Marconi's Wireless and the Rhetoric of a New Technology

Marconi's Wireless and the Rhetoric of a New Technology
Author: Aaron Toscano
Publisher: Springer Science & Business Media
Total Pages: 159
Release: 2012-02-09
Genre: Social Science
ISBN: 940073977X

This book examines the discourse surrounding the wireless, created by the Anglo-Italian inventor Guglielmo Marconi. The wireless excited early twentieth-century audiences before it even became a viable black box technology. The wireless adhered to modernist values—speed, efficiency, militarization, and progress. Language surrounding the wireless is a form of technical communication, overlooked by today’s practitioners. This book establishes a broader definition for technical communication by examining a selection of the discourse surrounding Marconi's wireless. The book’s main themes are the following: 1) technical communication is all discourse surrounding technology, 2) the field of technical communication (or technical writing) should incorporate analyses of discourse surrounding technologies into its epistemology, 3) the wireless is a product of the society from which it comes (early twentieth-century Western civilization), and 4) the discourse surrounding the wireless is infused with tropes of progress—speed, efficiency, evolution, and ahistoricity.

Marconi's Wireless and the Rhetoric of a New Technology

Marconi's Wireless and the Rhetoric of a New Technology
Author: Aaron A. Toscano
Publisher: Springer Science & Business Media
Total Pages: 159
Release: 2012-02-09
Genre: Education
ISBN: 9400739761

This book examines the discourse surrounding the wireless, created by the Anglo-Italian inventor Guglielmo Marconi. The wireless excited early twentieth-century audiences before it even became a viable black box technology. The wireless adhered to modernist values—speed, efficiency, militarization, and progress. Language surrounding the wireless is a form of technical communication, overlooked by today’s practitioners. This book establishes a broader definition for technical communication by examining a selection of the discourse surrounding Marconi's wireless. The book’s main themes are the following: 1) technical communication is all discourse surrounding technology, 2) the field of technical communication (or technical writing) should incorporate analyses of discourse surrounding technologies into its epistemology, 3) the wireless is a product of the society from which it comes (early twentieth-century Western civilization), and 4) the discourse surrounding the wireless is infused with tropes of progress—speed, efficiency, evolution, and ahistoricity.

Positioning Guglielmo Marconi's Wireless

Positioning Guglielmo Marconi's Wireless
Author: Aaron Antonio Toscano
Publisher:
Total Pages: 402
Release: 2006
Genre: Radio broadcasting
ISBN:

This dissertation is a rhetorical analysis of Guglielmo Marconi's wireless. Texts surrounding the invention reveal intersections between technology and society and communicate information about the wireless through tropes of progress. The wireless was seen as a monumental early twentieth-century technology that would change the world by extending communication potential. This dissertation demonstrates that the wireless was created rhetorically before it existed as a black-box technology. Marconi's technical texts, popular press articles, and F. T. Marinetti's reinscriptions are discourses where the wireless existed rhetorically. To borrow Charles Bazerman's definition, the rhetoric of technology deals with the ideology surrounding "objects of the built environment"; a culture's attitudes and values help shape the technologies produced by a society. Technologies do not become realized without adhering to a society's values, attitudes, and practices. A system of mass communication existed in the early twentieth century (telegraph and telephone wires), but, almost more importantly, the public was conditioned to embrace new technologies for the sake of human advancement. Texts surrounding the wireless's creation show that certain conditions of modernity---speed, efficiency, evolution, and ahistoricity---appear as tropes of progress in wireless rhetoric. The non-mechanical factors that create or allow a technology to become realized are found in (re)presentations that show the wireless as a product in according with prevailing cultural values. This dissertation is divided into four chapters. Chapter I reviews literature on Science, Technology, and Society studies that offers a theoretical framework for analyzing the wireless as a product of modernity. Chapter II examines three important presentations (reprinted in technical journals) Marconi gave to the technical community that demonstrate four topoi in Marconi's rhetoric of the wireless---cultural pride associated with advancement/evolution, expectations and current successes, economic viability, and patents showing Marconi's ownership. Chapter III analyzes the rhetoric used by pro-Marconi journalists in American periodicals that construct the wireless in the popular press. Chapter IV explains how "progress" was embedded into Western industrial cultures. Specifically, the chapter demonstrates how the wireless and other technologies fit F. T. Marinetti's love of "progressive" technologies, which was an exaggeration of industrial cultures' fascination with new advancements.

