Persuasive Acts
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| Author | : Shari J. Stenberg |
| Publisher | : University of Pittsburgh Press |
| Total Pages | : 472 |
| Release | : 2020-03-03 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 0822987511 |
In June 2015, Bree Newsome scaled the flagpole in front of South Carolina’s state capitol and removed the Confederate flag. The following month, the Confederate flag was permanently removed from the state capitol. Newsome is a compelling example of a twenty-first-century woman rhetor, along with bloggers, writers, politicians, activists, artists, and everyday social media users, who give new meaning to Aristotle’s ubiquitous definition of rhetoric as the discovery of the “available means of persuasion.” Women’s persuasive acts from the first two decades of the twenty-first century include new technologies and repurposed old ones, engaged not only to persuade, but also to tell their stories, to sponsor change, and to challenge cultural forces that repress and oppress. Persuasive Acts: Women’s Rhetorics in the Twenty-First Century gathers an expansive array of voices and texts from well-known figures including Hillary Rodham Clinton, Malala Yousafzai, Michelle Obama, Lindy West, Sonia Sotomayor, and Chimamanda Ngozi Adichie, so that readers may converse with them, and build rhetorics of their own. Editors Shari J. Stenberg and Charlotte Hogg have complied timely and provocative rhetorics that represent critical issues and rhetorical affordances of the twenty-first century.
| Author | : Richard Edwards |
| Publisher | : Routledge |
| Total Pages | : 210 |
| Release | : 2013-02-01 |
| Genre | : Education |
| ISBN | : 1134434529 |
Educational policy is often dismissed as simply rhetoric and a collection of half truths. However, this is to underestimate the power of rhetoric and the ways in which rhetorical strategies are integral to persuasive acts. Through a series of illustrative chapters, this book argues that rather than something to be dismissed, rhetorical analysis offers a rich and deep arena in which to explore and examine educational issues and practices. It adopts an original stance in relation to contemporary debates and will make a significant contribution to educational debates in elucidating and illustrating the pervasiveness of persuasive strategies in educational practices. Rhetoric and Educational Discourse is a useful resource for postgraduate and research students in education and applied linguistics. The book will also be of interest to academics and researchers in these fields of study and those interested in discursive approaches to research and scholarship.
| Author | : Robert B. Cialdini |
| Publisher | : Pearson Scott Foresman |
| Total Pages | : 434 |
| Release | : 1988 |
| Genre | : Business & Economics |
| ISBN | : |
Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.
| Author | : Joan Mulholland |
| Publisher | : Routledge |
| Total Pages | : 409 |
| Release | : 2003-09-02 |
| Genre | : Education |
| ISBN | : 1134878745 |
Most people have to communicate with colleagues every day and persuade them to understand their opinions or to accept their views. This handbook is intended for anyone who is interested in such goal-oriented language. It extracts 300 persuasive tactics from research findings in communication, linguistics, pragmatics and related fields, and presents them in a clear, concise and consistent manner. Such tactics as analogy, argument presentation, humour and metaphor are included. Each tactic is presented on a separate page with an analysis of its persuasive value. Two indexes - one by persuasive need and the other by tactic - allow readers full flexibility to use the handbook in their own way. This work should be of interest in courses which deal with the management of interaction, pragmatics, discourse analysis and communications.
| Author | : John O'Shaughnessy |
| Publisher | : Psychology Press |
| Total Pages | : 246 |
| Release | : 2004 |
| Genre | : Business & Economics |
| ISBN | : 9780415322232 |
Effective advertising is, almost always, persuasive advertising, and while not all advertising seeks to persuade, in a competitive situation those who best persuade are those most likely to win. This exciting new book seeks to explain the precise ways in which advertising successfully persuades consumers, setting out the strategies for advertisers to adopt and illustrating the theories at work. Offering not only a conceptual and theoretical grounding in persuasive techniques, this book also provides concrete empirical research that is uniquely incorporated into a marketing textbook format. The authors cover topics including: difficulties of persuasion, rationality and emotion in persuasion, positive reinforcement techniques and cognitive approaches to persuasion. To illuminate these theories, the authors include original case-studies on campaigns as diverse as Death Cigarettes, Mecca Cola, The Oxo Family and Renault Clio, as well as recent advertisements from BMW, McDonalds, Omega and Silk Cut. A genuinely fresh text on the art of persuasion in advertising, this book is essential reading for all marketing students and academics.
