A New Program for Graphic Design

A New Program for Graphic Design
Author: David Reinfurt
Publisher: Inventory Press
Total Pages: 256
Release: 2019-09-17
Genre: Design
ISBN: 9781941753217

A toolkit for visual literacy in the 21st century A New Program for Graphic Design is the first communication-design textbook expressly of and for the 21st century. Three courses--Typography, Gestalt and Interface--provide the foundation of this book. Through a series of in-depth historical case studies (from Benjamin Franklin to the Macintosh computer) and assignments that progressively build in complexity, A New Program for Graphic Design serves as a practical guide both for designers and for undergraduate students coming from a range of other disciplines. Synthesizing the pragmatic with the experimental, and drawing on the work of Max Bill, György Kepes, Bruno Munari and Stewart Brand (among many others), it builds upon mid- to late-20th-century pedagogical models to convey contemporary design principles in an understandable form for students of all levels--treating graphic design as a liberal art that informs the dissemination of knowledge across all disciplines. For those seeking to understand and shape our increasingly networked world of information, this guide to visual literacy is an indispensable tool. David Reinfurt (born 1971), a graphic designer, writer and educator, reestablished the Typography Studio at Princeton University and introduced the study of graphic design. Previously, he held positions at Columbia University Graduate School of Architecture, Planning and Preservation, Rhode Island School of Design and Yale University School of Art. As a cofounder of O-R-G inc. (2000), Dexter Sinister (2006) and the Serving Library (2012), Reinfurt has been involved in several studios that have reimagined graphic design, publishing and archiving in the 21st century. He was the lead designer for the New York City MTA Metrocard vending machine interface, still in use today. His work is included in the collections of the Walker Art Center, Whitney Museum of American Art, Cooper Hewitt National Design Museum and the Museum of Modern Art. He is the co-author of Muriel Cooper (MIT Press, 2017), a book about the pioneering designer.

Graphic Design Play Book

Graphic Design Play Book
Author: Sophie Cure
Publisher: Laurence King Publishing
Total Pages: 0
Release: 2019-06-25
Genre: Design
ISBN: 9781786273963

'Truly something that's just a beautiful, slick, and very enjoyable little publication' – CreativeBoom "Graphic Design Play Book features a variety of puzzles and challenges, providing a fun and interactive way for young visual thinkers to engage with the world of graphic design" – Eye Understand how graphic design works and develop your visual sensibility through puzzles and activities! An entertaining and highly original introduction to graphic design, the Graphic Design Play Book uses puzzles and visual challenges to demonstrate how typography, signage, logo design, posters and branding work. Through a series of games and activities, including spot the difference, matching games, drawing and dot–to–dot, readers are introduced to graphic art concepts and techniques in an engaging and interactive way. Further explanation and information is provided by solution pages and a glossary, and a loose–leaf section contains stickers, die–cut templates, and coloured paper to help readers complete the activities. Illustrated with typefaces, poster design and pictograms by distinguished designers including Otl Aicher, Pierre Di Sciullo, Otto Neurath and Gerd Arntz, the book will be enjoyed both by graphic designers, and anyone interested in finding out more about visual communication. An excerpt from the book: How many ways are there of saying 'hello'? Probably a zillion. And there are surely just as many ways of writing it. In CAPITALS, and with an exclamation mark ! Or with a question mark ? Or maybe both ?! As a tiny black word in the middle of a white page; or with large, multi–coloured, dancing letters ; maybe with a simple shape or an image. Being interested in graphic design means looking at and understanding the world around us. And being aware of the multitude of signs that shape our daily life day after day and freight it with meaning – whether it's a stop sign, a cornflakes packet, a psychedelic album cover, a seductive headline on the cover of a magazine, the more subtle typography of a page in a novel, a flashing pharmacy sign or the credits of a sci–fi film. Thinking about this plethora of signs was what led us to conceive this introduction to graphic design as a collection of beacons and benchmarks – as a toolbox for exploring and learning in a simple and intuitive way through play, alone or with others, whether you're a child or an adult. These are experiments, a series of suggestions, with no right or wrong answers. The four sections of this book – typography, posters, signs, identity – are all invitations to dive in, explore and let your eyes and your hands take you on a voyage of discovery! – Sophie Cure and Aurélien Farina

Design Elements

Design Elements
Author: Timothy Samara
Publisher: Rockport Publishers
Total Pages: 273
Release: 2007-04-01
Genre: Design
ISBN: 1616736364

The graphic design equivalent to Strunk & White's The Elements of Style This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space. Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly. This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.

The Graphic Design Idea Book

The Graphic Design Idea Book
Author: Gail Anderson
Publisher: Laurence King Publishing
Total Pages: 128
Release: 2016-04-13
Genre: Design
ISBN: 1780679939

This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.

Type Spaces

Type Spaces
Author: Basheer Graphic Books
Publisher: Basheer Grahics
Total Pages: 259
Release: 2013
Genre: Design
ISBN: 9789810773830

"Type Spaces explores how we interact with and interpret typography when it is no longer restricted to print or screen. Gathered here are examples of typography fused with architecture, interiors, furniture, jewellery, and other objects" -- Preface.

Typography

Typography
Author: Denise Gonzales Crisp
Publisher: Graphic Design in Context
Total Pages: 0
Release: 2012
Genre: Graphic arts
ISBN: 9780500290507

This book frames typography as a system of interrelated concerns as much as it summarizes the traditional craft that is the usual content of books on typography. Rather than reiterate an already documented set of rules that yield formulaic appropriateness, it describes the constantly shifting terrain of typography and provides ways of thinking about typographic relationships that adapt to content, contexts, and audiences.

Grid Systems in Graphic Design

Grid Systems in Graphic Design
Author: Josef Müller-Brockmann
Publisher: Verlag Niggli AG
Total Pages: 184
Release: 1996
Genre: Design
ISBN:

From a professional for professionals, here is the definitive word on using grid systems in graphic design since 1981.

Graphis Typography 3

Graphis Typography 3
Author: B. Martin Pedersen
Publisher: Graphis Incorporated
Total Pages: 0
Release: 2015-06
Genre: Art
ISBN: 9781932026979

Winning Entrants: Platinum and Gold Medal Winners Atelier Bundi AG, Gunter Rambow, Shin Matsunaga Design Inc., Stranger & Stranger, Andrea Castelletti, Cummings & Good, Gottschalk + Ash International, IF Studio, Landor Associates, Lippincott, Louise Fili Ltd., Mark Gowing Design, Marcus King, Michael Schwab Studio, Visual Dialogue, and Sandstrom Partners, amongst others. Contents: Presenting the work of 10 masters of typography like Ikko Tanaka, Fred Woodward, Robert Rodriguez, Oded Ezer, Paul Sych, DJ Stout. Included is a History of Typography by Allan Haley and articles on the Didot family and the memorable AIGA logo plowed on a Minnesota lake by designer Timothy Eaton on page 26. Credits & Commentary: This section gives the audience insight into the process behind the work: the assignment, the approach and the results, which make this book an indispensable resource for professionals and students. Selling Points: This coffee table book contains images of top typographic designs. Audience: Type and Font Designers, Type Foundries, Graphic Designers, Advertising Art Directors, Design Firms, Professors, Students and Museums worldwide.