Making It Pay
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Author | : John Caples |
Publisher | : WWW.Snowballpublishing.com |
Total Pages | : 258 |
Release | : 2013-02 |
Genre | : Business & Economics |
ISBN | : 9781607965664 |
A veteran copywriter offers advice on how to spark ideas and then capture them in copy, how to write headlines that attract attention, how to make ads believable and motivate readers to act, and how to learn from failure as well as success. Readers will discover principles, procedures, and practical suggestions for every medium and style of advertising.
Author | : Kevin F. Hallock |
Publisher | : Cambridge University Press |
Total Pages | : 241 |
Release | : 2012-09-17 |
Genre | : Business & Economics |
ISBN | : 1139560662 |
Billions of people throughout the world are paid for their work. This book was written to explain why they earn what they earn and, in doing so, to help readers understand how they can earn more in both the short and long run. It describes wages, wage differences across groups, wage inequality, how organizations set pay and why, executive and 'superstar' pay, the difference between pay and 'total rewards' (including benefits, opportunities for growth, colleagues and working conditions), compensation in nonprofits, and the differences between the cost of compensation to organizations and the value employees place on that compensation. It also offers tips on what an individual can do to earn more.
Author | : Eve Livingston |
Publisher | : Pluto Press (UK) |
Total Pages | : 144 |
Release | : 2021-09-20 |
Genre | : |
ISBN | : 9780745341620 |
Think your union doesn't represent you? Then maybe it's time to change it.
Author | : Smitha Radhakrishnan |
Publisher | : Duke University Press |
Total Pages | : 160 |
Release | : 2021-10-25 |
Genre | : Social Science |
ISBN | : 1478022167 |
In Making Women Pay, Smitha Radhakrishnan explores India's microfinance industry, which in the past two decades has come to saturate the everyday lives of women in the name of state-led efforts to promote financial inclusion and women's empowerment. Despite this favorable language, Radhakrishnan argues, microfinance in India does not provide a market-oriented development intervention, even though it may appear to help women borrowers. Rather, this commercial industry seeks to extract the maximum value from its customers through exploitative relationships that benefit especially class-privileged men. Through ethnography, interviews, and historical analysis, Radhakrishnan demonstrates how the unpaid and underpaid labor of marginalized women borrowers ensures both profitability and symbolic legitimacy for microfinance institutions, their employees, and their leaders. In doing so, she centralizes gender in the study of microfinance, reveals why most microfinance programs target women, and explores the exploitative implications of this targeting.
Author | : Lauren Berger |
Publisher | : Ten Speed Press |
Total Pages | : 210 |
Release | : 2012-01-03 |
Genre | : Business & Economics |
ISBN | : 1607741695 |
Land Killer Internships—and Make the Most of Them! These days, a college resume without internship experience is considered “naked.” Indeed, statistics show that internship experience leads to more job offers with highersalaries—and in this tough economy, college grads need all the help they can get. Enter Lauren Berger, internships expert and CEO of Intern Queen, Inc., whose comprehensive guide reveals insider secrets to scoring the perfect internship, building invaluable connections, boosting transferable skills, and ultimately moving toward your dream career. She’ll show you how to: Discover the best internship opportunities, from big companies to virtual internships Write effective resumes and cover letters Nail phone, Skype, and in-person interviews Know your rights as an intern Use social networking to your advantage Network like a pro Impress your boss Get solid letters of recommendation Turn internships into job opportunities With exercises, examples, and a go-getter attitude, this next-generation internship manual provides all the cutting-edge information students and recent grads will need to get a competitive edge in the job market. So what are you waiting for?
Author | : L. Ac. Bauer |
Publisher | : Dog Ear Publishing |
Total Pages | : 194 |
Release | : 2011-04 |
Genre | : Acupuncture |
ISBN | : 1457502798 |
Although acupuncture is currently experiencing a great increase in acceptance and growth, many acupuncturists are failing to earn a living. Recent statistics suggest that nearly 9 out of 10 acupuncturists end-up in private practice but most of those are struggling to earn solid incomes. This book offers candid and comprehensive advice about what it really takes to manage a successful acupuncture practice in the West today. Readers will learn the unique combination of skills needed to make acupuncture services effective and affordable while still allowing practitioners to earn a comfortable living. Distilled from 25 years of full-time private practice this is real-world advice offered by one of the acupuncture profession's most experienced practitioners and authors. "Not strictly a clinical guide, or a business book, or a political treatise, but rather an original fusion of the most important aspects of all three, Making Acupuncture Pay should be required reading for every student of acupuncture, for any acupuncturist who's struggling to make a practice work, and well, for any acupuncturist...PERIOD " -Brent Ottley, L.Ac. "This book should be required reading before one enrolls in acupuncture school, as each chapter addresses the fundamental concepts and realistic prospects of the graduate earning a living as an acupuncturist." -Pamela Howard, acupuncture student Matthew Bauer began his practice in 1986 immediately after obtaining his State acupuncture license and as the sole source of support for his family of four. Learning how to manage his practice by trial and error, Matthew currently sees between 75-100 patients a week. In addition to his busy practice, Matthew also became involved with acupuncture organizations and as a consultant for the insurance industry helping to pioneer acupuncture HMO plans. He is the author of The Healing Power of Acupressure and Acupuncture, which explores the Taoist roots of Chinese medicine as a means of educating the public about acupuncture's benefits. With Making Acupuncture Pay, Matthew begins his efforts to help fellow acupuncturists achieve the level of practice success he has been blessed to enjoy.
