Hospitality And Tourism
Download Hospitality And Tourism full books in PDF, epub, and Kindle. Read online free Hospitality And Tourism ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
| Author | : Roy A.. Cook |
| Publisher | : Pearson |
| Total Pages | : 374 |
| Release | : 2013-11-01 |
| Genre | : Tourism |
| ISBN | : 9781292039503 |
This title views the tourism industry from a business perspective - examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behaviour, service quality and personal selling. Readings and integrative cases close each part and end-of-chapter exercises offer application activities for students.
| Author | : Stowe Shoemaker |
| Publisher | : Prentice Hall |
| Total Pages | : 662 |
| Release | : 2007 |
| Genre | : Business & Economics |
| ISBN | : 9780131182400 |
How do you gain a sustainable competitive advantage in today's global hospitality industry? Are there ways to attract and keep a customer over the course of a lifetime? Marketing Leadership in Hospitality and Tourism, Fourth Edition addresses the marketing strategies and tactics known to be effective in the industry such as strategic pricing and revenue management, customer loyalty programs, proven communication mixes, and more! Each chapter explores how to market services and the hospitality experience from both an academic and industry point of view. Case studies, international examples, web exercises and intriguing interviews help readers learn about marketing and also about the industry itself.
| Author | : Alan Fyall |
| Publisher | : Goodfellow Publishers Ltd |
| Total Pages | : 270 |
| Release | : 2013-05-31 |
| Genre | : Business & Economics |
| ISBN | : 1908999500 |
Written by leading academic and industry experts actively engaged in revenue management, research and teaching this is a new and original treatment of the whole field for students and professionals.
| Author | : Patricia Ordóñez de Pablos |
| Publisher | : IGI Global |
| Total Pages | : 0 |
| Release | : 2012 |
| Genre | : Business & Economics |
| ISBN | : 9781613500415 |
"This book is a comprehensive source of information for those interested in tourism and hospitality management, approaches, and trends, and, covers the emerging research topics that will define the future of IT and cultural development in the 21st century"--Provided by publisher.
| Author | : Camillo, Angelo A. |
| Publisher | : IGI Global |
| Total Pages | : 654 |
| Release | : 2015-08-17 |
| Genre | : Business & Economics |
| ISBN | : 1466686073 |
The tourism industry is a multi-billion dollar enterprise, with more people from all cultures and nationalities choosing to spend their leisure time traveling and visiting new locations. To exploit this burgeoning market, tourism agencies must carefully consider the desires and goals of travelers from around the world. The Handbook of Research on Global Hospitality and Tourism Management contributes to the body of knowledge on travel and tourism by presenting a global view of the hospitality industry, including theoretical research into industry trends as well as case studies from around the world. This handbook provides travel agents, owner-operators, and students and researchers in the hospitality industry with the latest research, findings, and developments in the field. Within this handbook of cutting-edge research, readers will find chapters and cases on topics such as travel and tourism in a global economy; local, glocal, and international hospitality; challenges in environmental management; cultural cuisine; and destination management, among others.
| Author | : Fevzi Okumus |
| Publisher | : Routledge |
| Total Pages | : 387 |
| Release | : 2019-10-30 |
| Genre | : Business & Economics |
| ISBN | : 1351188496 |
Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and management practices while enhancing the learning process through worked examples and cases applied to the hospitality and tourism setting. This new edition highlights the rapidly changing socio-economic and political global landscape and addresses the cultural and socio-economic complexities of hospitality and tourism organizations in the new era. It has been fully updated to include: A new chapter on finance, business ethics, corporate social responsibility, and leadership as well as new content on globalisation, experience economy, crisis management, consumer power, developing service quality, innovation and implementation of principles. New features to aid understanding of the application of theory, and spur critical thinking and decision making. New international case studies with reflective questions throughout the book from both SME’s and large-scale businesses. Updated online resources including PowerPoint presentations, additional case studies and exercises, and web links to aid both teaching and learning. Highly illustrated and in full colour design, this book is essential reading for all future hospitality and tourism managers.
