Introduccion A La Teoria De La Comunicacion De Masas
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| Author | : Denis McQuail |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2000 |
| Genre | : Language Arts & Disciplines |
| ISBN | : 9788449308123 |
El presente libro, convertido en un clasico casi desde el momento de su aparicion, constituye una amplia introduccion a los medios de comunicacion de masas. El texto aborda los principales elementos constitutivos de la comunicacion de masas el emisor, el mensaje y las audiencias, asi como las diversas formas que adopta en las sociedades contemporaneas television, radio, prensa, cine y musica, sin olvidar las nuevas tecnologias de difusion electronica por cable y por sateilite, y, de este modo, a lo largo de la obra, demuestra la importancia de las teorias de la comunicacion de masas para la comprension de la sociedad y la cultura en general. Esta tercera edicion, revisada y ampliada teniendo en cuenta las investigaciones y los trabajos criticos mas recientes, no solo mejora la calidad del texto, sino tambien su presentacion. Y ademas insiste especialmente en las facetas mas actuales del tema: las relaciones entre los sexos, la globalizacion de la comunicacion, la investigacion de las audiencias y de la recepcion, las estructuras e instituciones mediaticas y la evaluacion de sus resultados.
| Author | : Marta-Lazo, Carmen |
| Publisher | : Editorial UOC |
| Total Pages | : 147 |
| Release | : 2017-03-22 |
| Genre | : Computers |
| ISBN | : 8491164731 |
Este manual está dirigido a estudiantes de comunicación y de educación de grado y posgrado. El eje central de toda la obra es el novedoso concepto de Factor R-elacional, atendiendo al nuevo modelo que los autores han bautizado como «TRIC» (Tecnologías de la Relación, Información y Comunicación), que dibuja un nuevo escenario de contextos y mediaciones en la comunicación digital y móvil. Este libro contiene todas las partes esenciales para entender la comunicación digital: fundamentos, principios, interactuantes, competencias, mediaciones e inteRmetodología.Desde una perspectiva educomunicativa, los autores proponen métodos innovadores para llevar a cabo prácticas de aprendizaje digital en entornos presenciales, semipresenciales y virtuales. Como aportación final, se entrevista a seis reconoidos expertos en educación mediática y competencia digital para abordar desde su mirada diferentes temas planteados en el libro, de forma dialógica y abierta a la reflexión. También se brinda a los lectores la posibilidad de participar e interactuar en un laboratorio de experiencias TRIC.
| Author | : Denis McQuail |
| Publisher | : |
| Total Pages | : 282 |
| Release | : 1985 |
| Genre | : Cinematografia |
| ISBN | : |
| Author | : Paulo Carlos López-López |
| Publisher | : Springer Nature |
| Total Pages | : 573 |
| Release | : 2022-11-22 |
| Genre | : Technology & Engineering |
| ISBN | : 9811963479 |
This book features selected papers from the International Conference on Communication and Applied Technologies (ICOMTA 2022), jointly organized by the Universidad del Rosario (Bogotá, Colombia) and the Universidad Politécnica Salesiana (Cuenca, Ecuador), and as collaborators at the University of Vigo (Galicia, Spain), the University of Santiago de Compostela-Political Research Team (Galicia, Spain), and the Network of Communication Researchers of Ecuador (RICE), during August, 31–September 2, 2022. It covers recent advances in the field of digital communication and processes, digital social media, software, big data, data mining, and intelligent systems.
| Author | : |
| Publisher | : International University College |
| Total Pages | : 94 |
| Release | : 2012-04-01 |
| Genre | : |
| ISBN | : |
The European Journal of Tourism Research is an interdisciplinary scientific journal in the field of tourism, published by Varna University of Management, Bulgaria. Its aim is to provide a platform for discussion of theoretical and empirical problems in tourism. Publications from all fields, connected with tourism such as management, marketing, sociology, psychology, geography, political sciences, mathematics, statistics, anthropology, culture, information technologies and others are invited. The journal is open to all researchers. Young researchers and authors from Central and Eastern Europe are encouraged to submit their contributions. Regular Articles in the European Journal of Tourism Research should normally be between 4 000 and 20 000 words. Major research articles of between 10 000 and 20 000 are highly welcome. Longer or shorter papers will also be considered. The journal publishes also Research Notes of 1 500 – 2 000 words. Submitted papers must combine theoretical concepts with practical applications or empirical testing. The European Journal of Tourism Research includes also the following sections: Book Reviews, announcements for Conferences and Seminars, abstracts of successfully defended Doctoral Dissertations in Tourism, case studies of Tourism Best Practices. The European Journal of Tourism Research is published in three Volumes per year. The full text of the European Journal of Tourism Research is available in the following databases: EBSCO Hospitality and Tourism CompleteCABI Leisure, Recreation and TourismProQuest Research Library Individual articles can be rented via journal's page at DeepDyve. The journal is indexed in Scopus and Thomson Reuters' Emerging Sources Citation Index. The editorial team welcomes your submissions to the European Journal of Tourism Research.
