Mad Men, Mad World

Mad Men, Mad World
Author: Lauren M. E. Goodlad
Publisher: Duke University Press
Total Pages: 433
Release: 2013-03-11
Genre: Performing Arts
ISBN: 0822354187

Since the show's debut in 2007, Mad Men has invited viewers to immerse themselves in the lush period settings, ruthless Madison Avenue advertising culture, and arresting characters at the center of its 1960s fictional world. Mad Men, Mad World is a comprehensive analysis of this groundbreaking TV series. Scholars from across the humanities consider the AMC drama from a fascinating array of perspectives, including fashion, history, architecture, civil rights, feminism, consumerism, art, cinema, and the serial format, as well as through theoretical frames such as critical race theory, gender, queer theory, global studies, and psychoanalysis. In the introduction, the editors explore the show's popularity; its controversial representations of race, class, and gender; its powerful influence on aesthetics and style; and its unique use of period historicism and advertising as a way of speaking to our neoliberal moment. Mad Men, Mad World also includes an interview with Phil Abraham, an award-winning Mad Men director and cinematographer. Taken together, the essays demonstrate that understanding Mad Men means engaging the show not only as a reflection of the 1960s but also as a commentary on the present day. Contributors. Michael Bérubé, Alexander Doty, Lauren M. E. Goodlad, Jim Hansen, Dianne Harris, Lynne Joyrich, Lilya Kaganovsky, Clarence Lang, Caroline Levine, Kent Ono, Dana Polan, Leslie Reagan, Mabel Rosenheck, Robert A. Rushing, Irene Small, Michael Szalay, Jeremy Varon

Mad Men and Politics

Mad Men and Politics
Author: Lilly J. Goren
Publisher: Bloomsbury Publishing USA
Total Pages: 326
Release: 2015-03-12
Genre: Political Science
ISBN: 1501306367

Mad Men, using the historical backdrop of the many events that came to demarcate the 1960s, has presented a beautifully-styled rendering of this tumultuous decade, while teasing out a number of themes that resonate throughout the show and connect to the contemporary discourses that dominate today's political landscape. The chapters of this book analyze the most important dimensions explored on the show, including issues around gender, race, prejudice, the family, generational change, the social movements of the 1960s, our understanding of America's place in the world, and the idea of work in the post-war period. Mad Men and Politics provides the reader with an understanding not only of the topics and issues that can be easily grasped while watching, but also contemplates our historical perspective of the 1960s as we consider it through the telescope of our current condition.

Mad Men, Mad World

Mad Men, Mad World
Author: Lauren M. E. Goodlad
Publisher: Duke University Press
Total Pages: 433
Release: 2013-03-11
Genre: Performing Arts
ISBN: 0822399067

Since the show's debut in 2007, Mad Men has invited viewers to immerse themselves in the lush period settings, ruthless Madison Avenue advertising culture, and arresting characters at the center of its 1960s fictional world. Mad Men, Mad World is a comprehensive analysis of this groundbreaking TV series. Scholars from across the humanities consider the AMC drama from a fascinating array of perspectives, including fashion, history, architecture, civil rights, feminism, consumerism, art, cinema, and the serial format, as well as through theoretical frames such as critical race theory, gender, queer theory, global studies, and psychoanalysis. In the introduction, the editors explore the show's popularity; its controversial representations of race, class, and gender; its powerful influence on aesthetics and style; and its unique use of period historicism and advertising as a way of speaking to our neoliberal moment. Mad Men, Mad World also includes an interview with Phil Abraham, an award-winning Mad Men director and cinematographer. Taken together, the essays demonstrate that understanding Mad Men means engaging the show not only as a reflection of the 1960s but also as a commentary on the present day. Contributors. Michael Bérubé, Alexander Doty, Lauren M. E. Goodlad, Jim Hansen, Dianne Harris, Lynne Joyrich, Lilya Kaganovsky, Clarence Lang, Caroline Levine, Kent Ono, Dana Polan, Leslie Reagan, Mabel Rosenheck, Robert A. Rushing, Irene Small, Michael Szalay, Jeremy Varon

Adman’s Dilemma

Adman’s Dilemma
Author: Paul Rutherford
Publisher: University of Toronto Press
Total Pages: 467
Release: 2018-01-01
Genre: Business & Economics
ISBN: 1487522983