| Author | : Charles J. Stewart |
| Publisher | : |
| Total Pages | : 404 |
| Release | : 2001 |
| Genre | : Language Arts & Disciplines |
| ISBN | : |
| Author | : Stephen S. Liggins |
| Publisher | : Walter de Gruyter GmbH & Co KG |
| Total Pages | : 316 |
| Release | : 2016-03-21 |
| Genre | : Religion |
| ISBN | : 311046019X |
While there have been various studies examining the contents of the evangelistic proclamation in Acts; and various studies examining, from one angle or another, individual persuasive phenomena described in Acts (e.g., the use of the Jewish Scriptures); no individual studies have sought to identify the key persuasive phenomena presented by Luke in this book, or to analyse their impact upon the book’s early audiences. This study identifies four key phenomena – the Jewish Scriptures, witnessed supernatural events, the Christian community and Greco-Roman cultural interaction. By employing a textual analysis of Acts that takes into account both narrative and socio-historical contexts, the impact of these phenomena upon the early audiences of Acts – that is, those people who heard or read the narrative in the first decades after its completion – is determined. The investigation offers some unique and nuanced insights into evangelistic proclamation in Acts; persuasion in Acts, persuasion in the ancient world; each of the persuasive phenomena discussed; evangelistic mission in the early Christian church; and the growth of the early Christian church.
| Author | : David A. Christensen |
| Publisher | : Wipf and Stock Publishers |
| Total Pages | : 187 |
| Release | : 2020-07-16 |
| Genre | : Religion |
| ISBN | : 1725266016 |
How can we preach persuasively without huckstering, manipulating, or coercing people? Sadly, we are seeing the fall of many pastors not for reasons of sexual immorality, but the pursuit of pride and power. The skillful use of marketing methods creates celebrity pastors who become significant influencers in the evangelical church. The lure of success is seductive, turning pastors into hucksters and Christians into consumers. We need to heed the warnings of the New Testament about the pride of rhetoric and the pursuit of power. David Christensen carefully analyzes the biblical warnings of Paul about the temptations of rhetorical sophistry in the first-century church and applies them to pastoral ministry today. God calls preachers to be ethical and effective persuaders. David develops an ethical grid for pastoral persuasion using principles drawn from the Bible and social science along with practical illustrations from his years of ministry. He calls preachers to be ethical and effective persuaders by emphasizing the centrality of the word of God while depending on the power of the Spirit of God.
| Author | : Kevin Dutton |
| Publisher | : HMH |
| Total Pages | : 309 |
| Release | : 2011-02-03 |
| Genre | : Psychology |
| ISBN | : 0547545231 |
An “entertaining” look at the psychology and neuroscience behind the act of influencing others (Kirkus Reviews). People try to persuade us every day. From the news to the Internet to coworkers and family, everyone and everything wants to influence our thoughts in some way. And in turn, we hope to persuade others. Understanding the dynamics of persuasion can help us to achieve our own goals—and resist being manipulated by those who don’t necessarily have our best interests at heart. Psychologist Kevin Dutton has identified a powerful strain of immediate, instinctual persuasion, a method of influence that allows people to disarm skepticism, win arguments, and close deals. With a combination of astute methods and in-depth research in the fields of psychology and neuroscience, Dutton’s fascinating and provocative book: Introduces the natural super-persuaders in our midst: Buddhist monks, magicians, advertisers, con men, hostage negotiators, and even psychopaths. Reveals which hidden pathways in the brain lead us to believe something even when we know it’s not true. Explains how group dynamics can make us more tolerant or deepen our extremism. Illuminates the five elements of SPICE (simplicity, perceived self-interest, incongruity, confidence, and empathy) for instantly effective persuasion. “[Split-Second Persuasion] offers some powerful insights into the art and science of getting people to do what you want.” —New Scientist
| Author | : Shlomo Berkovsky |
| Publisher | : Springer |
| Total Pages | : 277 |
| Release | : 2013-03-15 |
| Genre | : Medical |
| ISBN | : 3642371574 |
This book constitutes the refereed proceedings of the 8th International Conference on Persuasive Technology, PERSUASIVE 2013, held in Sydney, NSW, Australia, in April 2013. The 16 revised full papers and 12 revised short papers presented were carefully reviewed and selected from 47 submissions. The papers address not only typical persuasive domains like health and environment, but also cover emerging research topics, such as data safety and evaluation of persuasive technologies.
