Marketing Essentials

Marketing Essentials
Author: Lois Farese
Publisher: Simon & Schuster Books For Young Readers
Total Pages: 0
Release: 1990-04
Genre: Business & Economics
ISBN: 9780028200002

Considered the nation number one marketing program, Marketing Essentials is the essential text for introducing students to the skills, strategies, and topics that make up the ever-changing world of marketing. It effectively captures the excitement of this fast-paced discipline with engrossing narrative, engaging graphics, and real-life case studies.

Glencoe Marketing Series: Retailing, Student Edition

Glencoe Marketing Series: Retailing, Student Edition
Author: McGraw-Hill Education
Publisher: Glencoe/McGraw-Hill
Total Pages: 366
Release: 2004-04-05
Genre: Business & Economics
ISBN: 9780078614002

The new Glencoe Marketing Series: Retailing focuses on retail marketing, management, and merchandising. Developed to meet state standards and objectives, the Glencoe Marketing Series books have been developed for secondary students taking Marketing II courses. Designed as stand-alone, semester-length texts, books in the Glencoe Marketing Series also function as supplemental texts for Marketing I courses that may use Marketing Essentials.

Essentials of Marketing

Essentials of Marketing
Author: Edmund Jerome McCarthy
Publisher: Irwin Professional Publishing
Total Pages: 524
Release: 1988
Genre: Business & Economics
ISBN:

Marketing Essentials, Student Activity Workbook

Marketing Essentials, Student Activity Workbook
Author: McGraw-Hill Education
Publisher: McGraw-Hill Education
Total Pages: 0
Release: 2005-05-09
Genre: Business & Economics
ISBN: 9780078689154

Includes: vocabulary review, DECA prep, facts and ideas review, marketing applications and computer applications

Glencoe Entrepreneurship: Building a Business, Student Edition

Glencoe Entrepreneurship: Building a Business, Student Edition
Author: McGraw-Hill
Publisher: McGraw-Hill Education
Total Pages: 656
Release: 2015-06-24
Genre: Business & Economics
ISBN: 9780021377671

Entrepreneurship: Building a Business teaches students the business and academic skills they need to build and manage a successful 21st century business. The text focuses on the fundamentals of entrepreneurship, recognizing opportunities, determining the feasibility of a business idea, conducting market research, managing marketing strategies, and more. The 2016 copyright adds content on online advertising, social media marketing strategies, and crowdfunding. By the time students finish studying the book, they will have thought through every aspect of a comprehensive business plan. Features and activities found throughout the text help students to prepare for their futures and better understand the many factors affecting business success. Includes Print Student Edition

Glencoe Marketing Series: Sports and Entertainment Marketing, Student Edition

Glencoe Marketing Series: Sports and Entertainment Marketing, Student Edition
Author: McGraw Hill
Publisher: McGraw-Hill Education
Total Pages: 0
Release: 2004-04-13
Genre: Business & Economics
ISBN: 9780078614019

Students examine case studies, become familiar with technology, gain insight into marketing success stories, learn more about specific careers in the field, and get practice working through real-world activities!

Glencoe Physical Science, Reading Essentials, Student Edition

Glencoe Physical Science, Reading Essentials, Student Edition
Author: McGraw Hill
Publisher: McGraw-Hill Education
Total Pages: 448
Release: 2011-06-01
Genre: Science
ISBN: 9780078963155

Reading Essentials, student edition provides an interactive reading experience to improve student comprehension of science content. It makes lesson content more accessible to struggling students and supports goals for differentiated instruction. Students can highlight text and take notes right in the book!

Sports and Entertainment Marketing

Sports and Entertainment Marketing
Author: Ken Kaser
Publisher: Cengage Learning
Total Pages: 0
Release: 2008
Genre: Entertainment events
ISBN: 9780538445146

This new edition incorporates feedback from instructors across the country. It includes more activities and projects, more examples that cover a wider variety of teams and artists, new photos, and more comprehensive DECA preparation.