The Complete Idiot's Guide to Growing Your Business with Google

The Complete Idiot's Guide to Growing Your Business with Google
Author: Dave Taylor
Publisher: Penguin
Total Pages: 356
Release: 2005-08-02
Genre: Business & Economics
ISBN: 1440696551

The search engine for success. Using the Internet to increase the visibility of a small business today is no easy task. It can take a lot of time, energy, and money—especially if you’re not a computer expert. Here, readers can get a valuable overview of how search engines, web sites, ad services, and web logs can all work together to build a business, as well as practical hands-on tips, tricks, and planning tools to help readers create and execute a plan that utilizes the Internet to its fullest. * Google‚ is widely recognized as the world’s largest search engine—an easy-to- use free service that usually returns relevant results in a fraction of a second * Author holds an MBA and has started and run several small businesses in addition to being a well-known technology book author * Perfect for the entrepreneur and small business market

How to turn your company around or move it forward faster in 90 days using a structured and proven step by step program

How to turn your company around or move it forward faster in 90 days using a structured and proven step by step program
Author: Ole Nielsen
Publisher: Xlibris Corporation
Total Pages: 490
Release: 2016-01-29
Genre: Business & Economics
ISBN: 1514444747

This book, I believe, would be beneficial to most unemployed people as it should increase their entrepreneurship. This book - based on my 30 years experience and knowledge assisting companies in creating growth and profit for them – should create miracles for you as it has done for many companies over the years, if you are prepared to commit to using these ideas for yourself and/or your business. Studying as well as following the “Turn your company around in 90 days training sequence worksheet” will mean extending yourself to try new innovative and entrepreneurial ideas you may not have experienced before. My structured step by step program will empower you to achieve unlimited success. This unique book consists of 6 modules: 1. Learn about your company. 2. Strategies, Visions and Goals. 3. Marketing techniques. 4. Customer relationship marketing. 5. Building a profitable business. 6. Entrepreneurial thinking. Each module consist of between 2 and 16 categories all together 59 categories and each category has been broken up into 3 sub-categories the 1st being the information of the category, the 2nd being an action plan and the 3rd being the expected outcome of the action taken by you and/or the company. I have also supplied a list of the estimated time each category will take to complete, based on my experience. The best way to complete all the 59 categories is to read the information and make notes on a piece of paper. Once you have read and understood everything then go to the action plan and prepare a reply

Running a 21st-Century Small Business

Running a 21st-Century Small Business
Author: Randy W. Kirk
Publisher: Business Plus
Total Pages: 206
Release: 2009-06-27
Genre: Business & Economics
ISBN: 0446562882

Companies employing 10 persons or less are the economic powerhouse of the twentieth century. Now, the only book of its kind ever published tells you, step by step, how to start your own very small business and keep it running profitably, through the good times and the tough times. Written by a successful businessman and national lecturer, When Friday Isn't Payday: -- Helps you answer that all-important question -- Do I have what it takes to succeed in my own business? -- Clarifies the issues of partnership and involving family members -- Steers you toward the right location -- and tells you how much it will cost to open the doors -- Provides detailed, time-tested strategies for selecting vendors, selling, collecting, planning, goal setting, brain-storming, and problem solving -- Gives invaluable guidance on hiring, firing, training, and motivating employees -- Offers special in-depth sections on advertising, promotion, marketing, and trade shows.

Beat the Crisis: 33 Quick Solutions for Your Company

Beat the Crisis: 33 Quick Solutions for Your Company
Author: Hermann Simon
Publisher: Springer Science & Business Media
Total Pages: 169
Release: 2010-03-11
Genre: Business & Economics
ISBN: 1441908234

Newspaper columns blare the news daily. There is no doubt that we are struggling through a worldwide economic and financial crisis of a magnitude not witnessed since the Great Depression. In this environment, fraught with danger, no company can afford to take a wait-and-see attitude. One hesitation or misstep can result in the rapid demise of a once stalwart enterprise. Even small miscalculations can topple mighty empires; consider the U.S. auto industry, for example. The severity of the crisis demands that your company understand its causes, diagnose carefully, implement decisively and monitor constantly. However, the crisis also creates chances for companies that learn to assess risk, recognize opportunity and take action quickly. This book is an antidote to the chorus of doom-and-gloom, a manual for business leaders and employees who are ready to fight. In Beat the Crisis, international strategy guru, Hermann Simon, offers 33 practical actions that any company can take immediately. Organized into broad categories—"Changing Customer Needs," "Sales and the Sales Force," "Managing Offers and Prices" and "Services"—Simon shows companies how to focus on the areas where emphatic action can have quick and maximum impact on corporate performance. Drawing from dozens of successful cases around the world, Simon helps readers learn to read the market signals, develop quick solutions, and stay a step ahead of their competitors, while avoiding the pitfalls looming in the crisis. A concluding chapter looks beyond the crisis and considers the longer-term socio-political and business consequences, in which Simon foresees a new era of restraint.

