Go-to-Market Strategies for Women Entrepreneurs

Go-to-Market Strategies for Women Entrepreneurs
Author: Victoria L. Crittenden
Publisher: Emerald Group Publishing
Total Pages: 335
Release: 2019-09-06
Genre: Business & Economics
ISBN: 1789732913

This collection brings together leading scholars and practitioners with a variety of interests as related to women entrepreneurs. Taking a unique scholarly-practice approach, Crittenden builds an enticing story around several key variables that influence go-to-market strategies for women entrepreneurs.

Women Entrepreneurs and Strategic Decision Making in the Global Economy

Women Entrepreneurs and Strategic Decision Making in the Global Economy
Author: Tomos, Florica
Publisher: IGI Global
Total Pages: 435
Release: 2019-01-11
Genre: Business & Economics
ISBN: 1522574808

There has been an increase in women entrepreneurs participating in the growth of local, regional, national, and global economies. While these women showcase crucial skills for strategic leadership and strategy that can advance companies, they face cultural, educational, social, and political barriers that impede their development and participation within the global economy. Women Entrepreneurs and Strategic Decision Making in the Global Economy is a pivotal reference source that provides vital research on understanding the value of women entrepreneurs and the strategies they can use on the economy and examines gender impact on strategic management and entrepreneurship. While highlighting topics such as emotional intelligence, global economy, and strategic leadership, this book is ideally designed for managers, entrepreneurs, policymakers, academicians, and students.

Start Up Nation

Start Up Nation
Author: Jeffrey Sloan
Publisher: Currency
Total Pages: 306
Release: 2005
Genre: Business & Economics
ISBN: 0385512481

A guide to starting a profitable business includes advice, tips, and strategies for assessing one's tolerance for risk, taking advantage of one's skills, avoiding common mistakes, and focusing on what one loves to do.

Meet 100 People

Meet 100 People
Author: Pat Hedley
Publisher: Path Ahead LLC
Total Pages: 184
Release: 2017-04
Genre: Career development
ISBN: 9780998651507

Meet 100 People provides the networking toolkit for career success by offering inspiration,motivation, and practical advice.

Million Dollar Women

Million Dollar Women
Author: Julia Pimsleur
Publisher: Simon and Schuster
Total Pages: 256
Release: 2015-10-06
Genre: Business & Economics
ISBN: 1476790329

The “useful and inspiring” (Diane von Furstenberg) guide for female entrepreneurs who want to take their businesses into the big leagues. “Do you have an ambitious vision for your business, but aren’t sure what to do next? Successful entrepreneur Julia Pimsleur provides an invaluable guide for any woman who wants to make a big jump” (Gretchen Rubin, author of Better Than Before and The Happiness Project). Over the past twenty years, women in the US have started nearly twice as many businesses as men, but only three percent of all women business owners ever make revenues of one million dollars or more. Most are stuck running kitchen-table businesses, just getting by, or in many cases, running out of cash. Julia Pimsleur aims to change that with Million Dollar Women, which will show you how to take your business to that million-dollar mark and beyond. Million Dollar Women introduces you to Pimsleur and seven other women who have raised capital, developed powerful networks, and built multimillion-dollar companies from scratch. It teaches you the concepts and the vocabulary you need to secure funding and scale up. It explains how to make the right connections, when to delegate, and when to seek coaching and support. Drawing on her own experience of becoming a CEO, Pimsleur also provides help for overcoming the hurdles you have to clear to leap to that next level. “With thought-provoking interviews of women entrepreneurs and other business experts and important exercises at the end, this resourceful book is rich in ideas and valuable insight” (Booklist).

