The Strategy Of Rhetoric
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| Author | : Riker, William Harrison Riker |
| Publisher | : Yale University Press |
| Total Pages | : 308 |
| Release | : 1996-01-01 |
| Genre | : Political Science |
| ISBN | : 9780300061697 |
He discusses several heresthetical maneuvers that made the Federalists' narrow victory possible, such as their proposal of a constitution that was broader than most citizens would have preferred, and their design of the ratification process as a take-it-or-leave-it proposition, so that they could prevent any ratifying state from altering it. Riker concludes by examining the relationship between rhetoric and heresthetic. He shows that both were necessary for the Federalist victory: rhetoric, to build support for Federalist positions, and heresthetic, to structure the choice process so that this level of support would be sufficient.
| Author | : Dana Anderson |
| Publisher | : Univ of South Carolina Press |
| Total Pages | : 236 |
| Release | : 2007 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 9781570037061 |
This work is an investigation into the persuasive techniques inherent in presentations of identity. strategies involved in the expression of personal identity. Drawing on Kenneth Burke's Dialectic of Constitutions, Anderson analyzes conversion narratives to illustrate how the authors of these autobiographical texts describe dramatic changes in their identities as a means of influencing the beliefs and action of their readers. capacity for self-understanding and self-definition. Communicating this self-interpretation is inherently rhetorical. Expanding on Burkean concepts of human symbol use, Anderson works to parse and critique such inevitable persuasive ends of identity constitution. Anderson examines the strategic presentation of identity in four narratives of religious, sexual, political, and mystical conversions: Catholic social activist Dorothy Day's The Long Loneliness, political commentator David Brock's Blinded by the Right, Deirdre McCloskey's memoir of transgender transformation, Crossing, and the well-known Native American text Black Elk Speaks. Mapping the strategies in each, Anderson points toward a broader understanding of how identity is made - and how it is made persuasive.
| Author | : Mary F. Hoffman |
| Publisher | : SAGE |
| Total Pages | : 289 |
| Release | : 2010 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 1412956684 |
Organizational Rhetoric introduces students to a rhetorical approach to understanding, analyzing and creating organizational messages for both internal employees and external customers. This textbook provides students a theoretically-grounded understanding of the basic building blocks of organizational rhetoric, the types of rhetorical situations faced by organizational communicators, and the specific strategies used to address six common organizational rhetorical situations (such as image management). Students will gain an understanding of the power of organizations in contemporary society and be able to think critically about organizational messages. The text is organized in two units. In the first unit, authors Mary Hoffman and Debra Ford introduce the rationale for a rhetorical approach to organizational messages, and introduce the basic rhetorical building blocks and principles behind the rhetorical situation and the analysis of strategies. In the second unit, the authors cover six specific rhetorical situations commonly faced by organizations, image and identity management, issue management, impression management, risk management, crisis management and organizational apologia, and internal message management. Each chapter is structured similarly, in conjunction with the ideas developed in unit one, and each ends with a case study that exemplifies the content presented in that chapter. Features and Benefits: - The first unit in the text will introduce the details of analyzing situations and identifying strategies - The second unit will examine six specific recurring rhetorical situations for organizations - Organizational schema centered on situations and strategies - Use of real-life case studies - Focus on careers in organizational rhetoric - Focus on thinking critically about organizations in society
| Author | : Brendan McGuigan |
| Publisher | : Prestwick House Inc |
| Total Pages | : 234 |
| Release | : 2011 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 1580497659 |
"Help students shine on the written portion of any standardized test by teaching the skills they need to craft powerful, compelling arguments using rhetorical devices. Students will learn to accurately identify and evaluate the effectiveness of rhetorical devices in not only famous speeches, advertisements, political campaigns, and literature, but also in the blog, newspaper, and magazine entries they read in their daily lives. Students will then improve their own writing strategy, style, and organization by correctly and skillfully using the devices they have learned. Each device is illustrated with clear, real-life examples to promote proper usage and followed up with meaningful exercises to maximize understanding. Pointers are provided throughout this book to help your students develop a unique writing style, and cumulative exercises will help students retain what they have learned."--
| Author | : Robert H. O'Connell |
| Publisher | : BRILL |
| Total Pages | : 567 |
| Release | : 2014-09-03 |
| Genre | : Religion |
| ISBN | : 9004275878 |
This volume describes how the rhetorical devices used in Judges inspire its readers to support a divinely appointed Judahite king who endorses the deuteronomic agenda to rid the land of foreigners, to maintain inter-tribal loyalty to YHWH's cult, and to uphold social justice. Matters of rhetorical concern interpreted here include the superimposed cycle-motif and tribal-political schemata, concerns reflected in the plot-layers of each hero story, the force of narrative analogy for characterization, the strategy of entrapment which foreshadows portrayals of Saul and David in 1 Samuel, and the relation between Judges' implied situation of composition and its compiler's intention. In addition to offering new insights into the rhetorical strategy of the Judges compiler, this book illustrates a new method for understanding how plot-layered stories work.
