Predictable Magic

Predictable Magic
Author: Deepa Prahalad
Publisher: Pearson Prentice Hall
Total Pages: 206
Release: 2010-07-19
Genre: Business & Economics
ISBN: 0131388045

Companies invest fortunes on innovation and product strategy. But, by some estimates, 80% of new products fail or dramatically underperform every year, though a few rare products succeed brilliantly. Why is this the case? Their creators have seamlessly integrated corporate strategy with design. They don’t deliver utilitarian objects: they craft rewarding, empowering experiences. To outsiders, this looks like magic: incomprehensible, and impossible to reproduce. But it isn’t. Predictable Magic presents a complete design process for making the “magic” happen -- over and over again. Veteran industrial designer Ravi Sawhney and business strategist Deepa Prahalad introduce Psycho-Aesthetics, a breakthrough approach for systematically creating deep emotional connections between consumers and brands. Step by step, the authors cover everything from research to strategy, implementation to consumer experience. They also demonstrate Psycho-Aesthetics at work – in case studies from some of the world’s top companies, including Sprint, Medtronic, Amana, and Hyundai. You’ll see how these great companies have used Psycho-Aesthetics to go beyond the utilitarian (or even the merely “beautiful”), to build products that powerfully connect with people... touch them... move them... time and again.

Practical Magic

Practical Magic
Author: Nikki Van De Car
Publisher: Running Press Adult
Total Pages: 181
Release: 2017-09-05
Genre: Body, Mind & Spirit
ISBN: 0762463082

Practical Magic is a charmed introduction to the wonders of modern magic and mysticism, from crystals and astrology to chakras, dream interpretation, and, of course, a few spells! Focusing on three primary areas -- healing, magic, and fortunetelling -- this books provides the perfect primer for sophisticated dabblers, with inviting text and spell-binding illustrations. Clear introductions on trending topics, like herbal tonics and astrological charts, are paired with home remedies, hands-on instructions, and suggested rituals in a chic, stylish format that will capture the imaginations of good witches of all ages.

Practical Magic

Practical Magic
Author: Alice Hoffman
Publisher: Penguin
Total Pages: 322
Release: 2003-08-05
Genre: Fiction
ISBN: 1440673756

*25th Anniversary Edition*—with an Introduction by the Author! The Owens sisters confront the challenges of life and love in this bewitching novel from the New York Times bestselling author of The Rules of Magic, Magic Lessons, and The Book of Magic. For more than two hundred years, the Owens women have been blamed for everything that has gone wrong in their Massachusetts town. Gillian and Sally have endured that fate as well: as children, the sisters were forever outsiders, taunted, talked about, pointed at. Their elderly aunts almost seemed to encourage the whispers of witchery, with their musty house and their exotic concoctions and their crowd of black cats. But all Gillian and Sally wanted was to escape. One will do so by marrying, the other by running away. But the bonds they share will bring them back—almost as if by magic... “Splendid...Practical Magic is one of [Hoffman's] best novels, showing on every page her gift for touching ordinary life as if with a wand, to reveal how extraordinary life really is.”—Newsweek “[A] delicious fantasy of witchcraft and love in a world where gardens smell of lemon verbena and happy endings are possible.”—Cosmopolitan

Theory of Magic

Theory of Magic
Author: Patricia Rice
Publisher: Book View Cafe
Total Pages:
Release: 2016-07-26
Genre: Fiction
ISBN: 1611385997

Scorned by suitors for her statuesque size, Harriet Stansbury bolts when her abusive stepfather begins negotiating with impecunious aristocrats to sell her for her dowry. When opportunity offers, she daringly takes a position in an eccentric household until she can claim her fortune.Once a dashing rakehell, Duncan Ives, Marquess of Ashford lost his eyesight in a murderous assault. Abandoned by his fiancee, unable to ride the vast fields of his estate, he vents his frustration on political reform. On impulse, he hires the intriguing smoky-voiced Harriet even though he knows she's lying--like him--with almost every word she speaks. At first Harriet is a godsend, oddly anticipating what he needs and abating his worst rages. But when her stepfather accuses Duncan of ruining her, the scandal threatens everything he's salvaged from the wreckage of his life. For the sake of his country, Duncan agrees to marriage. With her secret gift of empathy, Harriet isn't so certain. She's falling in love with the impossible marquess, but dare she risk her wounded heart for a man who can't love her? And can Duncan learn to trust a woman whose voluptuous curves paralyze his good sense, but who is far more than she seems?

Practical Magic

Practical Magic
Author: Nikki Van De Car
Publisher:
Total Pages: 152
Release: 2017
Genre: BODY, MIND & SPIRIT
ISBN: 9780762491568

Practical Magic is a charmed introduction to the wonders of modern magic and mysticism, from crystals and astrology to chakras, dream interpretation, and, of course, a few spells! Focusing on three primary areas-healing, magic, and fortunetelling-this books provides the perfect primer for sophisticated dabblers, with inviting text and spell-binding illustrations. Clear introductions on trending topics, like herbal tonics and astrological charts, are paired with home remedies, hands-on instructions, and suggested rituals in a chic, stylish format that will capture the imaginations of good witches of all ages.

