The Rivals of the Trail (Classic Reprint)

The Rivals of the Trail (Classic Reprint)
Author: Lawrence J. Leslie
Publisher: Forgotten Books
Total Pages: 190
Release: 2017-12-24
Genre:
ISBN: 9780484670777

Excerpt from The Rivals of the Trail So now he went through the ridiculous perform ance, and with a grin actually managed to utter a complete sentence without once stammering. I say it had the one word ginseng in big let ters at the top of the page; get that, Steve? About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Army Regulars on the Western Frontier, 1848-1861

Army Regulars on the Western Frontier, 1848-1861
Author: Durwood Ball
Publisher: University of Oklahoma Press
Total Pages: 332
Release: 2001
Genre: History
ISBN: 9780806133126

Unlike previous histories, this book argues that the politics of slavery profoundly influenced the western mission of the regular army - affecting the hearts and minds of officers and enlisted men both as the nation plummented toward civil war."--BOOK JACKET.

CIM Handbook of Strategic Marketing

CIM Handbook of Strategic Marketing
Author: Colin Egan
Publisher: Routledge
Total Pages: 298
Release: 2010-02-17
Genre: Business & Economics
ISBN: 1136359095

The CIM Handbook of Strategic Marketing targets senior executives responsible for shaping and managing the company's strategic direction. The strategic dimensions of marketing management are emphasised along with the critical importance of matching the company's capabilities with genuinely attractive market sectors. The Handbook's strategic perspective and pragmatic outlook pervade the text and underpin its practical foundations. The rise of global competition and continuous innovation have redefined market structures, reshaped industries and given customers unprecedented value and choice. In this era of customer sovereignty there is a tremendous amount of pressure on organizations to adopt the principles of the marketing concept and to develop a much sharper strategic focus. The CIM Handbook of Strategic Marketing is a reference source to guide effective marketing practice. It provides supportive material for managers and employees who are building their marketing competence by attending training programmes, and includes contributions from leading academics - such as, Peter Doyle, Malcolm McDonald, Nigel Piercy The book amounts to a firm blueprint written by leading marketing thinkers for designing and implementing effective marketing strategies and improving business performance. Colin Egan is Professor of Strategic Management at Leicester Business School. Michael J Thomas is Professor of Marketing at the University of Strathclyde Business School.

The CIM Handbook of Strategic Marketing

The CIM Handbook of Strategic Marketing
Author: Chartered Institute of Marketing
Publisher: Routledge
Total Pages: 299
Release: 1998
Genre: Konkurrencestrategi
ISBN: 0750626135

This reference source is a guide to effective marketing practice for managers and employees who are building their marketing competence by attending training programmes.

WILD WEST Boxed Set: 150+ Western Classics in One Volume

WILD WEST Boxed Set: 150+ Western Classics in One Volume
Author: Mark Twain
Publisher: Good Press
Total Pages: 12836
Release: 2024-01-17
Genre: Fiction
ISBN:

The 'WILD WEST Boxed Set: 150+ Western Classics in One Volume' is an expansive anthology that brings together a diverse array of literature encapsulating the essence and mythos of the American West. This collection spans a broad range of literary styles, from the gritty realism of frontier life to romanticized tales of adventure and conflict, offering readers an unparalleled exploration of the genre. Within its pages, iconic narratives coalesce with lesser-known gems, providing a rich tapestry of the cultural, moral, and existential themes that have shaped the American identity. The inclusion of seminal works by this esteemed cohort highlights the anthology's significance as an encompassing repository of Western literary tradition. The contributing authors and editors of this anthology are titans of American literature and art, each bringing their unique perspective and voice to the theme of the Western frontier. From Twain's keen wit to London's raw depiction of nature and human endurance, the collection is a cross-section of American literary greatness. These authors collectively represent a wide array of historical, cultural, and literary movements, from the romanticism of the early 19th century to the realism and naturalism that followed. Their contributions illuminate the complexities of frontier life, reflecting both the brutality and the beauty of the Wild West, thereby enriching readers understanding of this pivotal era in American history. This anthology is a must-read for anyone with an interest in American literature, history, or culture. It offers readers a unique opportunity to immerse themselves in the variegated narratives that have shaped the mythos of the American West. Through its comprehensive scope and the multitude of voices it encompasses, the collection succeeds in fostering a dialogue between different epochs, perspectives, and literary styles. For scholars, enthusiasts, and casual readers alike, this boxed set is an invaluable resource for understanding the evolution of Western literature and its enduring influence on the American imagination.