Leveraging Digital Co-Creation Platforms for the Systematic Creation of High-Quality Contributions in the Public and Private Sector

Leveraging Digital Co-Creation Platforms for the Systematic Creation of High-Quality Contributions in the Public and Private Sector
Author: Matthias Simon Billert
Publisher: BoD – Books on Demand
Total Pages: 390
Release: 2022-01-01
Genre: Political Science
ISBN: 3737610703

In der vorliegenden Dissertation geht es um die Vorstellung der verschiedenen Partizipationsebenen sowie der Komponenten eines Dienstleistungssystems als Co-Creation System. Auf dieser Basis wird eine digitale kollaborative Bürgerbeteiligungsplattform zur Co-Creation von bürgerinitiierten Dienstleistungen im öffentlichen Sektor designt und evaluiert. Weiterhin findet das Design und die Evaluation einer digitalen kollaborativen Lern- und Qualifizierungsplattform zur Co-Creation von situiertem arbeitsprozessbezogenem Lernmaterial im privaten Sektor statt. Schließlich werden geeignete Dienstleistungsmessmodelle zur Qualitätsbestimmung erarbeitet. Dabei trägt die Dissertation mit dem systematischen Co-Creation Einreichungsprozess durch die Anwendung von strukturellem Empowerment zur Unter stützung des Einzelnen bei. Die aus einem Top-down und Bottom-up Ansatz kombinierte Co-Creation Plattform stellt eine Theorie der Gestaltung und des Handelns dar. Zusätzlich werden konkrete Designprinzipien zur Entwicklung des Co Creation Systems bereitgestellt.

Co-Production and Co-Creation

Co-Production and Co-Creation
Author: Taco Brandsen
Publisher: Routledge
Total Pages: 302
Release: 2018-03-15
Genre: Business & Economics
ISBN: 1351792563

Co-production and co-creation occur when citizens participate actively in delivering and designing the services they receive. It has come increasingly onto the agenda of policymakers, as interest in citizen participation has more generally soared. Expectations are high and it is regarded as a possible solution to the public sector’s decreased legitimacy and dwindling resources, by accessing more of society’s capacities. In addition, it is seen as part of a more general drive to reinvigorate voluntary participation and strengthen social cohesion in an increasingly fragmented and individualized society. "Co-Production and Co-Creation: Engaging Citizens in Public Services" offers a systematic and comprehensive theoretical and empirical examination of the concepts of co-production and co-creation and their application in practice. It shows the latest state of knowledge on the topic and will be of interest both to students at an advanced level, academics and reflective practitioners. It addresses the topics with regard to co-production and co-creation and will be of interest to researchers, academics, policymakers, and students in the fields of public administration, business administration, economics, political science, public management, political science service management, sociology and voluntary sector studies.

Digital and Social Media Marketing

Digital and Social Media Marketing
Author: Nripendra P. Rana
Publisher: Springer Nature
Total Pages: 337
Release: 2019-11-11
Genre: Business & Economics
ISBN: 3030243745

This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.

National EHealth Strategy Toolkit

National EHealth Strategy Toolkit
Author: World Health Organization
Publisher:
Total Pages: 0
Release: 2012
Genre: Health planning
ISBN: 9789240689657

Worldwide the application of information and communication technologies to support national health-care services is rapidly expanding and increasingly important. This is especially so at a time when all health systems face stringent economic challenges and greater demands to provide more and better care especially to those most in need. The National eHealth Strategy Toolkit is an expert practical guide that provides governments their ministries and stakeholders with a solid foundation and method for the development and implementation of a national eHealth vision action plan and monitoring fram.

Crowdsourcing: Concepts, Methodologies, Tools, and Applications

Crowdsourcing: Concepts, Methodologies, Tools, and Applications
Author: Management Association, Information Resources
Publisher: IGI Global
Total Pages: 1711
Release: 2019-05-03
Genre: Business & Economics
ISBN: 1522583637

With the growth of information technology, many new communication channels and platforms have emerged. This growth has advanced the work of crowdsourcing, allowing individuals and companies in various industries to coordinate efforts on different levels and in different areas. Providing new and unique sources of knowledge outside organizations enables innovation and shapes competitive advantage. Crowdsourcing: Concepts, Methodologies, Tools, and Applications is a collection of innovative research on the methods and applications of crowdsourcing in business operations and management, science, healthcare, education, and politics. Highlighting a range of topics such as crowd computing, macrotasking, and observational crowdsourcing, this multi-volume book is ideally designed for business executives, professionals, policymakers, academicians, and researchers interested in all aspects of crowdsourcing.

