Blueprint to Business

Blueprint to Business
Author: Michael Alden
Publisher: John Wiley & Sons
Total Pages: 176
Release: 2017-10-23
Genre: Business & Economics
ISBN: 1119424984

Essential reading for any would-be entrepreneur Blueprint to Business is the ultimate guide to becoming a successful entrepreneur. Bestselling author and CEO Mike Alden puts aside the rainbows and sunshine, gets real about what it takes to 'make it,' and gives you the real-world guidance you need to hear. Through anecdotes and advice, he shares his experiences along with those of other top founders and entrepreneurs to give you a realistic picture of what it takes to build a business. It's a bit of tough love, a healthy dose of reality, and a tremendously motivating guide to striking out on your own; from motivation and commitment to business licenses and the IRS, this guide is your personal handbook for the biggest adventure of your career. So you want to start a business: how much are you willing to commit in terms of time, money, and energy? How do you plan to bring in customers? What will set you apart from the crowd? What will convince clients to come to you rather than your competitor with an established track record? These questions must be answered before you even begin planning—and then, you have to make that canyon-sized leap from planning to doing. This book guides you through the early stages with practical advice from a real-world perspective. Turn 'dreams' into goals, and goals into reality Discover just what it takes to build a successful business Dig into the paperwork and legal/regulatory requirements Adjust your expectations to reflect your abilities and willingness to commit Starting a business could be the best thing you've ever done—or it could be the worst. Mitigate the risk by setting yourself up for success from the very beginning with the invaluable advice in Blueprint to Business. Praise for Blueprint to Business "I've had the opportunity to work directly with Michael Alden on his children's book. His business know how and ability to get things done is unparalleled.” —Naren Aryal, CEO Mascot Books. "As an entrepreneur and author myself, I would recommend Blueprint to Business to anyone who is in business or looking to start a company. Michael Alden's no nonsense approach is much needed for anyone who wants the real truth about the life of an entrepreneur." —Ken Kupchik, author of The Sales Survival Handbook Cold Calls, Commissions, and Caffeine Addiction The Real Truth About Life in Sales "Michael Alden's story is truly inspirational. He has seen some extremely difficult times and has overcome extraordinary odds along his journey. He harnessed what he learned even as a young child to achieve great business success. The lessons in Blueprint to Business not only help those in business but it is for anyone who wants more out of life.” —June Archer, author of YES! Every day can be a good day: The Keys to success that lead to an Amazing life “As a young entrepreneur, I have found that truly successful people help and teach others. Michael Alden has taken the time to help me with my business and my book. His experience is undeniable and I would recommend Blueprint to Business to any entrepreneur who wants to learn from someone who has done great things and continues to.” —Casey Adams, social media influencer and author of Rise of The Young: How To Turn Your Negative Situation Into A Positive Outcome, and Build A Successful Personal Brand “Being an entrepreneur has its challenges. Michael Alden shares his business experiences to help others succeed. His advice and enthusiasm is directed towards teaching and leading through example. If you are looking to succeed in business this book is a must read!

Book Blueprint

Book Blueprint
Author: Jacqui Pretty
Publisher: Morgan James Publishing
Total Pages: 107
Release: 2017-05-16
Genre: Business & Economics
ISBN: 1683502310

“A superb . . . how-to book for any entrepreneur who not only wants to get their thoughts down to share with the world, but to leverage off their expertise.” –Geoff Hetherington, JG Hetherington, The Clarity CEO With the availability of self-publishing services and the rise of the entrepreneur as a thought leader, writing a book is becoming more appealing to an increasing number of small business owners. The problem? Most businesspeople aren’t writers, have never written a book before, are time poor and don’t know where to start. While many want to write a book, they worry about investing months of their time and thousands of their dollars to write something that isn’t any good, or even whether they will finish. Book Blueprint gives a step-by-step framework that any entrepreneur can follow to write a great book quickly, even if they’re not a writer.

Go to Market

Go to Market
Author: Joana Inch
Publisher:
Total Pages: 0
Release: 2020
Genre: Business & Economics
ISBN: 9781781335031

Joana Inch's proven strategies help startups find the right niche, construct a message that resonates, and implement digital campaigns that generate consistent revenue.

The Service-to-Startup Blueprint: Soft Skills for Hospitality Innovators

The Service-to-Startup Blueprint: Soft Skills for Hospitality Innovators
Author: Dr. Vishwajit Santosh Jadhav
Publisher: SGSH publication
Total Pages: 91
Release: 2024-07-06
Genre: Antiques & Collectibles
ISBN: 9360925810

The Service-to-Startup Blueprint: Soft Skills for Hospitality Innovators is your essential guide to transforming hospitality expertise into startup success. Dr. Vishwajit Jadhav reveals how soft skills like communication, adaptability, and emotional intelligence can drive innovation and growth in the startup world. Packed with real-life stories, practical tips, and actionable strategies, this book shows how to create exceptional customer experiences and bullid collaborative teams. Perfect for hospitality professionals and aspiring entrepreneurs alike, this blueprint will help you turn your service skills into a thriving business in today's competitive market. Book Indicates the reflection to adopt Master essential soft skills and entrepreneurial strategies to drive Innovation and success in the startup and hospitality industries.

