Words That Work

Words That Work
Author: Dr. Frank Luntz
Publisher: Hachette Books
Total Pages: 438
Release: 2007-01-02
Genre: Language Arts & Disciplines
ISBN: 1401385745

The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.

To Say a Few Words

To Say a Few Words
Author: Michael A. Cymbala
Publisher: ACTA Publications
Total Pages: 44
Release: 2014-08-31
Genre: Religion
ISBN: 0879466154

This little booklet is designed for anyone who faces the difficult and important task of offering words of remembrance at a Catholic Funeral. Both experienced and inexperienced speakers will benefit from this easy-to-read resource. It offers a simple, practical, and—most importantly—discreet way of informing anyone asked “to say a few words” at a Catholic service on the rules that are involved, while also offering practical advice on how to deliver the remarks in an artful and respectful manner. The Catholic Church’s policies on the use of family-designated speakers at funerals, wakes, and memorial services and the importance of their putting their remarks in a Christian context are both directly and politely addressed. The booklet emphasizes the sacred elements of the occasion, offering speakers the opportunity to understand their role as something more serious than a toastmaster or even a comedian. Practical suggestions abound on how to form and deliver a concise and appropriate address well suited to a religious gathering. Three sample sets of remarks are included to give speakers a sense of what is possible and appropriate in different situations and venues. This booklet is also available as an e-book for those who are traveling or otherwise not available to obtain a printed copy in time to prepare their remarks.

Learning How to Learn

Learning How to Learn
Author: Barbara Oakley, PhD
Publisher: Penguin
Total Pages: 258
Release: 2018-08-07
Genre: Juvenile Nonfiction
ISBN: 052550446X

A surprisingly simple way for students to master any subject--based on one of the world's most popular online courses and the bestselling book A Mind for Numbers A Mind for Numbers and its wildly popular online companion course "Learning How to Learn" have empowered more than two million learners of all ages from around the world to master subjects that they once struggled with. Fans often wish they'd discovered these learning strategies earlier and ask how they can help their kids master these skills as well. Now in this new book for kids and teens, the authors reveal how to make the most of time spent studying. We all have the tools to learn what might not seem to come naturally to us at first--the secret is to understand how the brain works so we can unlock its power. This book explains: Why sometimes letting your mind wander is an important part of the learning process How to avoid "rut think" in order to think outside the box Why having a poor memory can be a good thing The value of metaphors in developing understanding A simple, yet powerful, way to stop procrastinating Filled with illustrations, application questions, and exercises, this book makes learning easy and fun.

Smart Brevity

Smart Brevity
Author: Jim VandeHei
Publisher: Workman Publishing Company
Total Pages: 195
Release: 2022-09-20
Genre: Business & Economics
ISBN: 1523520124

Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity—think Strunk and White’s Elements of Style for the digital age. In SMART BREVITY: The Power of Saying More with Less, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications.

Exactly What to Say

Exactly What to Say
Author: Phil Jones
Publisher: Page Two Books, Incorporated
Total Pages: 208
Release: 2020-03-10
Genre:
ISBN: 9781989603079

Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.

Can You Say a Few Words?, Second Revised Edition

Can You Say a Few Words?, Second Revised Edition
Author: Joan Detz
Publisher: Macmillan
Total Pages: 196
Release: 2006-03-21
Genre: Business & Economics
ISBN: 9780312353520

Discusses how to prepare and give brief speeches for awards presentations, dedications, retirements, memorials, weddings, and other special occasions; explains how to overcome nervousness; and includes advice on style and delivery.

I Want to Say a Few Words: How To Craft a Heartfelt Eulogy for a Loved One's Funeral

I Want to Say a Few Words: How To Craft a Heartfelt Eulogy for a Loved One's Funeral
Author: Peter Billingham
Publisher: Peter Billingham
Total Pages: 188
Release: 2023-07-25
Genre: Family & Relationships
ISBN: 1913911454

Are you worrying about how to find the words to honour your loved one’s life? Would a gentle and straightforward step-by-step process of writing a few words help you through this difficult time? Does the idea of standing up and speaking about your loved one in front of others seem daunting? If you answer yes, then this book is for you. You are now no longer alone in your desire to speak about a loved one. “I Want to Say A Few Words: How To Craft a Heartfelt Eulogy for a Loved One’s Funeral” serves as your compassionate companion in this important journey. More Than A Template - It's a thoughtful and reflective process. This is far more than a ‘fill in the blanks eulogy template’ process. It’s an invitation to reflect, remember, and write from the heart about your loved one. Even if you have never spoken in public before and fear doing so. This book is not about rushing through to a finished eulogy. It aims to offer you a thoughtful, measured approach to writing a eulogy for your loved one’s funeral that is as unique as the life it celebrates. Writing A Heartfelt Eulogy Becomes Easier With This Toolkit. It provides a simple four-step process and sixteen practical worksheets to help you create a memorable and heartfelt tribute. Whether it’s a eulogy for a grandparent, eulogy for a sibling, eulogy for a spouse, eulogy for dad, or a eulogy for a family member. How will reading and working through this book help you? It will help you: Gain the confidence to write a heartfelt tribute that honours your loved one. Reflect on their impact and articulate it that does justice to their unique spirit and personality. Tap into memories and explore eulogy ideas. Find inspiration with sixteen practical worksheets to walk you through every step. Create a eulogy that soothes the hearts of others and celebrates a life well-lived. What's included in this book: ✓ An invitation to reflect, remember, and write from the heart. ✓ A four-step process and sixteen practical worksheets to help you craft a memorable eulogy. ✓ A compassionate professional eulogy writer who has crafted over 700 eulogies to guide you. ✓ An empathetic approach to writing a eulogy. ✓ 169 pages - A4 size workbook with lots of space for making notes and capturing memories. ✓ Free 34 page PDF download of all worksheets and supporting resources in eBook. As you reflect on your loved one, an empathetic professional eulogy writer who has crafted over 700 eulogies gently guides you. The author packs every page with experience, understanding, and helpful advice, so you're never alone on your writing journey. “I Want to Say A Few Words” helps you explore eulogy ideas, capture the essence of your loved one’s life, their joys, their journey, their legacy. It encourages you to tap into memories. To reflect on their impact, and to articulate it all in a way that does justice to their unique spirit and personality. Writing a heartfelt eulogy that honours the life of your loved one starts with this book.