Social Media Analytics Strategies And Governance
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Author | : Hamid Jahankhani |
Publisher | : CRC Press |
Total Pages | : 257 |
Release | : 2022-08-18 |
Genre | : Computers |
ISBN | : 100065589X |
Social media has spread rapidly on the global stage, driving consumers’ attention and influence, both consciously and subconsciously. Whilst this type of platform may have been initially designed as a tool for open communication and expression, it is also being utilized as a digital tool, with widescale use cases. The intelligence explosion, information overload and disinformation play a significant part regarding individual, group and country perceptions. The complex nature of this data explosion created an increasing demand and use of artificial intelligence (AI) and machine learning (ML), to help provide ‘big insights’ to ‘big data’. AI and ML enable the analysis and dissemination of vast amounts of data, however the ungoverned pace at which AI and autonomous systems have been deployed, has created unforeseen problems. Many algorithms and AI systems have been trained on limited or unverified datasets, creating inbuilt and unseen biases. Where these algorithmic tools have been deployed in high impact systems, there are documented occurrences of disastrous decision making and outcomes that have negatively impacted people and communities. Little to no work had been conducted in its vulnerability and ability to exploit AI itself. So, AI and autonomous systems, whilst being a force for societal good, could have the potential to create and exacerbate societies greatest challenges. This is a cohesive volume that addresses challenging problems and presents a range of innovative approaches and discussion.
Author | : Gohar F. Khan |
Publisher | : Springer |
Total Pages | : 174 |
Release | : 2017-02-15 |
Genre | : Business & Economics |
ISBN | : 9811029423 |
This book provides practical know-how on understanding, implementing, and managing main stream social media tools (e.g., blogs and micro-blogs, social network sites, and content communities) from a public sector perspective. Through social media, government organizations can inform citizens, promote their services, seek public views and feedback, and monitor satisfaction with the services they offer so as to improve their quality. Given the exponential growth of social media in contemporary society, it has become an essential tool for communication, content sharing, and collaboration. This growth and these tools also present an unparalleled opportunity to implement a transparent, open, and collaborative government. However, many government organization, particularly those in the developing world, are still somewhat reluctant to leverage social media, as it requires significant policy and governance changes, as well as specific know-how, skills and resources to plan, implement and manage social media tools. As a result, governments around the world ignore or mishandle the opportunities and threats presented by social media. To help policy makers and governments implement a social media driven government, this book provides guidance in developing an effective social media policy and strategy. It also addresses issues such as those related to security and privacy.
Author | : Michael Roberts |
Publisher | : Richards Education |
Total Pages | : 155 |
Release | : |
Genre | : Computers |
ISBN | : |
"Social Media Analytics: Insights and Strategies for Social Media Data" is your definitive guide to understanding and leveraging the power of social media data. In today's digital age, social media platforms generate vast amounts of valuable data that can drive business decisions, enhance marketing strategies, and understand customer behaviors. This comprehensive book covers the fundamental principles, advanced techniques, and practical applications of social media analytics. Whether you're a marketer, analyst, business owner, or researcher, this book equips you with the knowledge and tools to harness social media data effectively. Dive into topics such as sentiment analysis, influencer identification, campaign optimization, and beyond, and unlock actionable insights to propel your social media strategies forward.
Author | : Strydom, Sheryl Kruger |
Publisher | : IGI Global |
Total Pages | : 320 |
Release | : 2018-11-16 |
Genre | : Computers |
ISBN | : 1522570780 |
The world is witnessing the growth of a global movement facilitated by technology and social media. Fueled by information, this movement contains enormous potential to create more accountable, efficient, responsive, and effective governments and businesses, as well as spurring economic growth. Big Data Governance and Perspectives in Knowledge Management is a collection of innovative research on the methods and applications of applying robust processes around data, and aligning organizations and skillsets around those processes. Highlighting a range of topics including data analytics, prediction analysis, and software development, this book is ideally designed for academicians, researchers, information science professionals, software developers, computer engineers, graduate-level computer science students, policymakers, and managers seeking current research on the convergence of big data and information governance as two major trends in information management.
Author | : Tan Yigitcanlar |
Publisher | : CRC Press |
Total Pages | : 437 |
Release | : 2022-07-20 |
Genre | : Computers |
ISBN | : 1000599663 |
The use of data science and urban analytics has become a defining feature of smart cities. This timely book is a clear guide to the use of social media data for urban analytics. The book presents the foundations of urban analytics with social media data, along with real-world applications and insights on the platforms we use today. It looks at social media analytics platforms, cyberphysical data analytics platforms, crowd detection platforms, City-as-a-Platform, and city-as-a-sensor for platform urbanism. The book provides examples to illustrate how we apply and analyse social media data to determine disaster severity, assist authorities with pandemic policy, and capture public perception of smart cities. This will be a useful reference for those involved with and researching social, data, and urban analytics and informatics.
Author | : M. Shamim Kaiser |
Publisher | : Springer Nature |
Total Pages | : 1158 |
Release | : 2021-07-05 |
Genre | : Technology & Engineering |
ISBN | : 9811608822 |
This book contains the best selected research papers presented at ICTCS 2020: Fifth International Conference on Information and Communication Technology for Competitive Strategies. The conference was held at Jaipur, Rajasthan, India during 11–12 December 2020. The book covers state-of-the-art as well as emerging topics pertaining to ICT and effective strategies for its implementation for engineering and managerial applications. This book contains papers mainly focused on ICT for computation, algorithms and data analytics and IT security.
Author | : OECD |
Publisher | : OECD Publishing |
Total Pages | : 130 |
Release | : 2017-02-17 |
Genre | : |
ISBN | : 9264268014 |
This report benchmarks digital government strategies in MENA countries against OECD standards and best practices.
Author | : Gordon Bowen |
Publisher | : |
Total Pages | : 406 |
Release | : 2015 |
Genre | : |
ISBN | : 9781466665989 |
"This book brings together marketing approaches and the application of current technology, such as social networking arenas, to show how this interaction creates a successful competitive advantage".
Author | : Chavadi, Chandan |
Publisher | : IGI Global |
Total Pages | : 384 |
Release | : 2023-08-29 |
Genre | : Computers |
ISBN | : 1668474514 |
Social media applications have emerged in the last 20 years to meet the different needs of individuals, and private sector and public organizations have not been indifferent to these technologies. Social media tools help public institutions and organizations communicate directly with citizens as well as enable two-way communication and enable citizens to participate in all stages from agenda setting to evaluation of policy processes. Central and local governments, which use innovative methods to involve citizens in this process, attach significance to the development of e-participation tools. Ensuring the participation of citizens in policy processes not only determines the wishes and priorities of citizens but also uses scarce resources effectively and efficiently. Global Perspectives on Social Media Usage Within Governments reveals the best practices of various countries regarding the use of social media by central and local governments according to public administration models. The book presents various case studies on the impact of public administration models on social media use in order to contribute to public administration and social media use. Covering topics such as climate action, knowledge behaviors, and citizen participation, this premier reference source is an essential resource for government officials, public administrators, public policy scholars, social media experts, public affairs scholars, students and educators of higher education, librarians, researchers, and academicians.
Author | : OECD |
Publisher | : OECD Publishing |
Total Pages | : 105 |
Release | : 2017-12-13 |
Genre | : |
ISBN | : 9264286535 |
This report analyses Hungary’s Public Administration and Public Service Development Strategy 2014-2020, focusing on human resources management, digital government, and budgeting practices.