Logo, Font & Lettering Bible

Logo, Font & Lettering Bible
Author: Leslie Cabarga
Publisher: North Light Books
Total Pages: 248
Release: 2004-02-15
Genre: Art
ISBN:

This book is a hands-on guide to the entire process of making logos and fonts and even icons, all of which, essentially, start with the ability to draw letterforms. The intent of the book, in fact, is to enable the user to end reliance on "OPF" (other people's fonts) and learn to draw your own custom logos, fonts and lettering! Logo, Font & Lettering Bible is unique in that it teaches you how to create logos and fonts from scratch using traditional tools as well as the computer programs Adobe Illustrator and Fontographer (plus a bit about FontLab). The book provides all the traditional rules and tips about letter formation relating to proportion, shaping, balance, spacing, composition and actually teaches five different methods of drawing letters on computer using bezier curves. There has never been a book like this one that goes into so much detail about drawing letters and takes such a fun and irreverent approach while doing so. The book is also full of inspiration and analysis of tons of great examples of vintage and current lettering from old manuscripts to graffiti. Logo, Font & Lettering Bible also shows you how to create fancy drop shadows and other type effects. And finally, the last section provides straight talk on the business of being a logo and font designer, from advertising your work and pricing to dealing with difficult clients (aren't they all?).

Fonts & Logos

Fonts & Logos
Author: Doyald Young
Publisher: Delphi Pub
Total Pages: 385
Release: 1999
Genre: Lettering.
ISBN: 9780967331607

The Big Book of 5,000 Fonts

The Big Book of 5,000 Fonts
Author: David E. Carter
Publisher: Watson-Guptill Publications
Total Pages: 408
Release: 2001
Genre: Art
ISBN: 9780823004898

That’s where this valuable book comes in. It features over 5,000 different fonts - not only the standard ones like Bodoni, Cheltenham, and Century, but also the entire collections of the smaller font foundries that produce innovative, cutting-edge type de

Designing Logos

Designing Logos
Author: Jack Gernsheimer
Publisher: Simon and Schuster
Total Pages: 312
Release: 2010-02-23
Genre: Design
ISBN: 1581157517

How to design great logos, step by step by step. * Lavishly illustrated with 750 color images * How-tos, case studies, and detailed analysis of well-known logos What makes a logo good? What makes it bad? What makes it great? The entire process of logo design is examined, from the initial client interview to brainstorming, from first presentation to delivery of the final standards manual. Through 750 color illustrations, classic logos are analyzed, and readers will learn a thirteen-point system for measuring the effectiveness of any logo. Learn about the uses of positive and negative space, balance, color, and typography; follow intriguing case studies; discover how to make effective presentations to clients. Designers, marketing and branding specialists, educators, and students everywhere need this definitive guide to creating great logos.

Just My Type

Just My Type
Author: Simon Garfield
Publisher: Profile Books
Total Pages: 352
Release: 2010-10-21
Genre: Reference
ISBN: 1847652921

Just My Type is not just a font book, but a book of stories. About how Helvetica and Comic Sans took over the world. About why Barack Obama opted for Gotham, while Amy Winehouse found her soul in 30s Art Deco. About the great originators of type, from Baskerville to Zapf, or people like Neville Brody who threw out the rulebook, or Margaret Calvert, who invented the motorway signs that are used from Watford Gap to Abu Dhabi. About the pivotal moment when fonts left the world of Letraset and were loaded onto computers ... and typefaces became something we realised we all have an opinion about. As the Sunday Times review put it, the book is 'a kind of Eats, Shoots and Leaves for letters, revealing the extent to which fonts are not only shaped by but also define the world in which we live.' This edition is available with both black and silver covers.

Made by James

Made by James
Author: James Martin
Publisher:
Total Pages: 229
Release: 2022-01-25
Genre: Design
ISBN: 0760371490

In Made by James, top graphic designer James Martin shares techniques, information, and ideas to help you become a better logo designer.

Lessons in Typography

Lessons in Typography
Author: Jim Krause
Publisher: New Riders
Total Pages: 658
Release: 2015-06-06
Genre: Art
ISBN: 0133993728

Get hands on with type in this lesson-based addition to Jim Krause’s popular new Creative Core series on design fundamentals. In Lessons in Typography, you’ll learn the basics of identifying, choosing, and using typefaces and immediately put that knowledge to work through a collection of exercises designed to deepen and expand your typographic skills. After a crash course in type terminology, you’re encouraged to walk the talk with lessons and exercises on creating type-based logos, crafting personal emblems, choosing and using the right fonts for layouts, designing your own fonts, fine-tuning text like a professional, hand lettering, and more. Krause uses practical advice, humor, and page after page of visual examples to give you a complete education in designing with type that you can read in a matter of hours and continue to learn from over the course of your career. In Lessons in Typography, you’ll learn how to: Identify and discuss fonts like a design professional Choose and combine fonts effectively for use in your projects and layouts Create monograms and logos using existing typefaces and custom-built letterforms Modify fonts to meet your design’s specific needs Space letters properly using tracking, kerning, and leading and create eye-pleasing layouts Lessons in Typography is the third book in the New Riders Creative Core series, which provides instruction on the fundamental concepts and techniques that all designers must master to become skilled professionals. Additional titles in the series include Visual Design and Color for Designers.

Junk Type

Junk Type
Author: Bill Rose
Publisher: Rizzoli Publications
Total Pages: 194
Release: 2017-04-04
Genre: Design
ISBN: 0789332655

A graphic compendium of vintage American design and typography. Junk Type is a project driven by the passion of one man to document a disappearing aspect of American culture. Bill Rose—aka Recapturist—is a photographer and designer who has spent the last decade traveling across America looking for junkyards, yard sales, antique stores, and other unlikely sources of inspiration to capture examples of postwar American typography and design before they’re lost forever. Bringing together more than 400 images, this invaluable book is a visual history of postwar America, told through the distinct typography, icons, badges, and branding of the country’s industrial heritage. From Art Deco–inspired fonts and unique handmade cursive lettering to illustrated insignia and clean graphic logos bearing the influence of European design of the 1960s, these pictures together represent an encyclopedic reference of creative typefaces and graphics. With each photograph representing just a detail—an embossed logo, a specially created icon, or an advertising slogan—this book captures the optimism and pragmatism of a golden age of American industrial creativity and distills it into a charming resource for anyone with an eye (or nostalgia) for vintage design.

PC Mag

PC Mag
Author:
Publisher:
Total Pages: 406
Release: 1988-03-15
Genre:
ISBN:

PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.