"The Transformers" is all about Simplification and the Digital Enterprise. The story takes you on a journey through the digital world in times when economic conditions force companies to manage their bottom-line rigorously. Despite these conditions, digitization is in full swing. Digital strategies that are simple and understandable can create competitive advantages for companies' futures, shielding them from potential future threats. Published right in time, the book "The Transformers" shows how companies can immediately save cost with data transformation at the push of a button, and, at the same time, accelerate its digitization. It will empower you to drive transformation and end-to-end information management of the digital core successfully. "The Transformers" lays out the digital building blocks for businesses and introduces Artificial Intelligence and digital platforms to tackle Big Data. Also included, detailed descriptions of Digital Business Transformation enhance your understanding while demonstrating its applicability to digitization. The value of enterprises' core data shines like crown jewels that absolutely demand protection and safety. Graesser illustrates how to manage business data rightfully, and he explains the full data life cycle management with a focus on the historization of old data in terms of preservation and protection. The heart of the book consists of two chapters with in-depth explanations of technical platforms needed to conquer the Big Data challenges. The SAP HANA 2.0 platform, with its in-memory database, transforms the meaning of and the value out of Big Data with many advanced analytical capabilities. The Historization platform JiVS IMP by Data Migration International complements the operational enterprise systems with sophisticated data transformation capabilities realizing major value scenarios. In combination, both platforms together allow significant simplification of data management for real-time data business models. Strategic thinking and developing strategies, in principle, is an art more than 2,500 years old. From Battlefield to Greenfield, "The Transformers" bridges the time-gap from ancient China with its famous war strategist Sun Tzu who lived around 500 BC, to the digital era today. The fighting happened then, and it happens today in business with arms, battlegrounds, and warriors. Graesser provides significant insights on how to plan victories and to win battles even without fighting. The visions and strategies are substantial and have never moved out of the central attention of leaders. You can touch and feel Digital Business Transformation with stories about the digital journeys of enterprises across different industries. And the book closes with the 'Tips from the Top' chapter. It features Thomas Failer (founder of Data Migration International), Bjoern Braemer (Senior Vice president at SAP SE), Peter Hartmann (former CIO of the Geberit Group), and Tom Pfister (CEO Nytro Marketing). The book's audiences include C-suite business leaders and will appeal to all decision-makers who drive transformational business or Information Technology programs.