The Psychology of Selling Life Insurance

The Psychology of Selling Life Insurance
Author: Edward Kellogg Strong
Publisher:
Total Pages: 518
Release: 1922
Genre: Life insurance agents
ISBN:

Life underwriters have long been seeking some treatise on psychology that would explain the principles of selling life insurance, in non-technical language. Such is the purpose of this book. The salesman's two most difficult tasks are to interest the prospect and to close the sale. These two tasks are both very directly related to the psychological factor of desire. In this book the salesman is acquainted with man's native and acquired desires or interests and is shown how man's needs for insurance may be translated into terms of desire so that the prospect will finally want that which life insurance provides. When he comes to desire the service insurance renders, the problem of closing largely disappears. In order to make every principle as concrete and practical as possible they are taught in connection with the study of five complete sales-interviews and portions of several others.

The Psychology of Selling Life Insurance

The Psychology of Selling Life Insurance
Author: Edward Kellogg Strong
Publisher:
Total Pages: 518
Release: 1922
Genre: Life insurance agents
ISBN:

Life underwriters have long been seeking some treatise on psychology that would explain the principles of selling life insurance, in non-technical language. Such is the purpose of this book. The salesman's two most difficult tasks are to interest the prospect and to close the sale. These two tasks are both very directly related to the psychological factor of desire. In this book the salesman is acquainted with man's native and acquired desires or interests and is shown how man's needs for insurance may be translated into terms of desire so that the prospect will finally want that which life insurance provides. When he comes to desire the service insurance renders, the problem of closing largely disappears. In order to make every principle as concrete and practical as possible they are taught in connection with the study of five complete sales-interviews and portions of several others.

The Psychology of Selling

The Psychology of Selling
Author: Brian Tracy
Publisher: Thomas Nelson Inc
Total Pages: 240
Release: 2006-06-20
Genre: Selling
ISBN: 0785288066

Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.

The Digital Life Insurance Agent

The Digital Life Insurance Agent
Author: Jeff Root
Publisher:
Total Pages: 194
Release: 2016-07-19
Genre:
ISBN: 9780692755778

In the history of selling life insurance, the most exciting, profitable time to be doing it is right now. The advances in technology and the shifts in consumer behavior and psychology have redefined what it means to build a successful, long-term life insurance business. The Digital Life Insurance Agent is the essential guide for life insurance agents of all skill levels to transition into the digital age. This book outlines the steps new agents need to take in order to get their business up and running, and will also help experienced agents who want to transition their business online. The Digital Life Insurance Agent provides a roadmap to building a predictable lead flow using online prospecting techniques, training on how to sell over the phone and basic training to get newer agents set up. If agents have the desire to change and the discipline to make it happen, the end result of executing the strategies outlined in this book will leave agents with a marketing machine that generates leads at all hours of the day, regardless of if the agent is sitting at the office, or on a beach!

Persuasive Selling for Relationship Driven Insurance Agents

Persuasive Selling for Relationship Driven Insurance Agents
Author: Brian Ahearn
Publisher: Influence People, LLC
Total Pages: 202
Release: 2021-01-21
Genre: Business & Economics
ISBN: 9781733178525

As an insurance agent you have a lot going against you. When you understand the psychology of persuasion - what causes one person to say yes to another - helping people fill their insurance needs becomes much easier.

Control Your Cash

Control Your Cash
Author: Greg McFarlane
Publisher: Greg McFarlane Betty Kincaid
Total Pages: 320
Release: 2010-06
Genre: Business & Economics
ISBN: 1936107880

"A 14% credit card rate! What a deal!" "Where it says 'adjustable' here on my mortgage - that means 'fixed', right?" "Work until I retire, then collect Social Security. That's my wealth plan." If you've ever wondered how your money works, where it goes or how it grows, stop wondering. "Control Your Cash: Making Money Make Sense" deconstructs personal finance so that everyone but the hopelessly inept can understand it. Inside the book, you'll learn: [ how to get your bank accounts, credit cards and other financial instruments to work for you, and not the other way around [ the right way to buy a car (i.e. with the salesman cursing your name as you drive away) [ where and how to invest, and what all those symbols, charts and graphs mean [ how to turn expenses into income, and stop living paycheck-to-paycheck [ whom the tax system is stacked against (hint: it's most of us) and how to use that to your advantage [ the very key to wealth itself. In fact, the authors thought it was so important they put it on the cover so you can read it even if you're too cheap to buy the book: Buy assets, sell liabilities. Finally, a book that explains personal finance not only in layman's terms, but in detail. If you can read, and have any capacity for self-discipline, invest a few bucks in "Control Your Cash" now and reap big financial rewards for the rest of your life.

The Art of the Sale

The Art of the Sale
Author: Philip Delves Broughton
Publisher: Penguin
Total Pages: 306
Release: 2013-03-26
Genre: Business & Economics
ISBN: 0143122762

From the author of Ahead of the Curve, a revelatory look at successful selling and how it can impact everything we do The first book of its kind, The Art of the Sale is the result of a pilgrimage to learn the secrets of the world's foremost sales gurus. Bestselling author Philip Delves Broughton tracked down anyone who could help him understand what it took to achieve greatness in sales, from technology billionaires to the most successful saleswoman in Japan to a cannily observant rug merchant in Morocco. The wisdom and experience Broughton acquired, revealed in this outstanding book, demonstrates as never before the complex alchemy of effective selling and the power it has to overcome challenges we face every day.