Icons

Icons
Author: Micaela Heekin
Publisher: Chronicle Books
Total Pages: 120
Release: 2020-02-25
Genre: Design
ISBN: 179720808X

Icons features colorful portraits of 50 of the most admired women in the fields of music, politics, human rights, and film. This diverse and inclusive collection features the world's most inspiring women, including Michelle Obama, Beyonce, Aretha Franklin, Dolly Parton, Ruth Bader Ginsburg, Yayoi Kusama and so many more. From singers to writers, activists to artists, politicians to filmmakers, Icons is a celebration of the strength of women. Illustrated by Monica Ahanonu, each portrait is accompanied by a short biography about what makes each woman a force to be reckoned with. • Share it with other women in your life: mom-to-daughter, daughter-to-mom, friend-to-friend • Read about the lives and accomplishments of each woman, or simply enjoy the enigmatic portraits. Ahanonu's illustrated portraits are both easily recognizable and also an artistic take on each featured woman's likeness and identity. • A smart and empowering collection of female role models • Perfect for those who loved In the Company of Women: Inspiration and Advice from over 100 Makers, Artists, and Entrepreneurs by Grace Bonney and Bygone Badass Broads: 52 Forgotten Women Who Changed the World by Mackenzi Lee

ICONZ

ICONZ
Author: Belinda Ellis
Publisher:
Total Pages: 158
Release: 2014-10-20
Genre: Art and society
ISBN: 9781927213339

"ICONZ is an encyclopaedic collection of 64 illustrated graphic icons cataloguing New Zealand's popular culture and identity. The book takes an affectionate look at what New Zealanders hold dear, and is intended for the local market, nostalgic expats abroad and visiting tourists alike. An abundance of existing material brandishing 'kiwiana' in various guises - not all, but much of it kitsch - led Belinda Ellis, one of the country's leading graphic designers, to create this iconic look at New Zealand identity. Her intention was to create a recognisable New Zealand brand that would truly stand out. The project's point of difference is in its quality of design and production standards, as well as in its uniformity of look. ICONZ pushes past 'kiwiana', to depict iconic New Zealanders, Maoridom, cuisine, products and pastimes, as well as comparable aspects of our flora and fauna. The suite of icons is to be for commercial publication and application under the trademark, ICONZ. This book is intended to serve as the foundation of the project, showcasing the icons in an illustrated book with high production values. Concurrently with the book's publication, and under the same trademark, the icons have been applied to a range of retail merchandise: art-quality prints and stationery; clothing and accessories; household items; even chocolates"--Publisher's description.

How Brands Become Icons

How Brands Become Icons
Author: D. B. Holt
Publisher: Harvard Business Press
Total Pages: 282
Release: 2004-09-15
Genre: Business & Economics
ISBN: 1422163326

Coca-Cola. Harley-Davidson. Nike. Budweiser. Valued by customers more for what they symbolize than for what they do, products like these are more than brands--they are cultural icons. How do managers create brands that resonate so powerfully with consumers? Based on extensive historical analyses of some of America's most successful iconic brands, including ESPN, Mountain Dew, Volkswagen, Budweiser, and Harley-Davidson, this book presents the first systematic model to explain how brands become icons. Douglas B. Holt shows how iconic brands create "identity myths" that, through powerful symbolism, soothe collective anxieties resulting from acute social change. Holt warns that icons can't be built through conventional branding strategies, which focus on benefits, brand personalities, and emotional relationships. Instead, he calls for a deeper cultural perspective on traditional marketing themes like targeting, positioning, brand equity, and brand loyalty--and outlines a distinctive set of "cultural branding" principles that will radically alter how companies approach everything from marketing strategy to market research to hiring and training managers. Until now, Holt shows, even the most successful iconic brands have emerged more by intuition and serendipity than by design. With How Brands Become Icons, managers can leverage the principles behind some of the most successful brands of the last half-century to build their own iconic brands. Douglas B. Holt is associate professor of Marketing at Harvard Business School.

How Brands Become Icons

How Brands Become Icons
Author: Douglas B. Holt
Publisher: Harvard Business Press
Total Pages: 282
Release: 2004
Genre: Business & Economics
ISBN: 1578517745

“Iconic brands” (ie: Coca-Cola, Volkswagon, Corona) have social lives and cultural significance that go well beyond product benefits and features This book distills the strategies used to create the world’s most enduring brands into a new approach called “cultural branding". Brand identity is more critical than ever today, as more and more products compete for attention across an ever-increasing array of channels. This book offers marketers and managers an alternative to conventional branding strategies, which often backfire when companies attempt to create identity brands.

Alter Icons

Alter Icons
Author: Jefferson J. A. Gatrall
Publisher: Penn State Press
Total Pages: 304
Release: 2010
Genre: Art
ISBN: 027103677X

"A collection of essays by eleven scholars of Russian history, art, literature, cinema, philosophy, and theology that track key shifts in the production, circulation, and consumption of the Russian icon from Peter the Great's Enlightenment to the post-Soviet revival of the Orthodox Church"--Provided by publisher.