The Wireless World

The Wireless World
Author: Simon J. Potter
Publisher: Oxford University Press
Total Pages: 308
Release: 2022-09-15
Genre:
ISBN: 019286498X

The Wireless World sets out a new research agenda for the history of international broadcasting, and for radio history more generally. It examines global and transnational histories of long-distance wireless broadcasting, combining perspectives from international history, media and cultural history, the history of technology, and sound studies. It is a co-written book, the result of more than five years of collaboration. Bringing together their knowledge of a wide range of different countries, languages, and archives, the co-authors show how broadcasters and states deployed international broadcasting as a tool of international communication and persuasion. They also demonstrate that by paying more attention to audiences, programmes, and soundscapes, historians of international broadcasting can make important contributions to wider debates in social and cultural history. Exploring the idea of a 'wireless world', a globe connected, both in imagination and reality, by radio, The Wireless World sheds new light on the transnational connections created by international broadcasting. Bringing together all periods of international broadcasting within a single analytical frame, including the pioneering days of wireless, the Second World War, the Cold War, and the decades since the fall of the Berlin Wall, the study reveals key continuities and transformations. It looks at how wireless was shaped by internationalist ideas about the use of broadcasting to promote world peace and understanding, at how empires used broadcasting to perpetuate colonialism, and at how anti-colonial movements harnessed radio as a weapon of decolonization.

Relocating the History of Science

Relocating the History of Science
Author: Theodore Arabatzis
Publisher: Springer
Total Pages: 376
Release: 2015-05-19
Genre: Science
ISBN: 3319145533

This volume is put together in honor of a distinguished historian of science, Kostas Gavroglu, whose work has won international acclaim, and has been pivotal in establishing the discipline of history of science in Greece, its consolidation in other countries of the European Periphery, and the constructive dialogue of these emerging communities with an extended community of international scholars. The papers in the volume reflect Gavroglu’s broad range of intellectual interests and touch upon significant themes in recent history and philosophy of science. They include topics in the history of modern physical sciences, science and technology in the European periphery, integrated history and philosophy of science, historiographical considerations, and intersections with the history of mathematics, technology and contemporary issues. They are authored by eminent scholars whose academic and personal trajectories crossed with Gavroglu’s. The book will interest historians and philosophers of science and technology alike, as well as science studies scholars, and generally readers interested in the role of the sciences in the past in various geographical contexts.

Marconi

Marconi
Author: Marc Raboy
Publisher: Oxford University Press
Total Pages: 888
Release: 2016-06-28
Genre: Technology & Engineering
ISBN: 0199313598

A little over a century ago, the world went wireless. Cables and all their limiting inefficiencies gave way to a revolutionary means of transmitting news and information almost everywhere, instantaneously. By means of "Hertzian waves," as radio waves were initially known, ships could now make contact with other ships (saving lives, such as on the doomed S.S. Titanic); financial markets could coordinate with other financial markets, establishing the price of commodities and fixing exchange rates; military commanders could connect with the front lines, positioning artillery and directing troop movements. Suddenly and irrevocably, time and space telescoped beyond what had been thought imaginable. Someone had not only imagined this networked world but realized it: Guglielmo Marconi. As Marc Raboy shows us in this enthralling and comprehensive biography, Marconi was the first truly global figure in modern communications. Born to an Italian father and an Irish mother, he was in many ways stateless, working his cosmopolitanism to advantage. Through a combination of skill, tenacity, luck, vision, and timing, Marconi popularized--and, more critically, patented--the use of radio waves. Soon after he burst into public view at the age of 22 with a demonstration of his wireless apparatus in London, 1896, he established his Wireless Telegraph & Signal Company and seemed unstoppable. He was decorated by the Czar of Russia, named an Italian Senator, knighted by King George V of England, and awarded the Nobel Prize for Physics--all before the age of 40. Until his death in 1937, Marconi was at the heart of every major innovation in electronic communication, courted by powerful scientific, political, and financial interests. He established stations and transmitters in every corner of the globe, from Newfoundland to Buenos Aires, Hawaii to Saint Petersburg. Based on original research and unpublished archival materials in four countries and several languages, Raboy's book is the first to connect significant parts of Marconi's story, from his early days in Italy, to his groundbreaking experiments, to his protean role in world affairs. Raboy also explores Marconi's relationshps with his wives, mistresses, and children, and examines in unsparing detail the last ten years of the inventor's life, when he returned to Italy and became a pillar of Benito Mussolini's fascist regime. Raboy's engrossing biography, which will stand as the authoritative work of its subject, proves that we still live in the world Marconi created.