Self Made

Self Made
Author: Nely Galán
Publisher: Spiegel & Grau
Total Pages: 242
Release: 2016-05-31
Genre: Business & Economics
ISBN: 0812989767

For readers of #GIRLBOSS and viewers of Shark Tank—a global revolution in entrepreneurship is under way, inspiring women to blaze a trail of financial self-reliance and become self-made. Featuring a foreword by Suze Orman. What does it mean to be self-made? It’s not just about having money, but financial empowerment is where it begins. It means getting out of survival mode, where you are one problem away from catastrophe. It means changing your mindset from instant gratification to goal orientation. It means being able to sleep at night without worry. It means being rich in every way: rich in money, rich in family, rich in love, rich in time—abundant! For Nely Galán—entrepreneur, TV producer, and real estate mogul—helping women to become self-made is a movement and a mission. Galán pulls no punches. She is the straight-talking friend and mentor you’ve always wanted, and here she shares valuable, candid, no-nonsense lessons learned on her own path to becoming self-made (“There is no Prince Charming”; “Think like an immigrant”; “In your pain is your brand”; “Don’t buy shoes, buy buildings!”). You’ll read inspiring stories of women who started and grew businesses out of ingenuity, opportunity, and need. You’ll find exercises to help you identify your goals and your strengths. You’ll learn tips and tricks for saving money, making money, and finding “hidden money” that can help jump-start your self-made dreams. When you become self-made, the change in you inspires change in those around you, because one of the greatest rewards of a self-made life is seeing how the sparks from your personal revolution can light a fire in others. So come, join the Self-Made movement. The revolution starts inside of you! Praise for Self Made “A much-needed and wise book that teaches women not to fear money but to see it as a means of reaching our dreams. Nely shows us how to become money courageous instead of finance fearful. I want to give this book to so many women (and men) I know. Thank you, Nely.”—Sandra Cisneros “Nely Galán and I have traveled the country together helping women grow their businesses and live their dreams. I know firsthand that Nely is the ultimate self-made woman and your best girlfriend. Her generosity of spirit jumps off the page as she shares the secrets of her hard-won success and her contagious confidence.”—Nell Merlino, creator of Take Our Daughters to Work Day and founder of Count Me In for Women’s Economic Independence “Self Made teaches women to unleash their spark and hustle. Nely inspires readers to use what they have to get what they want on their path to becoming self-made.”—Tory Johnson, “Deals & Steals” contributor on ABC’s Good Morning America and author of the #1 New York Times bestseller The Shift “You are not truly complete as a woman until you feel confident and empowered to make decisions about your money. Throughout my career, I have seen how a woman who takes ownership of her financial life is transformed and liberated, and how that in turn has a tremendous impact on her children. This is my belief and my personal experience, and it’s why Self Made resonates so strongly with me.”—Maria Elena Lagomasino, CEO of WE Family Offices and member of the board of directors of the Walt Disney Company, the Coca-Cola Company, and Avon Products, Inc. From the Hardcover edition.

Funding women entrepreneurs

Funding women entrepreneurs
Author: Surya Fackelmann
Publisher: European Investment Bank
Total Pages: 85
Release: 2020-06-29
Genre: Business & Economics
ISBN: 9286143362

Financial and policy measures are needed to improve access-to-finance conditions for women-led companies. EIB's InnovFin Advisory assesses the access-to-risk-capital conditions for women-driven companies in Europe in comparison to mainly the US. While women-led companies still account for a small portion of deal flow and overall volume invested, the rate of growth has increased. Nevertheless, structural inequalities and persistent biases hinder the transition to a better functioning funding environment. The study puts forth a number of innovation finance and policy related recommendations. Restarting the EU economy after the coronavirus pandemic provides a unique opportunity to include the gender dimension.

