The Network Always Wins How To Influence Customers Stay Relevant And Transform Your Organization To Move Faster Than The Market
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| Author | : Peter Hinssen |
| Publisher | : McGraw Hill Professional |
| Total Pages | : 222 |
| Release | : 2015-04-10 |
| Genre | : Business & Economics |
| ISBN | : 0071848703 |
The Definitive Business Guide to Surviving and Innovating in the Digital Age The world is changing faster than ever. With the rise of new digital markets and the consequent network-ization of our environment, the phrase “The customer is always right” takes on a whole new meaning. This powerful guide from serial entrepreneur and radical innovation consultant Peter Hinssen shows you how to keep your company up to speed with your market, engage with customers at a time when loyalty keeps fading into the background, and transform your organization into a network in order to thrive in this era of digital disruption. The Network Always Wins provides step-by-step strategies to help you: Reinvent your company—even after the market has flipped Tap into the force of the network—and survive in a market characterized by speed, uncertainty, and complexity Maintain relevance—and stay on top of emerging trends Connect with your customers—and encourage them to interact This business guide is as illuminating as it is pleasant and fun to read. It provides everything you need to adapt your organization for this exciting new age of networks and digital disruption. You’ll learn how to evolve faster, connect deeper, and make better decisions than ever before. You’ll find proven methods to speed up your reaction time, beat the clock of your competitors, and anticipate consumer trends before they even happen. In today’s fast-moving marketplace, networks are power. This book shows you how to harness that power. For your company. For your customers. For your continued success in the digital age.
| Author | : Peter Hinssen |
| Publisher | : McGraw-Hill Education |
| Total Pages | : 256 |
| Release | : 2015-03-27 |
| Genre | : Business & Economics |
| ISBN | : 9780071848718 |
The Definitive Business Guide to Surviving and Innovating in the Digital Age The world is changing faster than ever. With the rise of new digital markets and the consequent network-ization of our environment, the phrase “The customer is always right” takes on a whole new meaning. This powerful guide from serial entrepreneur and radical innovation consultant Peter Hinssen shows you how to keep your company up to speed with your market, engage with customers at a time when loyalty keeps fading into the background, and transform your organization into a network in order to thrive in this era of digital disruption. The Network Always Wins provides step-by-step strategies to help you: Reinvent your company—even after the market has flipped Tap into the force of the network—and survive in a market characterized by speed, uncertainty, and complexity Maintain relevance—and stay on top of emerging trends Connect with your customers—and encourage them to interact This business guide is as illuminating as it is pleasant and fun to read. It provides everything you need to adapt your organization for this exciting new age of networks and digital disruption. You’ll learn how to evolve faster, connect deeper, and make better decisions than ever before. You’ll find proven methods to speed up your reaction time, beat the clock of your competitors, and anticipate consumer trends before they even happen. In today’s fast-moving marketplace, networks are power. This book shows you how to harness that power. For your company. For your customers. For your continued success in the digital age.
| Author | : Chris Kane |
| Publisher | : Bloomsbury Publishing |
| Total Pages | : 289 |
| Release | : 2023-05-25 |
| Genre | : Business & Economics |
| ISBN | : 1399405187 |
An examination of the future of our workspaces and how the pandemic will continue to shape how and where we work. In the era of WFH, hybrid working and flexible hours, going to the office is no longer what it used to be. Many businesses and organizations, as well as the entire commercial real estate sector, are struggling to address their new workplace dilemmas in the aftermath of the COVID-19 pandemic. With the rise of diverse working practices and new technological innovations, the traditional office space no longer serves the needs of the workforce. And with increasing numbers of staff now comfortable with a degree of working from home, how can companies assess their longer-term workspace needs? This new follow-up edition of Where Is My Office?, fully revised and updated to reflect the true impact of the pandemic on the workplace, highlights some of the bold new frameworks and practical considerations for business leaders, workplace practitioners and those involved in commercial real estate as they navigate the complex post-pandemic working landscape. Authors Chris Kane and Eugenia Anastassiou draw upon their extensive knowledge and experience to investigate the new-found significance of innovative corporate real estate thinking in modern workplaces. Where is My Office?: The Post-Pandemic Edition is a must-read for any business leader or senior manager looking to revitalize their workplace in a post-pandemic environment, and to develop a greater understanding of the beneficial impacts that creative workplace strategies that harness the relationship between people, place, technology, and the environment can have upon their organization's success.
| Author | : David Ducheyne |
| Publisher | : Die Keure Publishing |
| Total Pages | : 277 |
| Release | : 2017-05-19 |
| Genre | : Business & Economics |
| ISBN | : 2874034576 |
How to lead efficiently in a volatile, uncertain, complex and ambiguous world? Leadership has never been as difficult as it is today. And it has never been as crucial. In this VUCA world people ask leaders to provide certainty. They cannot. In the volatile, uncertain, complex and ambiguous world certainty comes from character. Leaders can base their leadership on empathy, fairness, kindness and reciprocity. These basic human elements are under pressure. This book provides both emerging and established leaders with the ingredients they need to develop a sustainable leadership style. EXCERPT A newly appointed CEO wrote that she wants to find a balance between her own values and what is expected from her. I hope for her that both are not too far apart. The board of the company chose her to do the job because of who she is, not because of who she is not. And here is the main challenge for those who are in a leadership role. How can you be a leader and still remain yourself? Something in leadership or in its context seems to urge people to change and become someone else. But leaders are not actors. If I can give only one advice: do not change who you are. You can be (come more of) yourself and grow as a person. But the moment you try and change who you are, you lose the only thing that is sustainable and dear to you: your character. This book is about sustainable leadership based on character. ABOUT THE AUTHOR David Ducheyne wrote this book as a source of inspiration for leaders who are looking for ways to maintain their leadership in VUCA times. It’s also a documented intention to try and do better.