The Adman's Dilemma is a cultural biography that explores the rise and fall of the advertising man as a figure who became effectively a licensed deceiver in the process of governing the lives of American consumers. Apparently this personage was caught up in a contradiction, both compelled to deceive yet supposed to tell the truth. It was this moral condition and its consequences that made the adman so interesting to critics, novelists, and eventually filmmakers. The biography tracks his saga from its origins in the exaggerated doings of P.T. Barnum, the emergence of a new profession in the 1920s, the heyday of the adman's influence during the post-WW2 era, the later rebranding of the adman as artist, until the apparent demise of the figure, symbolized by the triumph of that consummate huckster, Donald Trump. In The Adman's Dilemma, author Paul Rutherford explores how people inside and outside the advertising industry have understood the conflict between artifice and authenticity. The book employs a range of fictional and nonfictional sources, including memoirs, novels, movies, TV shows, websites, and museum exhibits to suggest how the adman embodied some of the strange realities of modernity.

Rethinking Gender in Popular Culture in the 21st Century

Rethinking Gender in Popular Culture in the 21st Century
Author: Astrid M. Fellner
Publisher: Cambridge Scholars Publishing
Total Pages: 255
Release: 2017-11-06
Genre: Performing Arts
ISBN: 1527505286

This book explores popular culture representations of gender, offering a rich and accessible discussion of masculinities and femininities in 21st-century popular media. It brings together contributors from various European countries to investigate the workings of gender in contemporary pop culture products in a brave, original, and rigorous way. This volume is both an academic proposal and an exercise of commitment to a serious analysis of some of the media that influence us most in our everyday lives. Representation matters, and the position we take as viewers or consumers during reception matters even more.

Connecting Childhood and Old Age in Popular Media

Connecting Childhood and Old Age in Popular Media
Author: Vanessa Joosen
Publisher: Univ. Press of Mississippi
Total Pages: 259
Release: 2018-01-19
Genre: Social Science
ISBN: 1496815173

Contributions by Gökçe Elif Baykal, Lincoln Geraghty, Verónica Gottau, Vanessa Joosen, Sung-Ae Lee, Cecilia Lindgren, Mayako Murai, Emily Murphy, Mariano Narodowski, Johanna Sjöberg, Anna Sparrman, Ingrid Tomkowiak, Helma van Lierop-Debrauwer, Ilgim Veryeri Alaca, and Elisabeth Wesseling Media narratives in popular culture often assign interchangeable characteristics to childhood and old age, presuming a resemblance between children and the elderly. These designations in media can have far-reaching repercussions in shaping not only language, but also cognitive activity and behavior. The meaning attached to biological, numerical age—even the mere fact that we calculate a numerical age at all—is culturally determined, as is the way people “act their age.” With populations aging all around the world, awareness of intergenerational relationships and associations surrounding old age is becoming urgent. Connecting Childhood and Old Age in Popular Media caters to this urgency and contributes to age literacy by supplying insights into the connection between childhood and senescence to show that people are aged by culture. Treating classic stories like the Brothers Grimm's fairy tales and Heidi; pop culture hits like The Simpsons and Mad Men; and international productions, such as Turkish television cartoons and South Korean films, contributors explore the recurrent idea that “children are like old people,” as well as other relationships between children and elderly characters as constructed in literature and media from the mid-nineteenth century to the present. This volume deals with fiction and analyzes language as well as verbally sparse, visual productions, including children's literature, film, television, animation, and advertising.

The Universe is Indifferent

The Universe is Indifferent
Author: Ann W Duncan
Publisher: Lutterworth Press
Total Pages: 428
Release: 2017-10-26
Genre: Religion
ISBN: 0718847334

Centred on the lives of the employees at a Manhattan advertising firm, the television series Mad Men touches on the advertising world's unique interests in consumerist culture, materialistic desire, and the role of deception in Western capitalism. While this essay collection has a decidedly socio-historical focus, the authors use this as the starting point for philosophical, religious, and theological reflection, showing how Mad Men reveals deep truths concerning the social trends of the 1960s and deserves a significant amount of scholarly consideration. Going beyond mere reflection, the authors make deeper inquiries into what these trends say about American cultural habits, the business world within Western capitalism, and the rapid social changes that occurred during this period. From the staid and conventional early seasons to the war, assassinations, riots, and counterculture of later seasons, The Universe is Indifferent shows how social change underpins the interpersonal dramas of the characters in Mad Men.