| Author | : Martin Echeverría |
| Publisher | : Taylor & Francis |
| Total Pages | : 189 |
| Release | : 2023-08-25 |
| Genre | : Performing Arts |
| ISBN | : 1000933849 |
The book offers an analytical and empirical account of the specificities of political entertainment in post-authoritarian democracies. Centered around Mexico as a case study, the book explores the production of political entertainment in post-authoritarian legacy media and how political and economic conditions constrain the range and edge of discourse; how political entertainment in social media is shaped by the structure of platforms, as creators are encouraged to conform to specific norms such as constant publication; and the impacts of these media on attitude formation among the population. The book proposes a theoretical framework for identifying the specific conditions of post-authoritarian democracies that constrain the production of political entertainment, as well as its outcomes in terms of content and effects. This framework can be applied to the analysis of similar case studies, particularly in the Global South at large. With an analysis drawing on hard data, historical accounts, and anecdotal evidence, this volume will resonate within academic communities interested in political communication, media studies, transitional democracies, and popular culture.
| Author | : Alfonso Gumucio Dagron |
| Publisher | : CFSC Consortium, Inc. |
| Total Pages | : 1409 |
| Release | : 2006 |
| Genre | : Communication in social action |
| ISBN | : 0977035794 |
Contains nearly 200 readings published between 1927 and 2005, in English or translated from other languages, on the historical roots and pioneering thinking regarding communication for social change. Covers a variety of topics, including the radio, tv and other mass communication, information and communication technology, the digital gap, the formation of an information society, national information policies, participatory decision making, communication of development, pedagogy and entertainment education, HIV/AIDS communication for prevention, etc.
| Author | : Instituto de Cultura Hispánica (Spain). Biblioteca |
| Publisher | : |
| Total Pages | : 732 |
| Release | : 1975 |
| Genre | : |
| ISBN | : |
| Author | : Fouli T. Papageorgiou |
| Publisher | : Bloomsbury Publishing USA |
| Total Pages | : 270 |
| Release | : 1997-02-19 |
| Genre | : Music |
| ISBN | : 0313029318 |
What are the interactions between transnational communication and national cultures? This work attempts to answer this critical question in the study of culture and communication. It takes as its vehicle of study the music industry and music making in 13 different cultures, presenting an insider's view of a global cultural experience. Of interest to musicologists and sociologists alike, plus anyone fascinated by distant cultures and how they are affected by external as well as internal communication systems. The chapters are a collection of research findings produced for the International Communications and Youth Cultures Consortium (ICYC), an informal group of international scholars in many disciplines who are committed to understanding the economic and social factors that influence cultures and youth. Their point of view in this work is their individual country and the tensions that arise from the development of international communication systems. Each view is from inside the country; external influences are not subjects of study in themselves but are viewed as part of a complex scene along with other variables operating in various national situations.
| Author | : Margot Opdycke Lamme |
| Publisher | : Editorial UOC |
| Total Pages | : 162 |
| Release | : 2016-06-30 |
| Genre | : Business & Economics |
| ISBN | : 8490649006 |
Este libro rompe con la engañosa dependencia que plantean las interpretaciones lineales del pasado, para ofrecer una visión amplia y a largo plazo del desarrollo y la institucionalización de las estrategias y las técnicas de comunicación estratégica, y de las relaciones públicas. En efecto, a falta de una teoría general que describa la aparición y el desarrollo de esta disciplina, los expertos han tendido a organizar tanto estas como sus antecedentes, en períodos de tiempo que presentan una evolución progresiva desde unos orígenes tempranos —poco sofisticados y no muy sobrados de ética— hasta las campañas actuales, con una visión planificada, estratégica y ética. Según Karen Russell y Meg Lamme, tales intentos de periodización han oscurecido nuestra comprensión de las relaciones públicas y su historia. De hecho, los historiadores especializados en la materia han buscado con ahínco un punto de partida, y han dado fe de las limitaciones que ello supone para la comprensión de su desarrollo, en Estados Unidos y el resto del mundo. Para ello, se ha procurado corregir malentendidos acerca de la historia de las relaciones públicas que han (mal) conformado la teoría durante más de veinte años, así como describir y comprender la relación histórica que existe entre estas, los medios de comunicación y los contextos históricos en los que emergieron