Leapfrog

Leapfrog
Author: Nathalie Molina Niño
Publisher: Penguin
Total Pages: 258
Release: 2018-08-28
Genre: Business & Economics
ISBN: 0525503927

For women entrepreneurs (and anyone sick of the status quo), this smart, unapologetic collection delivers fifty proven hacks to leapfrog over obstacles and succeed in business. "A must-read for any woman who has a great idea and the nagging thought that doors are closed to her; Molina Niño helps to blow them open."--Publishers Weekly Think the most critical factor for becoming a great entrepreneur is grit, risk-taking, or technical skills? Think again. Despite what every other business book might say, historical data show the real secret ingredients to getting ahead in business are being rich, white, and male. Until now. Leapfrog is the decades-overdue startup bible for the rest of us. It's filled with uncompromising guidance for winning at business, your way. Leapfrog is for entrepreneurs of all stripes who are fed up with status quo advice--the kind that assumes you have rich friends and family and a public relations team. Refreshingly frank and witty, author Nathalie Molina Niño is a serial tech entrepreneur, the founder and CEO of BRAVA Investments, and a proud daughter of Latinx immigrants. While teaching budding entrepreneurs at Barnard College at Columbia University and searching the globe for investment-worthy startups, she has met or advised thousands of entrepreneurs who've gone from zero to scalable business. Here she shares their best secrets in the form of fifty "leapfrogs"--clever loopholes and shortcuts to outsmart, jump over, or straight up annihilate the seemingly intractable hurdles facing entrepreneurs who don't have family money, cultural capital, or connections.

Angel Financing for Entrepreneurs

Angel Financing for Entrepreneurs
Author: Susan L. Preston
Publisher: John Wiley & Sons
Total Pages: 463
Release: 2011-01-13
Genre: Business & Economics
ISBN: 1118047281

Angel Financing for Entrepreneurs will give you the information you need to understand how angel investors think, as well as how to identify investor expectations, understand the investment analysis process, and prepare for post-investment requirements. Written by Susan Preston, an experienced angel investor, worldwide speaker and consultant on angel financing, and former Kauffman Foundation Entrepreneur-in-Residence, this hands-on resource, explains the factors that determine how private equity investors spend their money and what they expect from entrepreneurs. For example: Most venture capitalists do not invest in seed or start-up financing rounds Investors typically require seasoned management, with successful start-up experience Investors are looking for entrepreneurs with passion for their ideas and the willingness to take and apply sound advice Business plans must be well-written with detailed financial projections that extend 3–5 years Investors are looking for a clear path to profitability in the business model Entrepreneurs must have developed a corporate structure that is clean and uncomplicated And much more

Launch Your Inner Entrepreneur: 10 Mindset Shifts for Women to Take Action, Unleash Creativity, and Achieve Financial Success

Launch Your Inner Entrepreneur: 10 Mindset Shifts for Women to Take Action, Unleash Creativity, and Achieve Financial Success
Author: Charlene Walters
Publisher: McGraw Hill Professional
Total Pages: 257
Release: 2021-02-23
Genre: Business & Economics
ISBN: 1264259174

Practical, specific advice and strategies to help women develop an entrepreneurial mindset Entrepreneurship has always skewed male—from availability of funding to how-to books that assume a primarily male audience. And yet, 36% of all small business or franchise owners are women, and there are 13 million female-owned businesses contributing to more than $1.8 trillion in revenue. Now, with a fast-changing economy making traditional employment unsteady, there’s never been a better time for becoming a “fempreneur.” In Launch Your Inner Entrepreneur, Charlene Walters provides the tools you need to successfully launch and grow your side hustle, start up, or small business. As a mentor on Entrepreneur magazine’s “Ask an Expert” forum and developer of a digital entrepreneurship MBA program, Walters knows what you’re facing—and can help you avoid common mistakes, find your niche, build up your personal brand and reach your entrepreneurial goals. You’ll find the practical, real-world advice necessary to create the opportunities you want by embracing ten Mindset Shifts, including: Embracing an Entrepreneurial Attitude Cultivating Financial Confidence Branding and Building Presence Leveraging Social Media Options Leading Your Startup Going into Growth Mode Rebooting, Repeating, and Avoiding Burnout Along the Way Packed with smart tips and hard-won wisdom, Launch Your Inner Entrepreneur concludes with a special bonus section, the Fempreneur Action Plan—which includes a business concept and planning worksheet, visual brand style guide, resilience and setback survival exercise, and more—to help you put the Mindset Shifts into action, now.