Positioning for Advantage

Positioning for Advantage
Author: Kimberly A. Whitler
Publisher: Columbia University Press
Total Pages: 327
Release: 2021-09-07
Genre: Business & Economics
ISBN: 0231548117

Most of us have an intuitive sense of superior branding. We prefer to purchase brands we find distinctive—that deliver on some important, relevant dimension better than other brands. These brands have typically achieved positional advantage. Yet few professionals have had the formal training that goes beyond marketing theory to bridge the “theory-doing gap”—understanding the specific techniques and strategies that can be used to create brands that attain positional advantage in the marketplace. Positioning for Advantage is a comprehensive how-to guide for creating, building, and executing effective brand strategies. Kimberly A. Whitler identifies essential marketing strategy techniques and moves through the major stages of positioning a brand to achieve in-market advantage. Introducing seven tools—from strategic positioning concepts to strategy mapping to influencer maps—Whitler provides templates, frameworks, and step-by-step processes to build and manage growth brands that achieve positional advantage. This book presents real-world scenarios, helping readers activate tools to increase skill in creating brands that achieve positional advantage. Brimming with insights for students and professionals alike, Positioning for Advantage helps aspiring C-level leaders understand not only what superior branding looks like but also how to make it come to life.

Without Their Permission

Without Their Permission
Author: Alexis Ohanian
Publisher: Business Plus
Total Pages: 256
Release: 2013-10-01
Genre: Business & Economics
ISBN: 1455520039

A WALL STREET JOURNAL BESTSELLER As Alexis Ohanian learned when he helped to co-found the immensely popular reddit.com, the internet is the most powerful and democratic tool for disseminating information in human history. And when that power is harnessed to create new communities, technologies, businesses or charities, the results can be absolutely stunning. In this book, Alexis will share his ideas, tips and even his own doodles about harnessing the power of the web for good, and along the way, he will share his philosophy with young entrepreneurs all over the globe. At 29, Ohanian has come to personify the dorm-room tech entrepreneur, changing the world without asking permission. Within a couple of years of graduating from the University of Virginia, Ohanian did just that, selling reddit for millions of dollars. He's gone on to start many other companies, like hipmunk and breadpig, all while representing Y Combinator and investing in over sixty other tech startups. WITHOUT THEIR PERMISSION is his personal guidebook as to how other aspiring entrepreneurs can follow in his footsteps.

The Lean Startup

The Lean Startup
Author: Eric Ries
Publisher: Crown Currency
Total Pages: 337
Release: 2011-09-13
Genre: Business & Economics
ISBN: 0307887898

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

The Billion Dollar Branding Blueprint

The Billion Dollar Branding Blueprint
Author: Bernt Ullmann
Publisher:
Total Pages: 234
Release: 2019-08-05
Genre: Business & Economics
ISBN: 9780996568340

BERNT ULLMANN, often referred to as "the man behind the brands", has been a trusted brand acceleration expert helping generate over 6 billion dollars in global sales so far in his career. With over thirty years experience as a corporate executive of major fashion brands, Ullmann's portfolio includes brand development and management including licensing and distribution, modernization, and global expansion for fashion moguls such as Daymond John, Eddie Lampert, and Tommy Hilfiger. He has also contributed to successful launches of platform expanding brands for celebrity clients like Jennifer Lopez, Adam Levine, Nicki Minaj, and many others. IN HIS DEBUT BOOK, The Billion Dollar Branding Blueprint, Ullmann shares his expertise in a systematic seven-step process to help entrepreneurs, no matter who, launch their brand successfully. This book is a step by step, easy to follow blueprint to achieve business acceleration and create lasting wealth.

Entrepreneurial Marketing

Entrepreneurial Marketing
Author: Beth Goldstein
Publisher: SAGE Publications
Total Pages: 377
Release: 2019-12-17
Genre: Business & Economics
ISBN: 1544397429

"Entrepreneurial Marketing offers cutting-edge perspective on how to create a customer-centric, multi-channel marketing program. Emphasizing the role of entrepreneurial marketing in the value-creation process, Entrepreneurial Marketing helps students learn how to view the customer engagement experience through the eyes of their target market to effectively build a sustainable brand. Key features include: models and frameworks that can be applied to real-world marketing challenges, a unique chapter on Doing Well and Doing Good exploring the nuances of marketing for non-profit organizations and social enterprises, an entire chapter dedicated to Online Marketing Channels so students can avoid common pitfalls of using social media for brand engagement, and more"--

Blueprint to a Billion

Blueprint to a Billion
Author: David G. Thomson
Publisher: John Wiley & Sons
Total Pages: 288
Release: 2005-12-07
Genre: Business & Economics
ISBN: 0471747475

Praise for BLUEPRINT TO A BILLION "A wonderful, well thought out analysis of entrepreneurship and leadership of a growth company." —Howard Lester, Chairman, Williams-Sonoma, Inc. "If you dream about growing your business to a billion, this is a fascinating down-to-earth study that you must read. Apply the seven essential principles to your business and you are off and running. Learn about strategy, growth, leadership, team building, and a whole lot more." —Joe Scarlett, Chairman of the Board, Tractor Supply Company "Blueprint to a Billion is a well-researched and thoughtfully written book that quantifies the growth pattern of America's highest growth companies." —Professor John Quelch, Senior Associate Dean, Harvard Business School "Eighty percent of the top-performing stocks in the last twenty years were small entrepreneurial companies that had an IPO in the prior eight years. Blueprint to a Billion tells you the seven key things these innovators did in common to become America's greatest growth companies." —William J. O'Neil, Chairman and Founder Investor's Business Daily, www.investors.com "Thomson has written a masterful work that will catalyze, empower, inspire, motivate, and illuminate entrepreneurs, investors, and policymakers. The world needs this book and will profit from it in manifold ways." —David M. Darst, Managing Director, Individual Investor Group Chief Investment Strategist, Morgan Stanley