Event Studies

Event Studies
Author: Donald Getz
Publisher: Routledge
Total Pages: 514
Release: 2016-02-22
Genre: Business & Economics
ISBN: 1317481607

Event Studies is the only book devoted to developing knowledge and theory about planned events. It focuses on event planning and management, outcomes, the experience of events and the meanings attached to them, the dynamic processes shaping events and why people attend them. This title draws from a large number of foundation disciplines and closely related professional fields, to foster interdisciplinary theory focused on planned events. It brings together important discourses on events including event management, event tourism, and the study of events within various disciplines that are able to shed light on the roles, importance and impacts of events in society and culture. New to this edition: New sections on social and intangible influences, consumer psychology and legal environment, planning and policy framework to reflect recent developments in the field Extended coverage of philosophy and research methods and how they can best be used in event studies; social media as a marketing tool; and the class and cultural influences of events New and additional case studies throughout the book from a wide range of international events Companion website to include PowerPoint slides and updated Instructor’s Manual including suggested lecture outlines and sequence, quizzes per chapter and essay questions.

Consumer Behavior in Tourism and Hospitality Research

Consumer Behavior in Tourism and Hospitality Research
Author: Arch G. Woodside
Publisher: Emerald Group Publishing
Total Pages: 197
Release: 2017-08-09
Genre: Business & Economics
ISBN: 1787430073

The chapters in this volume provide tools and evidence useful for deep understanding of tourists’ buying, consumption, and being through examinations of consumers’ self-descriptions of personal markers of their trip configurations.

Handbook of Research on Global Hospitality and Tourism Management

Handbook of Research on Global Hospitality and Tourism Management
Author: Camillo, Angelo A.
Publisher: IGI Global
Total Pages: 654
Release: 2015-08-17
Genre: Business & Economics
ISBN: 1466686073

The tourism industry is a multi-billion dollar enterprise, with more people from all cultures and nationalities choosing to spend their leisure time traveling and visiting new locations. To exploit this burgeoning market, tourism agencies must carefully consider the desires and goals of travelers from around the world. The Handbook of Research on Global Hospitality and Tourism Management contributes to the body of knowledge on travel and tourism by presenting a global view of the hospitality industry, including theoretical research into industry trends as well as case studies from around the world. This handbook provides travel agents, owner-operators, and students and researchers in the hospitality industry with the latest research, findings, and developments in the field. Within this handbook of cutting-edge research, readers will find chapters and cases on topics such as travel and tourism in a global economy; local, glocal, and international hospitality; challenges in environmental management; cultural cuisine; and destination management, among others.

Hospitality Financial Management

Hospitality Financial Management
Author: Agnes L. DeFranco
Publisher: Wiley
Total Pages: 384
Release: 2006-10-20
Genre: Business & Economics
ISBN: 0470073411

Real-world advice for quick retention of the most important business concepts and skills of hospitality finance Hospitality Financial Management provides a straightforward, practical approach to help the hospitality manager effectively analyze hospitality industry management reports and financial statements; prepare accurate business forecasts, strategic pricing models, and effective cost-control systems; manage working capital; develop and finance growth strategies; perform investment analysis; prepare investment packages; negotiate and structure business deals; and ultimately increase shareholder value and personal wealth. This comprehensive how-to book includes: Feature Stories--brief histories of famous hospitality leaders highlighting how they have used financial management skills to attain success for their companies and significant financial rewards for themselves Learning Outcomes--a summary of key topics covered in each chapter Finance in Action--scenarios that apply the concepts, skills, and techniques presented in the chapter to real-world situations. A step-by-step solution is provided for each problem to walk the reader through the necessary financial calculations The Real Deal--boxed inserts that emphasize the relevance of the book by linking financial concepts to fun facts associated with situations students either have or will encounter in their everyday lives Concept Checks--case studies that reinforce the materials presented and enable students to practice their analytic and problem-solving skills Hospitality Financial Management is the perfect book for undergraduate and graduate hospitality management students, hospitality industry managers, and owners of small hospitality businesses.

Philosophies of Hospitality and Tourism

Philosophies of Hospitality and Tourism
Author: Prokopis A. Christou
Publisher: Channel View Publications
Total Pages: 252
Release: 2020-11-05
Genre: Business & Economics
ISBN: 1845417399

This book introduces readers to philosophies of hospitality and tourism. It provides insights into classic philosophical concepts and explains how these can inform the actions of tourism stakeholders, practitioners, hosts and tourists. The volume explores four main areas: the nexus of philosophy with tourism and hospitality; the philosophy of giving in hospitality and tourism; the receiving-end, such as emotional tourist experiences, happiness and overtourism, including the notion of ‘gluttony’; and philosophical issues related to tourism development, such as the spirit of places and thanatourism. The discussion of philanthropy within the context of tourism is a strength of the book and will be important in a post-Covid-19 tourism industry. The book will be of interest to students, researchers and practitioners in tourism and hospitality.

