Google and the Culture of Search

Google and the Culture of Search
Author: Ken Hillis
Publisher: Routledge
Total Pages: 258
Release: 2013
Genre: Computers
ISBN: 0415883008

"Google and the Culture of Search examines the role of search technologies in shaping the contemporary digital and informational landscape. Ken Hillis and Michael Petit shed light on a culture of search in which our increasing reliance on search engines like Google, Yahoo! and Bing influences the way we navigate Web content--and how we think about ourselves and the world around us, online and off. Even as it becomes the number one internet activity, the very ubiquity of search technology naturalizes it as utilitarian and transparent--an assumption that Hillis and Petit explode in this innovative study. Commercial search engines supply an infrastructure that impacts the way we locate, prioritize, classify, and archive information on the Web, and as these search functionalities continue to make their way into our lives through mobile, GPS-based platforms and personalized results, distinctions between the virtual and the real collapse. Google--a multibillion-dollar global corporation--holds the balance of power among search providers, and the biases and individuating tendencies of its search algorithm undeniably shape our collective experience of the internet and our assumptions about the location and value of information. Google and the Culture of Search explores what is at stake for an increasingly networked culture in which search technology is a site of knowledge and power. This comprehensive study of search technology's broader implications for knowledge production and social relations is an indispensable resource for students and scholars of Internet and new media studies, the digital humanities, and information technology. "-- Provided by publisher.

Introduction to Google

Introduction to Google
Author: Gilad James, PhD
Publisher: Gilad James Mystery School
Total Pages: 68
Release:
Genre:
ISBN: 5955187898

Google is an American multinational technology company that specializes in internet-related services and products. It was founded in 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University. The company's mission is to organize the world's information and make it universally accessible and useful. Its flagship product is the search engine, which has become synonymous with conducting online searches. In addition to the search engine, Google offers a variety of other products and services, including email (Gmail), document creation and editing (Google Drive), video sharing (YouTube), and social networking (Google+). Google's success has been driven by its innovative approaches to technology, rigorous focus on user experience, and deep commitment to data-driven decision making. It has consistently been ranked as one of the world's most valuable brands and has a market capitalization of over $1 trillion. The company's continued growth and expansion have been fueled by a constant stream of new products, partnerships, and acquisitions. Today, Google is one of the world's largest and most influential companies, with a presence in almost every country and over 100,000 employees worldwide.

Google Cybersecurity Expert Parisa Tabriz

Google Cybersecurity Expert Parisa Tabriz
Author: Domenica Di Piazza
Publisher: Lerner Publications (Tm)
Total Pages: 36
Release: 2018
Genre: Juvenile Nonfiction
ISBN: 1541500075

Parisa Tabriz turned her toughness and her competitive spirit into a job as Google's top security expert. Learn how Tabriz went from battling her brothers to fighting cybercriminals at one of the world's most important tech companies.

Life After Google

Life After Google
Author: George Gilder
Publisher: Simon and Schuster
Total Pages: 337
Release: 2018-07-17
Genre: Business & Economics
ISBN: 1621576132

A FINANCIAL TIMES BOOK OF THE MONTH FROM THE WALL STREET JOURNAL: "Nothing Mr. Gilder says or writes is ever delivered at anything less than the fullest philosophical decibel... Mr. Gilder sounds less like a tech guru than a poet, and his words tumble out in a romantic cascade." “Google’s algorithms assume the world’s future is nothing more than the next moment in a random process. George Gilder shows how deep this assumption goes, what motivates people to make it, and why it’s wrong: the future depends on human action.” — Peter Thiel, founder of PayPal and Palantir Technologies and author of Zero to One: Notes on Startups, or How to Build the Future The Age of Google, built on big data and machine intelligence, has been an awesome era. But it’s coming to an end. In Life after Google, George Gilder—the peerless visionary of technology and culture—explains why Silicon Valley is suffering a nervous breakdown and what to expect as the post-Google age dawns. Google’s astonishing ability to “search and sort” attracts the entire world to its search engine and countless other goodies—videos, maps, email, calendars….And everything it offers is free, or so it seems. Instead of paying directly, users submit to advertising. The system of “aggregate and advertise” works—for a while—if you control an empire of data centers, but a market without prices strangles entrepreneurship and turns the Internet into a wasteland of ads. The crisis is not just economic. Even as advances in artificial intelligence induce delusions of omnipotence and transcendence, Silicon Valley has pretty much given up on security. The Internet firewalls supposedly protecting all those passwords and personal information have proved hopelessly permeable. The crisis cannot be solved within the current computer and network architecture. The future lies with the “cryptocosm”—the new architecture of the blockchain and its derivatives. Enabling cryptocurrencies such as bitcoin and ether, NEO and Hashgraph, it will provide the Internet a secure global payments system, ending the aggregate-and-advertise Age of Google. Silicon Valley, long dominated by a few giants, faces a “great unbundling,” which will disperse computer power and commerce and transform the economy and the Internet. Life after Google is almost here. For fans of "Wealth and Poverty," "Knowledge and Power," and "The Scandal of Money."