Author | : Sharon Ann Holt |
Publisher | : University of Georgia Press |
Total Pages | : 215 |
Release | : 2003-01-01 |
Genre | : History |
ISBN | : 0820324426 |
The end of slavery left millions of former slaves destitute in a South as unsettled as they were. In Making Freedom Pay, Sharon Ann Holt reconstructs how freed men and women in tobacco-growing central North Carolina worked to secure a place for themselves in this ravaged region and hostile time. Without ignoring the crushing burdens of a system that denied blacks justice and civil rights, Holt shows how many black men and women were able to realize their hopes through determined collective efforts. Holt's microeconomic history of Granville County, North Carolina, drawn extensively from public records, assembles stories of individual lives from the initial days of emancipation to the turn of the century. Making Freedom Pay uses these highly personalized accounts of the day-to-day travails and victories of ordinary people to tell a nationally significant story of extraordinary grassroots uplift. That racist terrorism and Jim Crow legislation substantially crushed and silenced them in no way trivializes the significance of their achievements.
Author | : Beth Akers |
Publisher | : Crown Currency |
Total Pages | : 178 |
Release | : 2021-05-18 |
Genre | : Education |
ISBN | : 0593238540 |
A leading economist makes the case that college is still a smart investment, and reveals how to increase the odds of your degree paying off. “Full of easy-to-understand advice grounded in deep expertise and research.”—Martin West, William Henry Bloomberg Professor of Education, Harvard University The cost of college makes for frightening headlines. The outstanding balance of student loans is more than $1.5 trillion nationally, while tuitions continue to rise. And on the heels of a pandemic that nearly dismantled the traditional college experience, we have to wonder: Is college really worth it? From a financial perspective, says economist Beth Akers, the answer is yes. It’s true that college is expensive, but once we see higher education for what it is—an investment in future opportunities, job security, and earnings—a different picture emerges: The average college graduate earns an additionalmillion dollars over their career (compared to those who stopped their education after high school), and on average, two- and four-year schools deliver a 15 percent return on investment—double that of the stock market. Yet these outcomes are not guaranteed. Rather, they hinge upon where and how you opt to invest your tuition dollars. Simply put, the real problem with college isn’t the cost—it’s the risk that your investment might not pay off. In Making College Pay, Akers shows how to improve your odds by making smart choices about where to enroll, what to study, and how to pay for it. You’ll learn • why choosing the right major can matter more than where you enroll • the best criteria for picking a school (hint: not price, selectivity or ranking) • why working part-time while enrolled might set you back financially • why it’s often best to borrow, even if you don’t have to • the pros and cons of innovative alternatives to traditional college • how to take advantage of new, low-risk financing tools Full of practical advice for students and parents, Making College Pay reminds us that higher education remains an engine for opportunity, upward mobility, and prosperity.
Author | : Bernice Yeung |
Publisher | : The New Press |
Total Pages | : 192 |
Release | : 2020-05-05 |
Genre | : Political Science |
ISBN | : 1620976005 |
"A timely, intensely intimate, and relevant exposé." —Kirkus Reviews (starred review) The Pulitzer Prize finalist's powerful examination of the hidden stories of workers overlooked by #MeToo Apple orchards in bucolic Washington State. Office parks in Southern California under cover of night. The home of an elderly man in Miami. These are some of the workplaces where women have suffered brutal sexual assaults and shocking harassment at the hands of their employers, often with little or no official recourse. In this heartrending but ultimately inspiring tale, investigative journalist and Pulitzer Prize finalist Bernice Yeung exposes the epidemic of sexual violence levied against the low-wage workers largely overlooked by #MeToo, and charts their quest for justice. In a Day's Work reveals the underbelly of hidden economies teeming with employers who are in the practice of taking advantage of immigrant women. But it also tells a timely story of resistance, introducing a group of courageous allies who challenge the status quo of violations alongside aggrieved workers—and win.
Author | : Lester Wunderman |
Publisher | : |
Total Pages | : 0 |
Release | : 1998 |
Genre | : Advertisers |
ISBN | : 9781558508347 |
Being Direct describes in vivid detail Leste r Wunderman''s discovery of the revolutionary advertising age ncy. It is essential reading for any business owner today lo oking for advertising stratgies that work. '