The Power of Co-Creation

The Power of Co-Creation
Author: Venkat Ramaswamy
Publisher: Simon and Schuster
Total Pages: 290
Release: 2010-10-05
Genre: Business & Economics
ISBN: 1439181063

Apple embraced co-creation to enhance the speed and scope of its innovation, generat­ing over $1 billion for its App-Store partner-developers in two years, even as it overtook Microsoft in market value. Starbucks launched its online platform MyStarbucksIdea.com to tap into ideas from customers and turbocharged a turnaround. Unilever turned to co-creation for redesigning prod­uct lines such as Sunsilk shampoo and revitalized growth. Nike achieved remarkable success with its Nike+ co-creation initiative, which enables a com­munity of over a million runners to interact with one another and the company, increasing its market share by 10 percent in the first year. Co-creation involves redefining the way organizations engage individuals—customers, employees, suppliers, partners, and other stake­holders—bringing them into the process of value creation and engaging them in enriched experi­ences, in order to —formulate new breakthrough strategies —design compelling new products and services —transform management processes —lower risks and costs —increase market share, loyalty, and returns In this pathbreaking book, Venkat Ramaswamy (who coined the term co-creation with C. K. Prahalad) and Francis Gouillart, pioneers in working with com­panies to develop co-creation practices, show how every organization—from large corporation to small firm, and government agency to not-for-profit—can achieve “win more–win more” results with these methods. Based on extraordinary research and the authors’ hands-on experiences with successful projects in co-creation at dozens of the world’s most exciting organizations, The Power of Co-Creation illustrates with detailed examples from leading firms such as those above, as well as from Cisco, GlaxoSmithKline, Ama­zon, Jabil, Predica, Wacoal, Caja Navarra, and many others, how enterprises have used a wide range of “engagement platforms”—and how they have even restructured internal management processes—in order to harness the power of co-creation. As the authors’ wealth of examples make vividly clear, enterprises can no longer afford to view custom­ers and other stakeholders as passive recipients of their products and services but must learn to engage them in defining and delivering enhanced value. Co-creation goes beyond the conventional “process view” of qual­ity, re-engineering, and lean thinking, and is the essential new mind-set and practice for boosting sus­tainable growth, productivity, and profits in the future.

Measuring the Digital Transformation A Roadmap for the Future

Measuring the Digital Transformation A Roadmap for the Future
Author: OECD
Publisher: OECD Publishing
Total Pages: 262
Release: 2019-03-11
Genre:
ISBN: 9264311998

Measuring the Digital Transformation: A Roadmap for the Future provides new insights into the state of the digital transformation by mapping indicators across a range of areas – from education and innovation, to trade and economic and social outcomes – against current digital policy issues, as presented in Going Digital: Shaping Policies, Improving Lives.

Cities, Culture and Creativity

Cities, Culture and Creativity
Author: UNESCO
Publisher: UNESCO Publishing
Total Pages: 112
Release: 2021-05-25
Genre: Political Science
ISBN: 9231004522

Culture and creativity have untapped potential to deliver social, economic, and spatial benefits for cities and communities. Cultural and creative industries are key drivers of the creative economy and represent important sources of employment, economic growth, and innovation, thus contributing to city competitiveness and sustainability. Through their contribution to urban regeneration and sustainable urban development, cultural and creative industries make cities more attractive places for people to live in and for economic activity to develop. Culture and creativity also contribute to social cohesion at the neighborhood level, enable creative networks to form and advance innovation and growth, and create opportunities for those who are often socially and economically excluded. The ongoing COVID-19 pandemic has had a deep impact on the cultural sector, yet it has also revealed the power of cultural and creative industries as a resource for city recovery and resilience. More generally, cities are hubs of the creative economy and have a critical role to play in harnessing the transformative potential of cultural and creative industries through policies and enabling environments at the local level. 'Cities, Culture, and Creativity' (CCC) provides guiding principles and a CCC Framework, developed by UNESCO and the World Bank, to support cities in unlocking the power of cultural and creative industries for sustainable urban development, city competitiveness, and social inclusion. Drawing from global studies and the experiences of nine diverse cities from across the world, the CCC Framework offers concrete guidance for the range of actors -- city, state, and national governments; creative industry and related private-sector organizations; creatives; culture professionals and civil society-- to harness culture and creativity with a view to boosting their local creative economies and building resilient, inclusive, and dynamic cities.

Shaping Digital Education Enabling Factors for Quality, Equity and Efficiency

Shaping Digital Education Enabling Factors for Quality, Equity and Efficiency
Author: OECD
Publisher: OECD Publishing
Total Pages: 252
Release: 2023-07-11
Genre:
ISBN: 9264758232

Investment in education technology has surged worldwide over the past decade and digital education technologies are now a key resource for OECD education and training systems. If used effectively, they promise to transform teaching and learning practices, to reduce learning inequalities and to create more inclusive and efficient education systems.

Leading Public Sector Innovation

Leading Public Sector Innovation
Author: Christian Bason
Publisher: Policy Press
Total Pages: 290
Release: 2010
Genre: Political Science
ISBN: 1847426336

In a time of unprecedented turbulence, how can public sector organisations increase their ability to find innovative solutions to society's problems? Leading Public Sector Innovation shows how government agencies can use co-creation to overcome barriers and deliver more value, at lower cost, to citizens and business. Through inspiring global case studies and practical examples, the book addresses the key triggers of public sector innovation. It shares new tools for citizen involvement through design thinking and ethnographic research, and pinpoints the leadership roles needed to drive innovation at all levels of government. Leading Public Sector Innovation is essential reading for public managers and staff, social innovators, business partners, researchers, consultants and others with a stake in the public sector of tomorrow.