Google

Google
Author: Sarah Milstein
Publisher: "O'Reilly Media, Inc."
Total Pages: 320
Release: 2004
Genre: Computers
ISBN: 9780596006136

Google is the planet's most popular program for finding stuff on the Web--but it has no manual. As it turns out, Google has many hidden tricks and tools that can turn simple searching into powerful--and successful--discoveries. "Google: The Missing Manual" is a friendly, deskside companion, brimming with tips for getting more out of the world's favorite search program. 0-596-00613-6$19.95 / O'Reilly & Associates

Planet Google

Planet Google
Author: Randall Stross
Publisher: Simon and Schuster
Total Pages: 290
Release: 2009-09-22
Genre: Business & Economics
ISBN: 1416546960

Open and closed -- Unlimited capacity -- The algorithm -- Moon shot -- Gootube -- Small world, after all -- A personal matter -- Algorithm, meet humanity.

A Deep Dive into Understanding How Google Works

A Deep Dive into Understanding How Google Works
Author: Adid Khan
Publisher: Adid Khan
Total Pages: 140
Release: 2024-04-24
Genre: Business & Economics
ISBN:

Welcome to the exploration of 'How Google Works.' This ebook delves into the intricate workings of one of the most influential tech companies of our time, unraveling the layers of Google's success and its profound impact on various aspects of our lives. From the foundation of Google to its avant-garde initiatives in artificial intelligence, sustainability, and beyond, each chapter unveils a different facet of Google's diverse portfolio. Join us on this journey as we navigate through the history, innovation, and future prospects of a company that has redefined the digital landscape. In a world where Google is an omnipresent force, understanding 'How Google Works' becomes imperative. This ebook serves as a comprehensive guide to decipher the inner workings of Google, from its humble beginnings to its global dominance. Through a series of chapters, we peel back the curtain on Google's algorithms, culture, impact on society and the environment, ethical dilemmas, and groundbreaking initiatives. Whether you're a tech enthusiast, a business professional, or simply curious about the tech giant that shapes our online experiences, this book offers a deep dive into the ethos and evolution of Google.

TECHNOLOGICAL GIANTS: GOOGLE, APPLE, FACEBOOK, AMAZON AND THE DIGITAL REVOLUTION

TECHNOLOGICAL GIANTS: GOOGLE, APPLE, FACEBOOK, AMAZON AND THE DIGITAL REVOLUTION
Author: DAVID SANDUA
Publisher:
Total Pages: 171
Release: 2023-07-16
Genre: Computers
ISBN:

Step into the fascinating world of the digital revolution and discover how four tech giants - Google, Apple, Facebook and Amazon - have transformed our lives in unimaginable ways. From their humble beginnings to their global dominance, these companies have redefined the way we interact, work and live. Have you ever wondered how Google changed advertising forever? Or how Amazon became the go-to platform for online shopping? This book delves into these questions and much more, exploring the impact of these giants on various industries and society at large. But not all is rosy. The digital revolution has also raised serious ethical and privacy concerns. Who is in control of our data? How are these giants influencing our perception of reality and our decision-making? This book not only celebrates the technological advances that have made a more connected world possible, but also raises critical questions that we all need to consider in this digital age. From the democratization of knowledge to political polarization, this book is essential reading for anyone who wants to understand the digital world we live in.

Google Brain

Google Brain
Author: Gordon Greb
Publisher: iUniverse
Total Pages: 258
Release: 2009-12
Genre: Biography & Autobiography
ISBN: 1440184305

START GOOGLING NOW! When you choose Google Brain, you'll be whisked away on a Time Machine and it's one that you can make for yourself. it's fun and anybody can do it welcome aboard! Try it first as an e-book. You'll do more than read history -- you'll live it -- as you're taken back to the past as though it were happening now -- newsreels, movies, eye witnesses of of the Great Depression, World War II, voices of FDR, Lindbergh, Truman, Eisenhower, right up to the 21st century. Here's what reviewer say: Ron Miller, editor of www.thecolumnists.com and noted syndicated television critic: I wish only ten per cent of the people in America were as up-to-date and savvy ... If so, we would still be leading the world in something more besides pollution and warfare. Jerry Nachman, author of Seriously Funny, writing in Newsweek: At a recent college reunion, the life of the party was my former professor, who was funnier than any one of us. Mike Johnson, foreign correspondent, now seen in the International Herald Tribune: It feels good to see him surface as the good writer that he is.

The Big Switch: Rewiring the World, from Edison to Google

The Big Switch: Rewiring the World, from Edison to Google
Author: Nicholas Carr
Publisher: W. W. Norton & Company
Total Pages: 286
Release: 2009-01-19
Genre: Computers
ISBN: 0393067874

“Magisterial…Draws an elegant and illuminating parallel between the late-19th-century electrification of America and today’s computing world.” —Salon Hailed as “the most influential book so far on the cloud computing movement” (Christian Science Monitor), The Big Switch makes a simple and profound statement: Computing is turning into a utility, and the effects of this transition will ultimately change society as completely as the advent of cheap electricity did. In a new chapter for this edition that brings the story up-to-date, Nicholas Carr revisits the dramatic new world being conjured from the circuits of the “World Wide Computer.”