Measuring The Voice Of The Customer In The Medical Laboratory Industry Using Surveys
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| Author | : Hans Froehling |
| Publisher | : |
| Total Pages | : 350 |
| Release | : 2011-01-24 |
| Genre | : |
| ISBN | : 9781456560720 |
The book describes how to conduct a survey in a Medical Laboratory setting in order to identify key drivers of physician satisfaction and their relationships to physician loyalty to the Medical Laboratory provider. It starts with an overview of the differences between Quality and Marketing and shows that satisfaction research is within the domain on marketing, but has been used without much consulting from marketing in improvement methodologies such as Lean & Six Sigma. The book is of interest to Lean Six Sigma Master Black Belts, advanced Lean Six Sigma Black Belts and academics alike. It contains a full discussion of the newest methodologies used to analyze surveys and compares and contrasts Regression analysis, Path analysis and Structural Equation Modeling. It then leads the reader through the application of a large-scale survey conducted via a longitudinal study using Structural Equation Modeling methodology. The last chapter describes the research and practical implication of the research.
| Author | : Hans Froehling |
| Publisher | : |
| Total Pages | : 272 |
| Release | : 2011-01-14 |
| Genre | : |
| ISBN | : 9781453811849 |
The book contains a history of satisfaction and loyalty research starting with Cardozo's seminal article in Marketing (1965). It develops a model that predicts the propensity of physicians to continue working with a commercial lab provider and follows up using a behavioral approach to identify why physicians stay loyal or change provider. It is different from other studies in this area in that it not only asks if physicians remain loyal on a scale, but determines if loyalty or switching behavior actually occurred. In addition, it identifies the key drivers of satisfaction and loyalty that commercial medical laboratory providers need to be aware of if their efforts at increasing satisfaction and behavioral loyalty yields the desired results. The book is the first research in the area of key drivers of satisfaction and loyalty in the medical laboratory industry and of interest to medical lab administrators, scholars and experts in the field.
| Author | : Moumtzoglou, Anastasius S. |
| Publisher | : IGI Global |
| Total Pages | : 346 |
| Release | : 2019-11-29 |
| Genre | : Medical |
| ISBN | : 1799823911 |
There is a significant deficiency among contemporary medicine practices reflected by experts making medical decisions for a large proportion of the population for which no or minimal data exists. Fortunately, our capacity to procure and apply such information is rapidly rising. As medicine becomes more individualized, the implementation of health IT and data interoperability become essential components to delivering quality healthcare. Quality Assurance in the Era of Individualized Medicine is a collection of innovative research on the methods and utilization of digital readouts to fashion an individualized therapy instead of a mass-population-directed strategy. While highlighting topics including assistive technologies, patient management, and clinical practices, this book is ideally designed for health professionals, doctors, nurses, hospital management, medical administrators, IT specialists, data scientists, researchers, academicians, and students.
| Author | : United States. Bureau of the Census |
| Publisher | : |
| Total Pages | : 242 |
| Release | : 1974 |
| Genre | : Social surveys |
| ISBN | : |
| Author | : |
| Publisher | : |
| Total Pages | : 614 |
| Release | : 1974 |
| Genre | : United States |
| ISBN | : |
| Author | : |
| Publisher | : |
| Total Pages | : 240 |
| Release | : 1974 |
| Genre | : |
| ISBN | : |
| Author | : United States. Bureau of the Census. Statistical Research Division |
| Publisher | : |
| Total Pages | : 246 |
| Release | : 1974 |
| Genre | : Social surveys |
| ISBN | : |
| Author | : Mike Luck |
| Publisher | : Routledge |
| Total Pages | : 361 |
| Release | : 2003-09-02 |
| Genre | : Business & Economics |
| ISBN | : 113462185X |
The shift to managed markets has meant that whilst planners and purchasers of health and social services seek information on needs, managers who provide these services seek information on performance and response. Market research contributes to both. This text is a comprehensive and rigorous introduction to the relevance, planning and management of market research in the areas of health and social care that have developed in Britain and most other industrialised countries. It features: * an explanation of how managed markets provide the context for market research * a comprehensive guide to choosing the appropriate survey method * recommendations for commissioning, monitoring and implementing results * practical advice on producing successful student projects * a comparative international perspective. Intended for managers and students of public sector management and marketing, this outstanding book contains instruction on research methods, practical advice for managers and professionals on how to commission, monitor and implement the results of market research, and an excellent selection of case studies.
| Author | : Thomas K. Ross |
| Publisher | : Jones & Bartlett Learning |
| Total Pages | : 407 |
| Release | : 2019-09-11 |
| Genre | : Health & Fitness |
| ISBN | : 1284170756 |
Written to address the growing demand for Lean Six Sigma expertise, this text provides a step-by-step Define-Measure-Analyze-Improve-Control (DMAIC) process, that describes how to use the tools appropriate for each phase and provide data where tools can be practiced by students. Applying Lean Six Sigma in Health Care trains students on performance improvement techniques and current terminology so that they will be prepared to conduct Lean Six Sigma projects in large health care systems and support the physicians and nurses running these projects. With a focus on application, students learn and utilize the DMAIC process, by applying it to an improvement project that is carried through the text.
| Author | : |
| Publisher | : |
| Total Pages | : 368 |
| Release | : 2016 |
| Genre | : Delegated legislation |
| ISBN | : |
