Influence

Influence
Author: Robert B. Cialdini
Publisher: Pearson Scott Foresman
Total Pages: 434
Release: 1988
Genre: Business & Economics
ISBN:

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.

The Persuasion Handbook

The Persuasion Handbook
Author: James Price Dillard
Publisher: SAGE Publications
Total Pages: 897
Release: 2002-07-23
Genre: Language Arts & Disciplines
ISBN: 1452261598

The Persuasion Handbook provides readers with cogent, comprehensive summaries of research in a wide range of areas related to persuasion. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues of interest to interpersonal and mass communication researchers as well as psychologists and public health practitioners. Persuasion is presented in this volume on a micro to macro continuum, moving from chapters on cognitive processes, the individual, and theories of persuasion to chapters highlighting broader social factors and phenomena related to persuasion, such as social context and larger scale persuasive campaigns. Each chapter identifies key challenges to the area and lays out research strategies for addressing those challenges.

Attitudes And Persuasion

Attitudes And Persuasion
Author: Richard E Petty
Publisher: Routledge
Total Pages: 336
Release: 2018-02-20
Genre: Social Science
ISBN: 0429970706

This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.

Methods of Persuasion

Methods of Persuasion
Author: Nick Kolenda
Publisher:
Total Pages: 0
Release: 2013
Genre: Human behavior
ISBN: 9780615815657

"Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people's thoughts. He developed a "mind reading" stage show depicting that phenomenon, and his demonstrations have been seen by over a million people across the globe. Methods of Persuasion reveals that secret for the first time. You'll learn how to use those principles to influence people's thoughts in your own life."--Publisher's description.

Thomas Aquinas on Persuasion

Thomas Aquinas on Persuasion
Author: Jeffrey J. Maciejewski
Publisher: Lexington Books
Total Pages: 133
Release: 2013-12-19
Genre: Philosophy
ISBN: 0739171291

This analysis of the human need to persuade offers a new, creative, application of Aristotelian essentialism to human discourse. Using Thomas Aquinas’s adaptation of essentialism as a starting point, Jeffrey J. Maciejewski argues that persuasion is natural to human beings and that it possesses dispositional properties that bring about stages of human action that ultimately harmonize the operations of the mind in addition to harmonizing human relationships. Aquinas’s philosophy of human nature is reviewed and re-examined in order to discover why it is that humans need to persuade themselves and each other. The book should be of considerable interest to scholars of human nature, Thomist philosophy, and those interested in the history of rhetoric and rhetorical theory.

The Go-Giver

The Go-Giver
Author: Bob Burg
Publisher: Penguin
Total Pages: 156
Release: 2007-12-27
Genre: Business & Economics
ISBN: 110121645X

A new edition with expanded content is available now, “The Go-Giver, Expanded Edition: A Little Story About a Powerful Business Idea” An engaging book that brings new relevance to the old proverb “Give and you shall receive” The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. And so one day, desperate to land a key sale at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by his many devotees simply as the Chairman. Over the next week, Pindar introduces Joe to a series of “go-givers:” a restaurateur, a CEO, a financial adviser, a real estate broker, and the “Connector,” who brought them all together. Pindar’s friends share with Joe the Five Laws of Stratospheric Success and teach him how to open himself up to the power of giving. Joe learns that changing his focus from getting to giving—putting others’ interests first and continually adding value to their lives—ultimately leads to unexpected returns. Imparted with wit and grace, The Go-Giver is a heartwarming and inspiring tale that brings new relevance to the old proverb “Give and you shall receive.” From the Hardcover edition.

SUMMARY - Methods Of Persuasion: How To Use Psychology To Influence Human Behavior By Nick Kolenda

SUMMARY - Methods Of Persuasion: How To Use Psychology To Influence Human Behavior By Nick Kolenda
Author: Shortcut Edition
Publisher: Shortcut Edition
Total Pages: 31
Release: 2021-06-23
Genre: Business & Economics
ISBN:

* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes. As you read this summary, you will discover how to influence the behavior of others using psychological tips. You will also discover : that the human mind works through associations of ideas; that your judgment always refers to an anchoring value; that sharing something in common with someone makes it more appealing; that humans seek coherence between their behavior and their state of mind; that too great a reward is paradoxically a deterrent. Humans are like puppets whose actions are guided by psychological threads. It is thus possible to influence the behavior of somebody thanks to some tactics of persuasion. Beware, it is not a question of manipulating others for your own interest, but simply of influencing them to behave in your favour. How can you become a master in the art of persuading those around you? *Buy now the summary of this book for the modest price of a cup of coffee!

The SAGE Handbook of Persuasion

The SAGE Handbook of Persuasion
Author: James Price Dillard
Publisher: SAGE
Total Pages: 457
Release: 2013
Genre: Language Arts & Disciplines
ISBN: 1412983134

The Second Edition of The SAGE Handbook of Persuasion: Developments in Theory and Practice provides readers with logical, comprehensive summaries of research in a wide range of areas related to persuasion. From a topical standpoint, this handbook takes an interdisciplinary approach, covering issues that will be of interest to interpersonal and mass communication researchers as well as to psychologists and public health practitioners.

The Great Mental Models, Volume 1

The Great Mental Models, Volume 1
Author: Shane Parrish
Publisher: Penguin
Total Pages: 209
Release: 2024-10-15
Genre: Business & Economics
ISBN: 0593719972

Discover the essential thinking tools you’ve been missing with The Great Mental Models series by Shane Parrish, New York Times bestselling author and the mind behind the acclaimed Farnam Street blog and “The Knowledge Project” podcast. This first book in the series is your guide to learning the crucial thinking tools nobody ever taught you. Time and time again, great thinkers such as Charlie Munger and Warren Buffett have credited their success to mental models–representations of how something works that can scale onto other fields. Mastering a small number of mental models enables you to rapidly grasp new information, identify patterns others miss, and avoid the common mistakes that hold people back. The Great Mental Models: Volume 1, General Thinking Concepts shows you how making a few tiny changes in the way you think can deliver big results. Drawing on examples from history, business, art, and science, this book details nine of the most versatile, all-purpose mental models you can use right away to improve your decision making and productivity. This book will teach you how to: Avoid blind spots when looking at problems. Find non-obvious solutions. Anticipate and achieve desired outcomes. Play to your strengths, avoid your weaknesses, … and more. The Great Mental Models series demystifies once elusive concepts and illuminates rich knowledge that traditional education overlooks. This series is the most comprehensive and accessible guide on using mental models to better understand our world, solve problems, and gain an advantage.