Generation Z Marketing and Management in Tourism and Hospitality

Generation Z Marketing and Management in Tourism and Hospitality
Author: Nikolaos Stylos
Publisher: Springer Nature
Total Pages: 350
Release: 2021-05-24
Genre: Business & Economics
ISBN: 3030706958

Generation Z (Gen Z) is the demographic cohort also known as Post-Millennials, the iGeneration or the Homeland Generation. Referring to individuals born roughly between the mid-1990s and the early 2000s, they are our youngest consumers, students, colleagues, and voters. Understanding them is a key aspect. In the context of the hospitality and tourism, Gen Z-ers represent the future in human resources, and service production and consumption. This book focuses on the aspirations, expectations, preferences and behaviours related to individuals within this demographic. It critically discusses their dynamism in driving the tourism sector and offers insights into the roles that Gen Z will inhabit as visitors, guests, consumers, employees, and entrepreneurs. This book is a valuable resource for managers, scholars and students interested in acquiring concrete knowledge on how Gen Z will shape the marketing and management of tourism-related services.

Regional Science Perspectives on Tourism and Hospitality

Regional Science Perspectives on Tourism and Hospitality
Author: Mauro Ferrante
Publisher: Springer Nature
Total Pages: 510
Release: 2020-12-16
Genre: Business & Economics
ISBN: 3030612740

This book approaches the tourism and hospitality industry from a regional science perspective. By analyzing the spatial context of tourist travels, the hospitality sector, and the regional impacts of tourist activities, it demonstrates the value of the regional science paradigm for understanding the dynamics and effects of tourism and hospitality-related phenomena. Written by leading regional science scholars from various countries as well as professionals from organizations such as OECD and AirBnB, the contributions address topics such as migration, new types of accommodation, segmentation of tourism demand, and the potential use of tracking technologies in tourism research. The content is divided into five parts, the first of which analyzes spatial effects on the development of firms in the tourism industry, while the second approaches temporal and spatial variability in tourism through analytical regional science tools. The broader economic and social impacts of tourism are addressed in part three. Part four assesses specific tourism segments and tourist behaviors, while part five discusses environmental aspects and tourism destination policies. The book will appeal to scholars of regional and spatial science and tourism, as well as tourism specialists and policymakers interested in developing science and evidence-based tourism policies.

Tourism and Hospitality Marketing

Tourism and Hospitality Marketing
Author: Simon Hudson
Publisher: SAGE
Total Pages: 490
Release: 2009-05-12
Genre: Business & Economics
ISBN: 1849204888

With over 70 global case studies and vignettes, this textbook covers all the key marketing principles applied to tourism and hospitality, showing how these concepts work in practice and demonstrating the diverse range of tourism and hospitality products on offer. Chapters are packed with pedagogical features that will help readers consolidate their learning, including: - Chapter objectives - Key terms - Discussion questions and exercises - Links to useful websites - Profiles of successful individuals and organizations Tourism and Hospitality Marketing is accompanied by a website that offers lecturers answers to the discussion questions and exercises in the book, case study questions, a test bank, PowerPoint slides and a list of additional teaching resources.

Advances in Hospitality and Leisure

Advances in Hospitality and Leisure
Author: Joseph S. Chen
Publisher: Emerald Group Publishing
Total Pages: 287
Release: 2012-07-17
Genre: Business & Economics
ISBN: 1780529368

Advances in Hospitality and Leisure, a peer-review series, delivers refreshing insights from a host of scientific studies in the domains of hospitality, leisure and tourism.

International Tourism and Hospitality in the Digital Age

International Tourism and Hospitality in the Digital Age
Author: Kumar, Suresh
Publisher: IGI Global
Total Pages: 361
Release: 2015-04-30
Genre: Business & Economics
ISBN: 1466682698

Tourism is one of the most rapidly evolving industries of the twenty-first century. The economy of many countries all over the world depends on their ability to attract visitors and maintain a distinct edge in a highly competitive market. International Tourism and Hospitality in the Digital Age brings together the best practices for growth, development, and strategic management within the tourism and hospitality industries. Highlighting comparative research that explores the cross-cultural contexts and societal implications of tourism, this book is an essential resource for professionals, researchers, academics, and students interested in a contemporary approach to promoting, managing, and maximizing profitability of leisure and recreation services.