Agency

Agency
Author: R. Webb
Publisher: Springer
Total Pages: 324
Release: 2016-09-30
Genre: Business & Economics
ISBN: 1137501227

This book is for young startups and entrepreneurs in the advertising, marketing, and digital services space. It's an A-to-Z guide for young advertising firms, full of advice that ranges from getting funding to how to value the company and sell it to how to hire your first employee.

Navigating Your Way to Startup Success

Navigating Your Way to Startup Success
Author: Harlan Beverly
Publisher: Walter de Gruyter GmbH & Co KG
Total Pages: 272
Release: 2017-12-18
Genre: Business & Economics
ISBN: 150150701X

Startups, like sailing vessels, do not travel in straight lines. The wind and the waves of the real world move the ship, and your startup, in unpredictable ways. This book is designed to give you an analytical set of tools to help you navigate your startup or corporate innovation through the murky waters of real life. Every business has failures. No business succeeds without some change of plan. Navigating Your Way to Startup Success will show you how to create a startup designed to test its assumptions so those that are not worthy fail—often and fast. This book builds on modern startup management techniques like Agile and Lean to bring an analytical and quantitative framework to the most common startup failures. Navigating through those failures means finding your way to startup success. Harlan T Beverly, PhD holds a BS in Electrical and Computer Engineering, an MBA from UT Austin, and a PhD in Business from Oklahoma State University. Harlan teaches entrepreneurship at the University of Texas at Austin. He is also Assistant Director of the Jon Brumley Texas Venture Labs at UT Austin, the world's first university business accelerator. Harlan has successfully launched five hardware and 15 software products including the Killer NIC, 2007 Network Product of the Year (CPU Magazine). He has raised over $30 million in venture financing in the challenging intersection of entertainment and technology.

Start Your Own Net Services Business

Start Your Own Net Services Business
Author: Liane Cassavoy
Publisher: Entrepreneur Press
Total Pages: 224
Release: 2009-02-25
Genre: Business & Economics
ISBN: 1599182602

Find Cyber Success! Today's billion-dollar e-commerce industry, plug-and-play technology, and savvy web surfers are just few of the reasons why internet-related services are in high demand. There has never been a better time to build your net service business-let us help you get started! Detailing four of today's hottest web service businesses, our experts show you how to take your enthusiasm for the internet and turn it into a lucrative business. Learn step by step how to apply the basics of building a business to your internet specialty, including establishing your business, managing finances, operations, and so much more. Plus, gain an inside edge with insights, tips, and techniques from successful net service CEOs and other industry leaders! Choose from four of today's hottest web services-web design, search engine marketing, new media, blogging Discover your clientele and their needs Build a virtual or traditional office setting and team Create a business brand that gets noticed Write a marketing plan that captures clients and creates referrals Develop profitable partnerships Boost profits by expanding your specialty or your business Gain an edge on all that the internet has to offer-start your net services business today!

Why Startups Fail

Why Startups Fail
Author: Tom Eisenmann
Publisher: Currency
Total Pages: 370
Release: 2021-03-30
Genre: Business & Economics
ISBN: 0593137027

If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.

Popular Science

Popular Science
Author:
Publisher:
Total Pages: 314
Release: 1947-03
Genre:
ISBN:

Popular Science gives our readers the information and tools to improve their technology and their world. The core belief that Popular Science and our readers share: The future is going to be better, and science and technology are the driving forces that will help make it better.

InfoWorld

InfoWorld
Author:
Publisher:
Total Pages: 140
Release: 2000-12-18
Genre:
ISBN:

InfoWorld is targeted to Senior IT professionals. Content is segmented into Channels and Topic Centers. InfoWorld also celebrates people, companies, and projects.