| Author | : Laura Wilder |
| Publisher | : SIU Press |
| Total Pages | : 250 |
| Release | : 2012-05-31 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 0809330946 |
Laura Wilder fills a gap in the scholarship on writing in the disciplines and writing across the curriculum with this thorough study of the intersections between scholarly literary criticism and undergraduate writing in introductory literature courses. Rhetorical Strategies and Genre Conventions in Literary Studies is the first examination of rhetorical practice in the research and teaching of literary study and a detailed assessment of the ethics and efficacy of explicit instruction in the rhetorical strategies and genre conventions of the discipline. Using rhetorical analysis, ethnographic observation, and individual interviews, Wilder demonstrates how rhetorical conventions play a central, although largely tacit, role in the teaching of literature and the evaluation of student writing. Wilder follows a group of literature majors and details their experiences. Some students received experimental, explicit instruction in the special topoi, while others received more traditional, implicit instruction. Arguing explicit instruction in disciplinary conventions has the potential to help underprepared students, Wilder explores how this kind of instruction may be incorporated into literature courses without being overly reductive. Taking into consideration student perspectives, Wilder makes a bold case for expanding the focus of research in writing in the disciplines and writing across the curriculum in order to grasp the full complexity of disciplinary discourse.
| Author | : Martin J. Medhurst |
| Publisher | : MSU Press |
| Total Pages | : 274 |
| Release | : 1997-11-30 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 0870139371 |
Cold War Rhetoric is the first book in over twenty years to bring a sustained rhetorical critique to bear on central texts of the Cold War. The rhetorical texts that are the subject of this book include speeches by Presidents Eisenhower and Kennedy, the Murrow- McCarthy confrontation on CBS, the speeches and writings of peace advocates, and the recurring theme of unAmericanism as it has been expressed in various media throughout the Cold War years. Each of the authors brings to his texts a particular approach to rhetorical criticism—strategic, metaphorical, or ideological. Each provides an introductory chapter on methodology that explains the assumptions and strengths of their particular approach.
| Author | : Paul A. Eschholz |
| Publisher | : St Martins Press |
| Total Pages | : 536 |
| Release | : 1996-01-01 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 9780312115289 |
| Author | : A. M. Tibbetts |
| Publisher | : Pearson Scott Foresman |
| Total Pages | : 644 |
| Release | : 1987 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 9780673185341 |
| Author | : Jennifer Mercieca |
| Publisher | : Texas A&M University Press |
| Total Pages | : 226 |
| Release | : 2020-07-07 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 1623499070 |
Winner, Bronze, 2020 Foreword Indies, Political and Social Sciences Winner, 2021 PROSE Award for Government & Politics "Deserves a place alongside George Orwell’s 'Politics and the English Language'. . . . one of the most important political books of this perilous summer."—The Washington Post "A must-read"—Salon "Highly recommended"—Jack Shafer, Politico Featured in "The Best New Books to Read This Summer" and "Lit Hub's Most Anticipated Books of 2020"—Literary Hub Historic levels of polarization, a disaffected and frustrated electorate, and widespread distrust of government, the news media, and traditional political leadership set the stage in 2016 for an unexpected, unlikely, and unprecedented presidential contest. Donald Trump’s campaign speeches and other rhetoric seemed on the surface to be simplistic, repetitive, and disorganized to many. As Demagogue for President shows, Trump’s campaign strategy was anything but simple. Political communication expert Jennifer Mercieca shows how the Trump campaign expertly used the common rhetorical techniques of a demagogue, a word with two contradictory definitions—“a leader who makes use of popular prejudices and false claims and promises in order to gain power” or “a leader championing the cause of the common people in ancient times” (Merriam-Webster, 2019). These strategies, in conjunction with post-rhetorical public relations techniques, were meant to appeal to a segment of an already distrustful electorate. It was an effective tactic. Mercieca analyzes rhetorical strategies such as argument ad hominem, argument ad baculum, argument ad populum, reification, paralipsis, and more to reveal a campaign that was morally repugnant to some but to others a brilliant appeal to American exceptionalism. By all accounts, it fundamentally changed the discourse of the American public sphere.
