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| Author | : Frank Agin |
| Publisher | : Four Eighteen Enterprises (DBA 418 Press) |
| Total Pages | : 120 |
| Release | : 2009 |
| Genre | : Business & Economics |
| ISBN | : 9780982333204 |
A networking expert and a LinkedIn guru join forces to show how to position oneself on LinkedIn in order to capitalize on extraordinary opportunities and identify connections that will generate remarkable networking contacts.
| Author | : Gini Graham Scott |
| Publisher | : Booktango |
| Total Pages | : 126 |
| Release | : 2013-05-07 |
| Genre | : Business & Economics |
| ISBN | : 1468928481 |
This book provides a step-by-step guide to use LinkedIn to promote your own business or yourself to get more clients or work. Chapters include creating a powerful profile and presence, making connections with other members, using recommendations, joining and starting groups, finding answers and asking questions, deciding on the best strategy, and assessing your campaign.
| Author | : Shama Hyder |
| Publisher | : BenBella Books, Inc. |
| Total Pages | : 278 |
| Release | : 2016-08-16 |
| Genre | : Business & Economics |
| ISBN | : 1942952066 |
The Essential How-To Guide for Social Media Marketing by Leading Expert Shama Hyder, Named "Social media’s zen master of marketing" by Entrepreneur magazine and One of LinkedIn's "Top Voices" in Marketing & Social in 2015 In 2001, at the dawn of the millennium—and the digital marketing age—the first edition of The Zen of Social Media Marketing became a global hit. In the ensuing years, updated editions helped even more marketers, entrepreneurs, students, and professionals of all types navigate the sometimes-stressful world of social media. Now, this new, fully updated edition offers timely insight to the ways social media marketing has changed and specific steps to show you exactly how to thrive and profit with ease and efficiency. Whether you’re a novice, struggler, or mastery-seeker, you already know that engaging in social media is no longer optional. People are talking about your company online and you need to be part of those conversations. However, social media marketing isn’t like traditional marketing—and treating it that way only leads to frustration and failure. In The Zen of Social Media Marketing, Shama Hyder, social media expert and president of The Marketing Zen Group, teaches you the “Zen” of using social media tools to find your own marketing nirvana. The newest edition of The Zen of Social Media Marketing gives you: - A comprehensive overview of why social media works and how to use it to drive traffic to your website and fan page - A proven process to attract followers and fans and convert them into customers and clients - The latest social media trends and step-by-step guidelines for sites and apps such as Instagram, Pinterest, Snapchat, and more - Innovative tips for mobile design - Essential advice on content marketing, email marketing, video, and targeted tactics to enhance your SEO - All-new information on why, when, and how to use online advertising - Why self-expression is the true driver of social media use and how to leverage it for your business - Insights from dozens of leading online marketers and entrepreneurs, with strategies for success
| Author | : Shama Hyder Kabani |
| Publisher | : BenBella Books |
| Total Pages | : 273 |
| Release | : 2013 |
| Genre | : Business & Economics |
| ISBN | : 1937856151 |
From Shama Kabani, president of the web marketing firm Marketing Zen, comes an essential guide for using social media tools to help business succeed.
| Author | : Michael Port |
| Publisher | : John Wiley & Sons |
| Total Pages | : 207 |
| Release | : 2010-11-23 |
| Genre | : Business & Economics |
| ISBN | : 0470925469 |
The new edition of the bestselling business development guide Book Yourself Solid, Second Edition reveals why self-promotion is a critical factor to success, giving you a unique perspective that makes this guide much more than an ordinary "how to" manual for getting more clients and raising a business profile. Book Yourself Solid, Second Edition enables you to adopt the right promotional perspective and provides the strategies, techniques, and skills necessary to get more clients and increase profits. Through verbal and written exercises, you'll discover the keys to developing a strong marketing plan and brand image. Features unique, personalized, updated social media marketing strategies for service professionals Provides new pricing models and sales strategies for simpler selling Delivers fresh networking and outreach strategies guaranteed to take only minutes a day Offers new solid product launch strategies and tactics for creating instant awareness Author a New York Times bestseller, TV personality, and highly recognized professional speaker Get the proven tools you can put into effect today with Book Yourself Solid, Second Edition, and watch your business grow exponentially!