| Author | : Kevin D. O'Gorman |
| Publisher | : Goodfellow Publishers Ltd |
| Total Pages | : 242 |
| Release | : 2010-03-31 |
| Genre | : Business & Economics |
| ISBN | : 1906884935 |
The Origins of Hospitality and Tourism is an exciting new text about the true origins of hospitality and tourism, identifying how an understanding the past can inform modern approaches to hospitality and tourism management.
| Author | : Management Association, Information Resources |
| Publisher | : IGI Global |
| Total Pages | : 1655 |
| Release | : 2014-10-31 |
| Genre | : Business & Economics |
| ISBN | : 1466665440 |
Over generations, human society has woven a rich tapestry of culture, art, architecture, and history, personified in artifacts, monuments, and landmarks arrayed across the globe. Individual communities are looking to exploit these local treasures for the benefit of the travelers who come to see them. Hospitality, Travel, and Tourism: Concepts, Methodologies, Tools, and Applications considers the effect of cultural heritage and destinations of interest on the global economy from the viewpoints of both visitor and host. This broadly-focused, multi-volume reference will provide unique insights for travelers, business leaders, sightseers, cultural preservationists, and others interested in the unique variety of human ingenuity and innovation around the world.
| Author | : Ana María Campón-Cerro |
| Publisher | : Springer |
| Total Pages | : 369 |
| Release | : 2018-07-30 |
| Genre | : Social Science |
| ISBN | : 3319916920 |
This volume analyses the positive effects that tourism generates on resident’s quality of life, and how this influences tourists’ quality of life as they enjoy an enriching experience in the destination they visit. It provides significant theoretical and empirical contributions, as well as, case studies related to quality of life in hospitality and tourism marketing and management. This volume is the result of the effort that many researchers from all over the world have done to spread some new light on this outstanding research line and add knowledge on the relationship between tourism and quality of life of both residents and tourists. This last is highlighted as a fundamental factor to take into account for the development of new tourism practices. This volume is a true reference for researchers, students and professionals working in tourism marketing and management.
| Author | : Jennifer Raga |
| Publisher | : |
| Total Pages | : 0 |
| Release | : 2017-11 |
| Genre | : |
| ISBN | : 9781773610214 |
Increased globalization has given an impetus to tourism around the globe. With better connectivity between various regions of the world, more people now travel to faraway places. Hence, to capitalize on this opportunity, we have to understand the various dimensions of hospitality and tourism management to be able to effectively leverage it. This book tries to explain the various concepts related to hospitality and tourism management. It therefore provides a comprehensive view of the industry and ways to manage it.The book starts with an introduction to the field of hospitality and tourism management. Its various dimensions are discussed subsequently. Various sectors and classification of the hospital and tourism industry are discussed in the second chapter. The chapter also gives an overview of the recent trends in the industry such as ecotourism and agritourism. Chapter two discusses the evolution of the field of hospitality and tourism management through centuries. Key events that have made a significant impact on the industry are also discussed.Later portions of the book discuss various challenges that are encountered in the management of the hospitality and tourism industry. Economic, social and environmental challenges related to the industry are also discussed. With increasing competition in the industry, it is imperative to introduce new innovations to remain competitive. Chapter six is devoted to the discussion of innovations in the industry and their utility.Increased pace of tourism has led to several problems as well. Mass movement of people generates tons of waste which creates environmental problems. Hence, social responsibility should form an important part of the present curriculum on hospitality and tourism management. Chapter seven and eight discuss the social and environmental responsibility of key players providing the managers of hospitality and tourism and their role in creating a sustainable economic growth.Chapter nine discusses various career options for people interested in hospitality and tourism management. The rapid of growth of this industry has created various lucrative profiles for students and the chapter discusses several important roles that can be pursued as career options. The book concludes with a discussion on the future prospects of the industry.