Everyday Magic

Everyday Magic
Author: Dorothy Morrison
Publisher: Llewellyn Worldwide
Total Pages: 273
Release: 2012-05-08
Genre: Body, Mind & Spirit
ISBN: 073871738X

Looking for simple solutions for today's problems: computer viruses, traffic that drives you crazy, and an overextended schedule? There's an easy way to incorporate magic into your life without adding more stress to it. Everyday Magic updates the ancient arts to fit your busy lifestyle. It promotes the use of modern convenience items as viable magical tools, and it incorporates the use of easy-to-find spell ingredients—most of which are already in your kitchen cabinet. It discusses the items and forces that boost magical work, as well as offering a multitude of time-saving tips and a large assortment of recipes for creating your own incenses, potions, and powders. More than 300 spells and rituals cover the everyday concerns of the modern practitioner. Set your spell into motion and speed up the results with "magical boosters" Magnify your focused intent and energy flow with herbs, flowers, trees, and stones Learn how to perform ancient arts with modern tools: your coffee maker, blender and crock pot Make your own magical powders, sachets, bath salts, potpourris, incenses and oils Discover the secret to success in magical workings Practical spells for more than 300 purposes 1999 COVR Award Winner

Magic For Dummies

Magic For Dummies
Author: David Pogue
Publisher: John Wiley & Sons
Total Pages: 410
Release: 1998-08-14
Genre: Games & Activities
ISBN: 0764551019

You don’t need a white tiger, expensive props, or hours of preparation to do magic. With a little practice, some clever misdirection (which lays at the heart of all magic tricks), and showmanship, you can surprise family, friends, and coworkers using a few everyday items! If you’re looking to saw a beautiful women in half or make buildings disappear, we’re sorry, but this book isn’t you. But if you want to act out little miracles that you can perform on the spur of the moment with items that are usually within reach, then Magic For Dummies can show you how. Magic For Dummies features more than 90 easy-to-perform deceptions, illusions, and sleights of hand for any event or occasion. You’ll discover how to perform entertaining card tricks, coin tricks, disappearing acts, as well as the always-popular mind reading trick. You’ll even see how easy it is to make money disappear as well as melt a saltshaker! Chock-full of show-stopping tricks, Magic For Dummies will: Get you started with easy-to-learn magic tricks Let you turn a restaurant into a your stage with tricks that include utensils, mugs, and even food Show you how to use a deck of cards to perform endless magic tricks Make you the life of the party with tricks such as “Call This Number,” “The Strength Test,” and “The Phantom Photo” Get you out of tough situations by giving you ten things to say when things go wrong Filled with photos, patter, and presentation tips for every trick in the book, Magic For Dummies offers a great opportunity to become familiar with some of the coolest magic tricks ever performed. With the help of author David Pogue and the stunning tricks contributed by thirty-five of America’s top professional magicians, you’ll be leaving your friends, family, and coworkers spellbound at your mastery of the mystical arts.

How Magicians Think

How Magicians Think
Author: Joshua Jay
Publisher: Workman Publishing Company
Total Pages: 320
Release: 2021-09-28
Genre: Games & Activities
ISBN: 1523510919

Professional magician Joshua Jay's (author of Magic: The Complete Course) brief and fascinating essays offer an inside look at how the very best magicians think about magic, how they practice and put together a show, what inspires them, and the psychology behind creating wonder and being tricked when we expect both, as well as why we seek magic in the first place.

The Book of Magic

The Book of Magic
Author: Alice Hoffman
Publisher: Simon and Schuster
Total Pages: 400
Release: 2021-10-12
Genre: Fiction
ISBN: 1982189460

Master storyteller Alice Hoffman brings us the conclusion of the Practical Magic series in a spellbinding and enchanting final Owens novel brimming with lyric beauty and vivid characters. The Owens family has been cursed in matters of love for over three-hundred years but all of that is about to change. The novel begins in a library, the best place for a story to be conjured, when beloved aunt Jet Owens hears the deathwatch beetle and knows she has only seven days to live. Jet is not the only one in danger—the curse is already at work. A frantic attempt to save a young man’s life spurs three generations of the Owens women, and one long-lost brother, to use their unusual gifts to break the curse as they travel from Paris to London to the English countryside where their ancestor Maria Owens first practiced the Unnamed Art. The younger generation discovers secrets that have been hidden from them in matters of both magic and love by Sally, their fiercely protective mother. As Kylie Owens uncovers the truth about who she is and what her own dark powers are, her aunt Franny comes to understand that she is ready to sacrifice everything for her family, and Sally Owens realizes that she is willing to give up everything for love. The Book of Magic is a breathtaking conclusion that celebrates mothers and daughters, sisters and brothers, and anyone who has ever been in love.

The Rules of Magic

The Rules of Magic
Author: Alice Hoffman
Publisher: Simon and Schuster
Total Pages: 384
Release: 2017-10-10
Genre: Fiction
ISBN: 1501137476

"The prequel to Alice Hoffman's Practical Magic, following the lives of Franny and Jet Owens (and their brother Vincent Owens) long before Sally and Gillian wound up on their doorstep"--