Shopping with a conscience is a ground-breaking book (John Wiley & Sons, forthcoming May 1996) that focuses on the corporate social responsibility of major retailers and suppliers of goods and services in the Canadian marketplace. This includes 115 of Canada's largest grocery retailers, banks and trust companies, gas stations, drugstore chains, fast food chains, car rental companies, hotels and entertainment venues, and specialty retailers of hardware, sporting goods, travel and business services, office supplies and the like. Retailers are chosen for inclusion in the book with a national scope in mind: the goal is a guide of interest to shoppers, small businesspeople, and procurement professionals from coast to coast. The text will focus on reporting and analyzing comparative performance on a range of ethicalissues of most interest to Canadians. Such issues include environmental management and performance, hiring and promotion of women and minorities, job creation, and progressive community relations, as well as the percentage of Canadian ownership and decision-making of each company profiled. The tone of Shopping With a Conscience is not political correctness. Readers will not be told how to think. Rather, they'll be given the kind of data to allow them to reward the good: to make their own decisions about where to bank, shop, and rent. The approach is to provide detailed, original and useful information to make book purchasers feel good about themselves, their shopping behaviour, and the consequences of their choiceof retailer.