Google Advertising Guerrilla Tactics
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Author | : Bottle Tree Books LLC. |
Publisher | : Bottletree Books LLC |
Total Pages | : 214 |
Release | : 2006-03 |
Genre | : Business & Economics |
ISBN | : 1933747013 |
This extensive guide to all aspects of Google advertising provides over 150 killer tips and tricks for getting the most clicks at the lowest cost.
Author | : Bottle Tree Books LLC. |
Publisher | : Bottletree Books LLC |
Total Pages | : 214 |
Release | : 2006-03 |
Genre | : Business & Economics |
ISBN | : 1933747013 |
This extensive guide to all aspects of Google advertising provides over 150 killer tips and tricks for getting the most clicks at the lowest cost.
Author | : Bottletree Books |
Publisher | : Bottletree Books LLC |
Total Pages | : |
Release | : 2006-06-08 |
Genre | : |
ISBN | : 1933747048 |
"AdSense Unleashed" is an extensive guide on generating money quickly and easily as an AdSense publisher. The book provides 175 killer tips and tricks for attracting clicks on ads shown on your Website. Learn which ad units get the most clicks and where to put them on your Website or Blog. Also included is a huge list of the highest paying keywords in the United States, United Kingdom, Australia, Canada, and Ireland. Here are a few of the topics covered: How to Get Free Content on the Web - Best Ad Sizes and Where to Place Them in Articles, Blogs and on Regular Websites - The AdWords-AdSense Revenue Loop - How to Block Site-Targeted Ads - Review of the Google AdSense Patents and Pending Patent Application - AdSense for Search Box Placement Strategies - How to Blend All the Various Ad Colors with Your Website - AdSense Referral Strategies - Alternate Ads and How to Use Them - How Expanded Text Ads Get You More Revenue - Site-Flavored AdSense for Search - How to Use Filters to Keep Competitor Ads Off Your Site - Ad Units and Framed Websites - Link Unit Strategies - How themed Ad Units Get More Clicks - Animated Ads and How to Block Them. If you want to unlock the revenue potential of your Website today, "AdSense Unleashed" is a must.
Author | : Jason Myers |
Publisher | : Morgan James Publishing |
Total Pages | : 236 |
Release | : 2022-03-01 |
Genre | : Business & Economics |
ISBN | : 1631957473 |
Focused on low-cost, strategic marketing concepts that will creatively promote a compelling product or service, Guerrilla Marketing’s winning approach relies on knowledge, time, energy, and imagination rather than a big marketing budget. Now, the winning continues with Guerrilla Marketing Volume 2.
Author | : Boris Mordkovich |
Publisher | : Lulu.com |
Total Pages | : 204 |
Release | : 2005 |
Genre | : Business & Economics |
ISBN | : 1411628179 |
You've got products. You've got a website. You're ready to do business online. Now, how do you attract new customers? You'll find the answers in this book. In it, search engine advertising pioneers, Boris and Eugene Mordkovich, share their knowledge from the most basic information explaining how Pay-Per-Click works to why it is so extraordinarily effective, as well as offer detailed information on how to design a successful campaign, how to test concepts, determine what works, and fine-tune your campaigns to maximize the Return on Investment (ROI). It also delves into more advanced topics affecting advertisers today, including contextual advertising (getting your website listed on thousands of websites without paying a penny), localized search (targeting a specific local area through search engines), and click fraud (how to protect yourself against it). The book also offers tips, techniques, and ideas contributed by 14 top experts in the industry.
Author | : Jason Myers |
Publisher | : Morgan James Publishing |
Total Pages | : 253 |
Release | : 2023-07-05 |
Genre | : Business & Economics |
ISBN | : 1631958283 |
What makes the Guerrilla Marketing book series unique? Within Guerrilla Marketing Volume One, Jason Myers and Merrilee Kimble reviewed the strong foundational elements of Guerrilla Marketing. Guerrilla Marketing Volume Two included many new Guerrilla Marketing tools, tactics, and tips—giving readers even more options to choose from. But Guerrilla Marketing Volume Three, the newest edition in this series, provides a great refresher of the strong foundation elements of Guerrilla Marketing while diving into the Guerrilla Marketing toolbox packed full of successful tools, tactics, and tips to try. For those who are new to Guerrilla Marketing (or those who want to learn more), Jason and Merrilee offer a FREE companion course (visit gMarketing.com/Club) to help anyone build their rock-solid Guerrilla Marketing foundation. This FREE companion course includes video tutorials, exercises, and the necessary tools for readers to build a crucial foundation from which their Guerrilla Marketing success will be born. Please know this: businesses with a poor foundation will fail. How will you use this All New series of Guerrilla Marketing books for your success? Jason and Merrilee are thrilled for readers who have selected to add Guerrilla Marketing Volume Three to their collection of the All New series of Guerrilla Marketing books. Guerrilla Marketing is a 360-degree consistent methodology that weaves through every aspect of a business. With each marketing tactic woven together, each volume will refer readers to other related sections and tactics in the current book their reading or within volumes, so that business owners can develop a cohesive and consistent marketing approach that works for them. Guerrilla Marketing is intelligent marketing that utilizes knowledge, strategy, and a plan that is supported with a toolbox of tactics. With this All New series of Guerrilla Marketing books, readers can access a toolbox full of low-cost, unconventional, and creative tactics to choose from, in order to convey and promote their compelling product(s) or service(s) and to drive their competition mad.
