Leveraging ITS Data for Transit Market Research

Leveraging ITS Data for Transit Market Research
Author: James G. Strathman
Publisher: Transportation Research Board
Total Pages: 92
Release: 2008
Genre: Intelligent transportation systems
ISBN: 0309099420

TRB¿s Transit Cooperative Research Program (TCRP) Report 126: Leveraging ITS Data for Transit Market Research: A Practitioner¿s Guidebook examines intelligent transportation systems (ITS) and Transit ITS technologies currently in use, explores their potential to provide market research data, and presents methods for collecting and analyzing these data. The guidebook also highlights three case studies that illustrate how ITS data have been used to improve market research practices.

A Guidebook for Performance-based Transportation Planning

A Guidebook for Performance-based Transportation Planning
Author: Cambridge Systematics
Publisher: Transportation Research Board
Total Pages: 124
Release: 2000
Genre: Technology & Engineering
ISBN: 9780309066624

"This [i.e. The] purpose of this guidebook is to help organizations improve the development, implementation, and management of their transportation plans and programs. By adding an element of performance measurement and monitoring to existing transportation planning processes, agencies can obtain better information about the performance of their existing programs and services. Performance-based planning provides a process and tools to identify and assess alternative programs, projects, and services with respect to overall transportation plan goals and objectives."--Ch. 1. Overview, p. 3.