| Author | : Linda O'Riordan |
| Publisher | : Springer |
| Total Pages | : 520 |
| Release | : 2017-09-01 |
| Genre | : Business & Economics |
| ISBN | : 3319502409 |
This book examines corporate approaches to responsible management by investigating the stakeholder relationships between business and society. Though concepts of responsible management continue to evolve, its key objective is to explore the opportunities and dilemmas which business decision-makers face when attempting to reconcile their organisation’s interests with those of other stakeholder groups. In this intensely debated field, it focuses on the power of entrepreneurial purpose and the opportunities which emerge when corporate choices and actions are driven by connected stakeholder interests. A case study of the pharmaceutical industry in the UK and Germany is presented to reveal how decision-makers in this particular sector are responding to their context-specific management challenges. The research findings are subsequently employed to examine and revise a pre-specified stakeholder management framework which was previously developed by the author. The proposed updated framework is the book’s main conceptual contribution. By depicting a set of inclusive, integrated, and inter-related steps, it is intended to provide an innovative, comprehensive, practical toolkit for stakeholder management. As such, it is designed to help decision-makers to attain the greatest possible outcome from the resources they invest by consciously basing their choices not merely on the impacts for their shareholders, but also and more holistically for a broader range of stakeholders. Ultimately, the book demonstrates how optimally harmonised stakeholder management can serve as a powerful catalyst for unlocking viable business opportunities which serve the interests of business and society.
| Author | : Nigel Walton |
| Publisher | : Springer |
| Total Pages | : 175 |
| Release | : 2017-05-04 |
| Genre | : Business & Economics |
| ISBN | : 1137600772 |
This book examines and critiques classical approaches to strategic analysis, whilst exploring alternative methods which utilise ecosystem and platform concepts, as well as chaos and complexity theories. The innovative study provides a critique of the neoclassical Newtonian school of strategy, and proves it to be largely inappropriate as a decision-making methodology in today’s internet-based market. By developing a new biological hydrothermal vent model in which analogical comparisons are made with the Information Communication Technology (ICT) sector, the chapters challenge existing paradigms of competitive advantage and analyse the extent to which the Internet can be considered to be an ecosystem in its own right. The Internet as a Technology-Based Eco-System offers a range of alternative models and analytical frameworks for the analysis of internet-based technology companies in the twenty-first century, creating a valuable tool for students and academics undertaking research in strategy, technology and electronic engineering.
| Author | : Yohanes Sulaiman |
| Publisher | : Springer Nature |
| Total Pages | : 216 |
| Release | : 2023-09-25 |
| Genre | : Law |
| ISBN | : 2384761064 |
This is an open access book. Hikmahanto Juwana is an Indonesian legal academic. He is a Professor of International Law at the Faculty of Law, University of Indonesia. Since 2020, he has served as Rector of Jenderal Achmad Yani University. He was also an expert staff member for the Coordinating Minister for the Economy Kwik Kian Gie. Hikmahanto was inaugurated as a professor in the field of international law at FHUI at the age of 36 in 2002. He is also the youngest professor in the history of FHUI or even in Indonesia to obtain this title at the age of under 40 years. Hikmahanto is one of the founders of the Indonesia Society of International Law (ISIL) and co-sponsored the implementation of the Philip C. Jessup International Moot Court Competition in Indonesia. In 2021, he was elected President of the Asian Society of International Law (ASIL).
| Author | : Dale Carnegie |
| Publisher | : Good Press |
| Total Pages | : 262 |
| Release | : 2023-11-26 |
| Genre | : Self-Help |
| ISBN | : |
Dale Carnegie's 'How to Win Friends & Influence People' is a timeless self-help classic that explores the art of building successful relationships through effective communication. Written in a straightforward and engaging style, Carnegie's book provides practical advice on how to enhance social skills, improve leadership qualities, and achieve personal and professional success. The book is a must-read for anyone looking to navigate social dynamics and connect with others in a meaningful way, making it a valuable resource in today's interconnected world. With anecdotal examples and actionable tips, Carnegie's work resonates with readers of all ages and backgrounds, making it a popular choice for personal development and growth. Carnegie's ability to distill complex social principles into simple, actionable steps sets this book apart as a timeless guide for building lasting relationships and influencing others positively. Readers will benefit from Carnegie's wisdom and insight, gaining valuable tools to navigate social interactions and achieve success in their personal and professional lives.
| Author | : Nripendra P. Rana |
| Publisher | : Springer Nature |
| Total Pages | : 337 |
| Release | : 2019-11-11 |
| Genre | : Business & Economics |
| ISBN | : 3030243745 |
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
| Author | : Tom Eisenmann |
| Publisher | : Currency |
| Total Pages | : 370 |
| Release | : 2021-03-30 |
| Genre | : Business & Economics |
| ISBN | : 0593137027 |
If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.