Living Screens

Living Screens
Author: Monique Rooney
Publisher: Rowman & Littlefield
Total Pages: 209
Release: 2015-08-28
Genre: Social Science
ISBN: 1783480483

Through original analysis of three contemporary, auteur-directed melodramas (Matthew Weiner’s Mad Men, Lars von Trier’s Melancholia and Todd Haynes’s Mildred Pierce), Living Screens reconceives and renovates the terms in which melodrama has been understood. Returning to Jean-Jacques Rousseau’s foundational, Enlightenment-era melodrama Pygmalion with its revival of an old story about sculpted objects that spring to life, it contends that this early production prefigures the structure of contemporary melodramas and serves as a model for the way we interact with media today. Melodrama is conceptualized as a “plastic” form with the capacity to mould and be moulded and that speaks to fundamental processes of mediation. Living Screens evokes the thrills, anxieties, and uncertainties accompanying our attachment to technologies that are close-at-hand yet have far-reaching effects. In doing so, it explores the plasticity of our current situation, in which we live with screens that melodramatically touch our lives.

Politics and Politicians in Contemporary US Television

Politics and Politicians in Contemporary US Television
Author: Betty Kaklamanidou
Publisher: Taylor & Francis
Total Pages: 179
Release: 2016-10-04
Genre: Social Science
ISBN: 1317078497

Bringing together well-established scholars of media, political science, sociology, and film to investigate the representation of Washington politics on U.S. television from the mid-2000s to the present, this volume offers stimulating perspectives on the status of representations of contemporary US politics, the role of government and the machinations and intrigue often associated with politicians and governmental institutions. The authors help to locate these representations both in the context of the history of earlier television shows that portrayed the political culture of Washington as well as within the current political culture transpiring both inside and outside of "The Beltway." With close attention to issues of gender, race and class and offering studies from contemporary quality television, including popular programmes such as The West Wing, Veep, House of Cards, The Americans, The Good Wife and Scandal, the authors examine the ways in which televisual representations reveal changing attitudes towards Washington culture, shedding light on the role of the media in framing the public’s changing perception of politics and politicians. Exploring the new era in which television finds itself, with new production practices and the possible emergence of a new ’political genre’ emerging, Politics and Politicians in Contemporary U.S. Television also considers the ’humanizing’ of political characters on television, asking what that representation of politicians as human beings says about the national political culture. A fascinating study that sits at the intersection of politics and television, this book will appeal to scholars of popular culture, sociology, cultural and media studies.

American Unexceptionalism

American Unexceptionalism
Author: Kathy Knapp
Publisher: University of Iowa Press
Total Pages: 228
Release: 2014-05-01
Genre: Literary Criticism
ISBN: 160938251X

American Unexceptionalism examines a constellation of post-9/11 novels that revolve around white middle-class male suburbanites, thus following a tradition established by writers such as John Updike and John Cheever. Focusing closely on recent works by Richard Ford, Chang-Rae Lee, Jonathan Franzen, Philip Roth, Anne Tyler, Gish Jen, A. M. Homes, and others, Kathy Knapp demonstrates that these authors revisit this well-trod turf and revive the familiar everyman character in order to reconsider and reshape American middle-class experience in the wake of the 9/11 attacks and their ongoing aftermath. The novels in question all take place in the sprawling terrain that stretches out beyond the Twin Towers—the postwar suburbs that since the end of World War II have served, like the Twin Towers themselves, as a powerful advertisement of dominance to people around the globe, by projecting an image of prosperity and family values. These suburban tales and their everyman protagonists grapple, however indirectly, with the implications of the apparent decline of the economic, geopolitical, and moral authority of the United States. In the context of perceived decay and diminishing influence, these novels actively counteract the narrative of American exceptionalism frequently peddled in the wake of 9/11. If suburban fiction has historically been faulted for its limited vision, this newest iteration has developed a depth of field that self-consciously folds the personal into the political, encompasses the have-nots along with the haves, and takes in the past when it imagines the future, all in order to forge a community of readers who are now accountable to the larger world. American Unexceptionalism traces the trajectory by which recent suburban fiction overturns the values of individualism, private property ownership, and competition that originally provided its foundation. In doing so, the novels examined here offer readers new and flexible ways to imagine being and belonging in a setting no longer characterized by stasis, but by flux.