to discussing a wide variety of leadership styles, their pros and cons, when to use them and how to make the most of them when you do. Inside you will find: The top six things you need to try to instantly make yourself a better leader Everything you need to do to prove yourself to a new team The number one thing you can do to ensure you always make the best first impression possible And much, much more...