Icons of Irishness from the Middle Ages to the Modern World

Icons of Irishness from the Middle Ages to the Modern World
Author: M. Williams
Publisher: Springer
Total Pages: 363
Release: 2012-12-10
Genre: History
ISBN: 1137057262

From majestic Celtic crosses to elaborate knotwork designs, visual symbols of Irish identity at its most medieval abound in contemporary culture. Consdering both scholarly and popular perspectives this book offers a commentary on the blending of pasts and presents that finds permanent visualization in these contemporary signs.

The sensual icon

The sensual icon
Author: Bissera V
Publisher: Penn State Press
Total Pages: 346
Release:
Genre: Art
ISBN: 0271035846

"Explores the Byzantine aesthetic of fugitive appearances by placing and filming art objects in spaces of changing light, and by uncovering the shifting appearances expressed in poetry, descriptions of art, and liturgical performance"--Provided by publisher.

American Icons [3 volumes]

American Icons [3 volumes]
Author: Dennis R. Hall
Publisher: Bloomsbury Publishing USA
Total Pages: 937
Release: 2006-06-30
Genre: Social Science
ISBN: 0313027676

What do Madonna, Ray Charles, Mount Rushmore, suburbia, the banjo, and the Ford Mustang have in common? Whether we adore, ignore, or deplore them, they all influence our culture, and color the way America is perceived by the world. In this A-to-Z collection of essays scholars explore more than one hundred people, places, and phenomena as they seek to discover what it means to be labeled icon. From the Alamo to Muhammad Ali, from John Wayne to the zipper, the American icons covered in this unique three-volume set include subjects from culture, law, art, food, religion, and science. By providing numerous ways for the reader to engage in the process of interpreting these images and artifacts, the work serves as a unique resource for students of American history and culture. Features 100 illustrations. What do Madonna, Ray Charles, Mount Rushmore, suburbia, the banjo, and the Ford Mustang have in common? Whether we adore, ignore, or deplore them, they all influence our culture, and color the way America is perceived by the world. This A-to-Z collection of essays explores more than one hundred people, places, and phenomena that have taken on iconic status in American culture. The scholars and writers whose thoughts are gathered in this unique three-volume set examine these icons through a diverse array of perspectives and fields of expertise. Ranging from the Alamo to Muhammad Ali, from John Wayne to the zipper, this selection of American icons represents essential elements of our culture, including law, art, food, religion, and science. Featuring more than 100 illustrations, this work will serve as a unique resource for students of American history and culture. The interdisciplinary scholars in this work examine what it means when something is labeled as an icon. What common features do the people, places, and things we deem to be iconic share? To begin with, an icon generates strong responses in people, it often stands for a group of values (John Wayne), it reflects forces of its time, it can be reshaped or extended by imitation, and it often breaks down barriers between various segments of American culture, such as those that exist between white and black America, or between high and low art. The essays contained in this set examine all these aspects of American icons from a variety of perspectives and through a lively range of rhetoric styles.

Icons Unmasked

Icons Unmasked
Author: Alex Solis
Publisher:
Total Pages:
Release: 2016-02-14
Genre:
ISBN: 9780997308105

Ever wonder if the characters you see on TV, in movies and in comic books are hiding something behind their masks? That perhaps they're really someone -- or something -- else? When pop culture is such a huge part of our lives, we're bombarded with these characters everywhere we turn. Each time we see a new character in a movie, video game or commercial, we feel a sudden sense deja vu. There's something about their goofy grin, that creepy laugh, or those boogly eyes that feels eerily familiar...This got me thinking. Is anything we see ever 100% original? Or is everything we experience really just our minds piecing together past experiences to create something that feels unique and new?In Icons Unmasked, I'm trying to bring a new sense of discovery to characters everyone has seen hundreds of times. I wanted to recreate the experience of what it might be like to see one iconic character from your childhood for the first time as an adult. Proceed at your own caution and keep in mind the following illustrations cannot be unseen. Your childhood might possibly be destroyed forever

How To Design Logos Symbols And Icons

How To Design Logos Symbols And Icons
Author: Gregory Thomas
Publisher: Adams Media
Total Pages: 136
Release: 2003-04-01
Genre: Art
ISBN: 9781581804560

This book steps into the studios of top designers as their ideas happen. Case studies trace the evolution of great logos, symbols and icons, illustrating the process with initial roughs and intermediary sketches that lead up to the final designs for companies including Nike and IBM. In addition, this book expands its boundaries to include symbols and icons, two rarely covered yet increasingly vital areas of design. Gregory Thomas is the owner and principal of Gregory Thomas Associates, a Santa Monica-based design consultancy. the award-winning company boosts an international client list that includes CBS, IBM, Levi Strauss & Company, Yale University, and MCA/Universal Pictures.