Author | : Jay Conrad Levinson |
Publisher | : John Wiley & Sons |
Total Pages | : 290 |
Release | : 2005-09-26 |
Genre | : Business & Economics |
ISBN | : 0471761575 |
Ready! Aim! Hired! "This is an immensely helpful book, with the ancient wisdom of recruiters,?and the up-to-date?insights of two skilled Internet surfers. If you're job-hunting, you'll be grateful to learn the tips and tricks of these two seasoned veterans. I learned a lot myself." —Richard N. Bolles, author, What Color Is Your Parachute? "I have been an apprentice, a company president, and a CEO. No other single source provides a more contemporary and embracing job search bible. This book offers literally hundreds of little known insider tips, strategies, out-of-the-box success stories, hands-on exercises, and pearls of wisdom. Many readers will hear the words, 'You're Hired' due to David Perry and Guerrilla Marketing for Job Hunters." —Kelly Perdew, Executive Vice President, Trump Ice winner of The Apprentice 2 "Guerrilla Marketing for Job Hunters is an absolutely 'right on' book for today's job market. It not only has great job search tips but it takes you into the electronic job search system better than anything I've seen written to date." —William J. Morin, Chairman and CEO, WJM Associates, Inc. former CEO of DBM Using a typically unconventional Guerrilla approach, authors Levinson and Perry cover all the basics of a winning campaign. This book covers: Using the Internet for everything from research and job searches to your own Web site, blogs, and podcasting Performing an extreme resume makeover and creating a higher-powered value-based resume Harnessing the full power of Google, LinkedIn, and ZoomInfo to uncover opportunities in the "hidden job market" ahead of your competition (or other job hunters) Branding yourself and selling your strengths in resumes, letters, e-mail, and interviews Guerrilla Marketing for Job Hunters includes real-life war stories from successful job hunters and expert tips and tactics from over 100 prominent headhunters.
Author | : Jay Conrad Levinson |
Publisher | : Morgan James Publishing |
Total Pages | : 349 |
Release | : 2021-10-05 |
Genre | : Business & Economics |
ISBN | : 1631956248 |
Guerrilla Marketers are unique, and they know it and promote it. Therefore, Jason Myers and Merrilee Kimble had to ask themselves: “How can we make this book unique?” After all, Guerrilla Marketing, since the original Guerrilla Marketing book was introduced by Jay Conrad Levinson in 1984, has supported and empowered entrepreneurs, small and medium sized businesses, solopreneurs, and people with ideas that they think can be a business. Where does it all begin? That’s a simple answer: with a strong foundation of Guerrilla Marketing. Jason and Merrilee spend the first section reviewing the strong foundational elements of Guerrilla Marketing and spend the remaining sections of Guerrilla Marketing sharing today’s Guerrilla Marketing tactics, tools, and tips. These are the Guerrilla Marketing resources that every business needs to succeed and generate profits. They also offer a FREE companion course to help entrepreneurs continue to build their rock-solid Guerrilla Marketing foundation. In the companion course, Jason and Merrilee dive deeper with video tutorials, exercises, and the tools entrepreneurs need to build that crucial foundation from which their Guerrilla Marketing success will be born. Guerrilla Marketing also contains 70+ free online tools for small businesses. Jason and Merrilee are continuing Jay Conrad Levison’s unconventional system of marketing. By understanding not only what marketing is but why it works, they give small and medium sized businesses (SMBs) the opportunity to think and grow big. When the power of one’s SMB is understood and what they can do with Guerrilla Marketing, it not only levels the playing field with competition, but it also tilts the playing field to their advantage.
Author | : Jay Conrad Levinson |
Publisher | : Houghton Mifflin Harcourt |
Total Pages | : 212 |
Release | : 1989 |
Genre | : Business & Economics |
ISBN | : 9780395502204 |
At a time when millions of small businesses are flourishing, here is the optimum plan of attack for businesses that want to cash in on the high profits and low costs of guerrilla marketing.
Author | : Jonathan Margolis |
Publisher | : John Wiley & Sons |
Total Pages | : 386 |
Release | : 2008-11-24 |
Genre | : Business & Economics |
ISBN | : 0470457805 |
Want to reach consumers in innovative ways? Guerilla Marketing For Dummies is packed with guerilla tactics and trade secrets for marketing your products or services like never before. From re-imagining existing marketing platforms to mastering trailblazing methods, you’ll create a cost-effective game plan for getting your customers’ attention and keeping it! This savvy, hands-on guide explains what guerilla marketing is, who does it, and why. You’ll learn how it can take your brand to new heights as you start thinking like a guerilla, brainstorming, collaborating, and refining ideas for an exciting, non-traditional marketing program. The real fun starts when you build a winning team and take your message to the streets, executing attention-grabbing publicity stunts and creating unforgettable events. You’ll find out when it pays to work with the big-gun guerilla-marketing firms and how to launch your own low-cost campaign. Discover how to: Reach customers wherever they are Develop a cohesive guerilla-marketing campaign Capitalize on the hottest trends Cut through the constant marketing clutter Make products and brands stand out Use buzz, viral, grassroots, and experiential marketing Write a great press release Create opportunities for partnership and tie-ins Find budget-friendly ways to go guerilla Build a powerful online presence Work with existing contacts, publicists, and the press You can enter the guerilla jungle and emerge with the lion’s share of the sales! Let Guerilla Marketing For Dummies show you how.