Wireless

Wireless
Author: Sungook Hong
Publisher: MIT Press
Total Pages: 267
Release: 2010-01-22
Genre: Technology & Engineering
ISBN: 0262514192

A new look at the early history of wireless communication. By 1897 Guglielmo Marconi had transformed James Clerk Maxwell's theory of electromagnetic waves into a workable wireless telegraphy system, and by 1907 Lee de Forest had invented the Audion, a feedback amplifier and oscillator that opened the way to practical radio transmission. Fifteen years after Marconi's invention, wireless had become an essential means of communication, as well as a hobby for many. This book offers a new perspective on the early days of wireless communication. Drawing on previously untapped archival evidence and recent work in the history and sociology of science and technology, it examines the substance and context of both experimental and theoretical aspects of engineering and scientific practices in the first years of this technology. It offers new insights into the relationship between Marconi and his scientific advisor, the physicist John Ambrose Fleming (inventor of the vacuum tube). It includes the full story of the infamous 1903 incident in which Marconi's opponent Nevil Maskelyne interfered with Fleming's public demonstration of Marconi's syntonic (tuning) system at the Royal Institution by sending derogatory messages from his own transmitter. The analysis of the Maskelyne affair highlights the struggle between Marconi and his opponents, the efficacy of early syntonic devices, Fleming's role as a public witness to Marconi's private experiments, and the nature of Marconi's "shows." It also provides a rare case study of how the credibility of an engineer can be created, consumed, and suddenly destroyed. The book concludes with a discussion of de Forest's Audion and the shift from wireless telegraphy to radio.

Global Radio

Global Radio
Author: Shaheed Nick Mohammed
Publisher: Rowman & Littlefield
Total Pages: 211
Release: 2019-09-25
Genre: Social Science
ISBN: 1498594964

Global Radio: From Shortwave to Streaming chronicles the development of radio as a global medium. In this book, Shaheed Nick Mohammed examines the evolution of radio from its early uses as little more than a novelty into a set of powerful systems for international exchanges of news, culture, and political influence. In doing so, the book follows the development of radio as a wireless form of the telegraph, its evolution into a medium for sound transmission across the air, and its adaptation to digital networked audio and transmissions technologies. Mohammed also outlines the myriad changes in the radio industry in numerous contexts around the globe and over time, including the early development of commercial and non-commercial broadcasting in the United States, Europe, India, and China and the evolution of so-called “international broadcasters.” As radio played a part in colonial politics, it also figured prominently in the politics of the post-colonial. Within the broader context of global radio, this book examines several former colonies and the transformation of radio from a tool of empire into an instrument of national development. It also focuses on instances in which developing nations have used radio to bridge the gap between rural audiences and digital networked technologies, connecting them to the global information superstructure. Scholars of media studies, communication, radio studies, international relations, and political science will find this book particularly useful.

The Public Relations Handbook

The Public Relations Handbook
Author: Alison Theaker
Publisher: Routledge
Total Pages: 574
Release: 2016-05-20
Genre: Business & Economics
ISBN: 1317487362

The Public Relations Handbook, Fifth Edition provides an engaging overview and in-depth exploration of a dynamic and ever evolving industry. The diverse chapters are united by a set of student friendly features throughout, including clear chapter aims, analytical discussion questions, and key further reading. Featuring wide ranging contributions from key figures in the PR profession, the new edition presents a new chapter on public relations and activism, alongside discussion of key critical themes in public relations research and exploratory case studies on public relations practices in relation to a variety of different institutions, including The Bank of Scotland, Queen Margaret University, Diabetes UK, Continental Tyres, and Action for Children. Split into four parts exploring key conceptual themes of the context of public relations, strategic public relations, stakeholder public relations, and shaping the future, the book offers coverage of essential areas including: public relations, politics and the media media relations in the social media age using new technology effectively in public relations public relations and engagement in the not-for-profit sector business-to-business public relations the public relations of globalisation.