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| Author | : Jay Conrad Levinson |
| Publisher | : |
| Total Pages | : 236 |
| Release | : 2018-05 |
| Genre | : Direct marketing |
| ISBN | : 9781732026407 |
Put the best-selling marketing series of all time to work for you. It may well be the wisest investment you ever make. Guerrilla Marketing for Direct Selling is a proven system to explode your business growth.
| Author | : Jay Conrad Levinson |
| Publisher | : Entrepreneur Press |
| Total Pages | : 266 |
| Release | : 2010-08-31 |
| Genre | : Business & Economics |
| ISBN | : 1599183838 |
Provides more than one hundred practical ideas, action plans, and implementation steps to help businesses identify unconventional social media opportunities to increase online presence, attract customers, and improve profits.
| Author | : Jay Conrad Levinson |
| Publisher | : Morgan James Pub |
| Total Pages | : 120 |
| Release | : 2005-01-30 |
| Genre | : Business & Economics |
| ISBN | : 9781933596181 |
Workbook containing various workshop activities and projects.
| Author | : Susan Drake |
| Publisher | : Penguin |
| Total Pages | : 356 |
| Release | : 2008 |
| Genre | : Business & Economics |
| ISBN | : 9781592576715 |
With the sky-high price of advertising and direct marketing, only Fortune 500 companies can afford to promote their products and services through traditional channels. Add to this problem the greening, graying, and huge youth markets that have learned to turn off Madison Avenue-style promotions, and the vast majority of small to mid-sized companies, entrepreneurs, and overworked marketing staffs are challenged to expand their customer base in other ways. That's why "guerrilla," aka "unconventional marketing," was born. The Complete Idiot's Guide to Guerrilla Marketing, written by marketing experts Susan Drake and Colleen Wells, presents a detailed blueprint of the dozens of new and exciting methods available-methods that save money and get new customers.
| Author | : Jay Conrad Levinson |
| Publisher | : Houghton Mifflin Harcourt |
| Total Pages | : 212 |
| Release | : 1989 |
| Genre | : Business & Economics |
| ISBN | : 9780395502204 |
At a time when millions of small businesses are flourishing, here is the optimum plan of attack for businesses that want to cash in on the high profits and low costs of guerrilla marketing.
| Author | : Bill Gallagher |
| Publisher | : Houghton Mifflin Harcourt |
| Total Pages | : 230 |
| Release | : 1992 |
| Genre | : Business & Economics |
| ISBN | : 9780395578209 |
Covering the various aspects of the selling process in considerable detail, from the basics of organizing an office through to prospecting, selling and follow-up, this book encompasses state-of-the-art selling weapons, including behavioural psychology. Mindmaps are used to outline the psychological dynamics of a sales call, and to introduce the reader to the concept of subliminal selling. The book also covers the use of technological advances such as modem, fax and voice mail to increase sales.
| Author | : Jay Conrad Levinson |
| Publisher | : John Wiley & Sons |
| Total Pages | : 328 |
| Release | : 1997-04-15 |
| Genre | : Business & Economics |
| ISBN | : |
"Follow the wisdom contained in this powerful volume and your treasury will grow and grow. I learned plenty." — Og Mandino, author The Greatest Salesman in the World "The Guerrilla Group has done it again! Guerrilla Trade Show Selling is the definitive book on how to sell more, faster and easier at trade shows. It is loaded with practical, proven principles, methods and techniques that anyone can use to double, triple and quadruple their revenues at any trade show they attend." — Brian Tracy, author The Psychology of Achievement. "Guerrilla Trade Show Selling is pure platinum for anyone who has to or wants to effectively work the trade show floor. It's loaded with practical, down-to-earth ideas worth thousands of dollars to anyone who reads and implements its great advice." — Dr. Tony Alessandra, author The Platinum Rule. "More about trade shows and sales techniques than I ever knew existed. The authors actually turn exhibiting into a profit center!" — Alan Weiss, PhD, author Million Dollar Consulting
| Author | : Lida Schonberg |
| Publisher | : |
| Total Pages | : 182 |
| Release | : 2021-07-29 |
| Genre | : |
| ISBN | : |
The term "guerrilla marketing" might sound ominous, but it's not threatening. The term was coined by Jay Conrad Levinson in 1984; he was describing unconventional, cost-effective inexpensive marketing ideas for small business owners around the world to use to get their brand noticed. The concept is to use non-traditional advertising activities to get your brand out on street level, disrupting pedestrian life enough to grab people's attention. In this book, you'll learn: - How to get immediate results - more customers, larger transactions, lifetime customers - 100 ways to attract prospects after your warm market is exhausted - How to organize all your lead gathering tactics from learning your competitive advantages to scheduling your promotions every day - How to position your offer to special audiences ignored by others - How to build rapport to help you get on people's wavelength - How to identify your prospect's core needs so you become an asset they can't do without - And much, much more.
| Author | : Jay Conrad Levinson |
| Publisher | : Entrepreneur Press |
| Total Pages | : 250 |
| Release | : 2008-07-02 |
| Genre | : Business & Economics |
| ISBN | : 1599181940 |
This guide offers you a step-by-step system on how to apply the proven 'Guerrilla' strategies to the ultimate marketing weapon, the Internet. It teaches how to level the playing field by gaining traffic to your website, convert visitors into paying customers, and ultimately take your business to new levels of profitability and efficiency.
| Author | : Bima Cinintya Pratama |
| Publisher | : European Alliance for Innovation |
| Total Pages | : 1039 |
| Release | : 2020-10-15 |
| Genre | : Business & Economics |
| ISBN | : 1631902660 |
The 2nd International Conference of Business, Accounting, and Economics (ICBAE) 2020 continued the agenda to bring together researcher, academics, experts and professionals in examining selected theme by applying multidisciplinary approaches. This conference is the second intentional conference held by Faculty of Economics and Business, Universitas Muhammadiyah Purwokerto and it is a bi-annual agenda of this faculty. In 2020, this event will be held in 5-6 August at Faculty of Economics and Business, Universitas Muhammadiyah Purwokerto. The theme of the 2nd ICBAE UMP 2020 is “Economics Strength, Entrepreneurship, and Hospitality for Infinite Creativity Towards Sustainable Development Goals (SDGs)”. It is expected that this event may offer contribution for both academics and practitioners to conduct researches related with Business, Accounting, and Economics Related Studies. Each contributed paper was refereed before being accepted for publication. The double-blind peer reviewed was used in the paper selection.
