Besides the cultural and language barriers library personnel encounter when interacting with the Latino community, libraries generally lack the funding to engage in multicultural advertising as well as the time and specialized personnel to do it. Provides a practical, easy-to-follow guide to creating a bilingual-friendly facility that will attracts Latino users. Offers a systematic, orderly plan that directs outreach activity with worksheets, discussion reports, and easy-to-follow schedules, and more than 100 marketing ideas, tips, and examples from libraries around the country that can easily be incorporated into day-to-day activities. Many of the strategies can be applied to outreach of other minorities as well.