Participatory Rural Communication Appraisal Starting with the People

Participatory Rural Communication Appraisal Starting with the People
Author: Chike Anyaegbunam
Publisher: Food & Agriculture Org.
Total Pages: 176
Release: 2004
Genre: Business & Economics
ISBN: 9789251052518

This handbook sets out a step-by-step procedure for planning and conducting evaluation of communication programmes with communities in a participatory way, in order to design effective communication for development programmes and initiatives. It can be used as a reference guide for conducting participatory rural communication appraisal (PRCA) in the field as well as a training guide for capacity building. It actively involves people in the research process to ensure that communication for development programmes are effective and relevant to their needs and preferences.

Participatory Communication Strategy Design

Participatory Communication Strategy Design
Author: Paolo Mefalopulos
Publisher: Food & Agriculture Org.
Total Pages: 126
Release: 2004
Genre: Business & Economics
ISBN: 9789251052525

This handbook has been prepared as a training and field guide for designing, implementing and managing effective communication strategies for field projects in a participatory manner, building on the results of the Participatory Rural Communication Appraisal (ISBN 9251052514). Issues dealt with include the principles and processes of communication planning, message development, multimedia material production and the implementation of communication activities in the field. This strategy design process has been tested in training workshops and applied to various development projects including those dealing with agriculture, health and education, water and sanitation.

Development Communication Sourcebook

Development Communication Sourcebook
Author: Paolo Mefalopulos
Publisher: World Bank Publications
Total Pages: 266
Release: 2008-06-16
Genre: Business & Economics
ISBN: 0821375237

The 'Development Communication Sourcebook' highlights how the scope and application of communication in the development context are broadening to include a more dialogic approach. This approach facilitates assessment of risks and opportunities, prevents problems and conflicts, and enhances the results and sustainability of projects when implemented at the very beginning of an initiative. The book presents basic concepts and explains key challenges faced in daily practice. Each of the four modules is self-contained, with examples, toolboxes, and more.

Participatory Communication

Participatory Communication
Author: Thomas Tufte
Publisher: World Bank Publications
Total Pages: 62
Release: 2009-07-02
Genre: Business & Economics
ISBN: 0821380109

What do we mean when we say participatory communication? What are the practical implications of working with participatory communication strategies in development and social change processes? What experiences exists in practice that documents that participatory communication adds value to a development project or programme? The aim of this user guide on participatory communication is to provide answers to some of these questions. Many communication practitioners and development workers face obstacles and challenges in their practical work. A participatory communication strategy offers a very specific perspective on how to articulate social processes, decision-making processes and any change process for that matter. Participatory approaches are nothing new. However, what is new is the proliferation of institutions, especially governmental but also non-governmental, that seek participatory approaches in their development initiative. This guide seeks to provide perspectives, tools and experiences regarding how to go about it with participatory communication strategies. It is conceived as a guide that hopefully can be of relevance and utility for development workers in the field. It is targeted at both at government and their officials, World Bank staff and at civil society.

Communication for Another Development

Communication for Another Development
Author: Wendy Quarry
Publisher: Zed Books Ltd.
Total Pages: 133
Release: 2013-07-04
Genre: Business & Economics
ISBN: 1848136307

This lively book argues that in the development process, communication is everything. The authors, world experts in this field as teachers, practitioners and theorists, argue that Communication for Development is a creative and innovative way of thinking that can permeate the overall approach to any development initiative. They illustrate their argument with vivid case studies and tools for the reader, drawing on the stories of individual project leaders who have championed development for communication, and using a range of situations to show the different possibilities in various contexts. Free from jargon, and keeping a close look at how development is actually being implemented at ground level, this book is an important contribution to development studies not just for students but also for development practitioners and policy makers.

Sustainable Development and Communication in Global Food Networks

Sustainable Development and Communication in Global Food Networks
Author: Maria Touri
Publisher: Springer Nature
Total Pages: 237
Release: 2020-12-30
Genre: Social Science
ISBN: 303046119X

This book offers a novel approach to sustainable development through the theory and practice of communication in global food networks, focusing specifically on organic food and fair trade movements. Adopting an interdisciplinary approach, it brings together the fields of Communication for Development and Social Change, Agri-Food Studies and Economic Geography. This is supported with a participatory method that unveils voices from Indian farming communities, small European businesses and UK-based consumers. The book exemplifies the integral role of communication in sustainable development through direct and mediated communication processes that bring these actors together in the global food market. Such processes include trade relations, self-representation, and information and knowledge exchange through the spaces of the internet. Through these processes the book uncovers the instrumental role of communication in building a more holistic understanding of sustainable development. It also advocates that sustainable solutions require smaller, self-sustained projects and initiatives that pay closer attention to the voices and localized experiences of the people on the ground.

Evaluating Communication for Development

Evaluating Communication for Development
Author: June Lennie
Publisher: Routledge
Total Pages: 210
Release: 2013
Genre: Business & Economics
ISBN: 0415522072

This pathbreaking book provides the latest thinking on international development programs which use communication for development (C4D) to implement social change. It critiques many dominant accountability-based approaches to development and evaluation and offers an alternative holistic, participatory, mixed methods approach, using key concepts and principles that are considered more effective and appropriate for achieving long-term sustainable change. This is supported by examples and case studies from over fifteen years of research and projects undertaken by the authors.

Information and Communication for Natural Resource Management in Agriculture

Information and Communication for Natural Resource Management in Agriculture
Author: University of the Philippines at Los Baños. Institute of Development Communication
Publisher: Food & Agriculture Org.
Total Pages: 144
Release: 2006
Genre: Business & Economics
ISBN: 9789251054826

This sourcebook is the result of a collective work jointly undertaken by the College of Development Communication of the University of Los Banos, the Philippines, and FAO Communication for Development Group, in their effort to support collaborative natural resources management in agriculture in Cambodia. This sourcebook is intended to be ready reference material for communication specialists and facilitators organizing training and capability building in communication for development as a strategic component of sustainable natural resource management and rural livelihood initiatives."

Participatory Rural Appraisal

Participatory Rural Appraisal
Author: N Narayanasamy
Publisher: SAGE Publications
Total Pages: 385
Release: 2009-01-06
Genre: Social Science
ISBN: 8178298856

Participatory Rural Appraisal (PRA) methods, now known as Participatory Learning and Action (PLA), have been extensively used in development research, action and evaluation. This book is based on the author’s decade-long intensive field experience—each method is explained by drawing on field-based illustrations. The book vividly describes the methods of PRA, highlighting the essential features as well as the application, merits and limitations of each method. Participatory Rural Appraisal: Principles, Methods and Application outlines the application of PRA methodology in areas like participatory poverty assessment, sustainable livelihood analysis, assessment of hunger, vulnerability analysis, organizational analysis, monitoring and evaluation. Separate sections on SWOT analysis and on the method of interview and dialogue are also included in the book. Besides, the author has provided guidelines for sector-wise application of PRA, which would serve as a ready reference for students and practitioners alike. A chapter on the roles of members of a PRA team is another key feature of this book, which would be immensely valuable for students, researchers and academicians working in the areas of social work, rural development, agriculture, and environmental science, and also for NGO workers and trainers and researchers in the development field.