| Author | : David Siteman Garland |
| Publisher | : John Wiley & Sons |
| Total Pages | : 182 |
| Release | : 2010-11-18 |
| Genre | : Business & Economics |
| ISBN | : 047093381X |
Save time and money in building, marketing and promoting your business With huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business. In this new landscape, entrepreneurs and small business owners actually have an edge in marketing without spinning their wheels or going broke. Smarter, Faster, Cheaper gives you an innovative, approachable new guide on how to market, promote and improve your business drawing on real world examples and offering practical advice as opposed to fluffy theory. It presents a complete roadmap for marketing and promoting your business with the latest techniques. Draws from author David Siteman Garland's extensive experiences as a successful entrepreneur Based on countless interviews with successful leaders, including conversations with entrepreneurs and owners of businesses large and small Strategies and ideas are easy to understand, digest, and immediately put to use From learning when to skimp and when to splurge to mastering the art of online schmoozing, Smarter, Faster, Cheaper will save you time, money, and aggravation whether you're building your tenth business or your first.
| Author | : April Michelle Davis |
| Publisher | : Lulu.com |
| Total Pages | : 78 |
| Release | : 2012 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 1880407213 |
A Guide for the Freelance Indexer has been many years in the making when you take into account that April Michelle Davis, prior to teaching the "Introduction to Indexing" course through the Editorial Freelancers Association, earned a master's of professional studies degree in publishing from George Washington University as well as certificates in editing, book publishing, and professional editing. She also completed the "Basic Indexing" course at the USDA Graduate School and "Indexing: Theory and Application" at the University of California, Berkeley. A member of the American Society for Indexing, she is chair-elect for the Mid-South Atlantic chapter of ASI. This is an important book for anyone embarking on an indexing career, or considering such a move. But editors and writers should not pass by this opportunity to discover a wealth of valuable information pertinent to their own work.
| Author | : Antonio Diego |
| Publisher | : Tuttle Publishing |
| Total Pages | : 252 |
| Release | : 2012-10-16 |
| Genre | : Sports & Recreation |
| ISBN | : 1462907814 |
Master the art of filipino kalis with this illustrated martial arts guide. The Filipino martial art of ilustrisimo hails from Cebu, Philippines, where martial arts are still considered a matter of life-and-death survival--rather than sport or exercise. Named after Antonio "Tatang" Ilustrisimo, the master who taught the style to both of the authors of this book, the art of kalis ilustrisimo has been in the Ilustrisimo family for more than five generations. Based on traditional Philippine stick and sword fighting methods--and refined by Antonio Ilustrisimo's vast personal experience in challenge matches--it offers a powerful, flexible, dynamic, and effective fighting style. The Secrets of Kalis Ilustrisimo is the first book to deal with the techniques and theories of this very effective system of personal combat including the history of kalis ilustrisimo and structure of the system, the fundamentals of practice, the defensive movements and applications, and the training techniques used to prepare for actual personal combat. It also includes hundreds of photographs showing the essential movements and techniques of this martial arts style. Sections include: KALIS ILUSTRISIMO IN PERSPECTIVE--History and Development; Structure of the Ilustrisimo System FUNDAMENTALS OF PRACTICE DEFENSIVE MOVEMENTS AND APPLICATIONS--Fundamental Fighting Techniques; Methods of Disarming THE COMBATIVE ENCOUNTER--Combative Sign Language; Spiritual Fortitude; Fighting Principles and Strategies AND MORE!
| Author | : Paul E. Ceruzzi |
| Publisher | : MIT Press |
| Total Pages | : 468 |
| Release | : 2003-04-08 |
| Genre | : Technology & Engineering |
| ISBN | : 9780262532037 |
From the first digital computer to the dot-com crash—a story of individuals, institutions, and the forces that led to a series of dramatic transformations. This engaging history covers modern computing from the development of the first electronic digital computer through the dot-com crash. The author concentrates on five key moments of transition: the transformation of the computer in the late 1940s from a specialized scientific instrument to a commercial product; the emergence of small systems in the late 1960s; the beginning of personal computing in the 1970s; the spread of networking after 1985; and, in a chapter written for this edition, the period 1995-2001. The new material focuses on the Microsoft antitrust suit, the rise and fall of the dot-coms, and the advent of open source software, particularly Linux. Within the chronological narrative, the book traces several overlapping threads: the evolution of the computer's internal design; the effect of economic trends and the Cold War; the long-term role of IBM as a player and as a target for upstart entrepreneurs; the growth of software from a hidden element to a major character in the story of computing; and the recurring issue of the place of information and computing in a democratic society. The focus is on the United States (though Europe and Japan enter the story at crucial points), on computing per se rather than on applications such as artificial intelligence, and on systems that were sold commercially and installed in quantities.
| Author | : Kristin Thompson |
| Publisher | : Amsterdam University Press |
| Total Pages | : 221 |
| Release | : 2005 |
| Genre | : Performing Arts |
| ISBN | : 9053567089 |
The first study by an acclaimed American scholar of the artistic interdependencies between the German and the Hollywood cinema in the 1920s.
