Spanish in the United States

Spanish in the United States
Author: Ana Roca
Publisher: Walter de Gruyter
Total Pages: 221
Release: 2011-06-03
Genre: Language Arts & Disciplines
ISBN: 3110804972

This collection of original papers presents current research on linguistic aspects of the Spanish used in the United States. The authors examine such topics as language maintenance and language shift, language choice, the bilingual's discourse patterns, varieties of Spanish used in the United States, and oral proficiency testing of bilingual speakers. In view of the fact that Hispanics constitute the largest linguistic minority in the United States, the pioneering work in the area of sociolinguistic issues in the U.S. Spanish presented here is of great importance.

Translation Today

Translation Today
Author: Gunilla M. Anderman
Publisher: Multilingual Matters
Total Pages: 246
Release: 2003
Genre: Language Arts & Disciplines
ISBN: 9781853596186

This text provides a snapshot of issues reflecting the changing nature of translation studies at the beginning of a new millennium. Resulting from discussions between translation theorists from all over the world, topics covered include: the nature of translation; English as a "lingua franca"; public service translation and interpreting; assessment; and audio-visual translation. The first part of the work covers a discussion stimulated by Peter Newmark's paper, and the second part allows invited colleagues to develop his topics.

Fashion Communication

Fashion Communication
Author: Teresa Sádaba
Publisher: Springer Nature
Total Pages: 336
Release: 2021-09-20
Genre: Business & Economics
ISBN: 3030813215

These conference proceedings are the output of one of the first academic events of its nature happening globally, targeting fashion from a communication sciences perspective, including, in a broad sense, cultural heritage studies and marketing. The chapters present theoretical and empirical interdisciplinary work on how various communication practices impact the fashion industry and on societal fashion-related practices and values. The special focus of this volume is how digital transformation is changing the field and its utility to practitioners. Using these academic insights, practitioners can understand the core causes and reasons for trends and developments in the field of fashion communication and marketing.

Why INEGI? The saga of a Mexican institution in search of the truth

Why INEGI? The saga of a Mexican institution in search of the truth
Author: Instituto Nacional de Estadística y Geografía
Publisher: INEGI
Total Pages: 516
Release: 2021-08-19
Genre: Antiques & Collectibles
ISBN:

The book presents the National Institute of Statistics and Geography, what is and how it has developed over time, since it was founded in 1983. The Institute is today an eminently technical and at the same time autonomous body of the Mexican State.Beyond a chronology of events, this book raises two needs that have marked the Institute's evolution: the first, to properly measure the many components of reality, whether social, economic or natural; and the second, decisive for the public's trust and whose absence would invalidate the purposes of the previous need, to preserve the information from any consideration, other than strictly professional, in all stages of its production and dissemination.This work conveys INEGI's transcendence as an indispensable institution for the country to respond to the fundamental question, common to all human beings: to know and understand the reality of their environment.

Audiovisual Translation

Audiovisual Translation
Author: Jorge Díaz Cintas
Publisher: Springer
Total Pages: 264
Release: 2008-12-19
Genre: Education
ISBN: 0230234585

An introduction by leading experts in the field to the fascinating subject of translating audiovisual programmes for the television, the cinema, the Internet and the stage and the problems the differences between cultures can cause.

Digital Literacies

Digital Literacies
Author: Mark Pegrum
Publisher: Routledge
Total Pages: 400
Release: 2014-06-03
Genre: Language Arts & Disciplines
ISBN: 1317860306

Dramatic shifts in our communication landscape have made it crucial for language teaching to go beyond print literacy and encompass the digital literacies which are increasingly central to learners' personal, social, educational and professional lives. By situating these digital literacies within a clear theoretical framework, this book provides educators and students alike with not just the background for a deeper understanding of these key 21st-century skills, but also the rationale for integrating these skills into classroom practice. This is the first methodology book to address not just why but also how to teach digital literacies in the English language classroom. This book provides: A theoretical framework through which to categorise and prioritise digital literacies Practical classroom activities to help learners and teachers develop digital literacies in tandem with key language skills A thorough analysis of the pedagogical implications of developing digital literacies in teaching practice A consideration of exactly how to integrate digital literacies into the English language syllabus Suggestions for teachers on how to continue their own professional development through PLNs (Personal Learning Networks), and how to access teacher development opportunities online This book is ideal for English language teachers and learners of all age groups and levels, academics and students researching digital literacies, and anyone looking to expand their understanding of digital literacies within a teaching framework.

Medical Translation Step by Step

Medical Translation Step by Step
Author: Vicent Montalt
Publisher: Routledge
Total Pages: 298
Release: 2014-07-16
Genre: Language Arts & Disciplines
ISBN: 1317641981

Statistics on the translation market consistently identify medicine as a major thematic area as far as volume or translation is concerned. Vicent Montalt and Maria Gonzalez Davis, both experienced translator trainers at Spanish universities, explain the basics of medical translation and ways of teaching and learning how to translate medical texts. Medical Translation Step by Step provides a pedagogical approach to medical translation based on learner and learning-centred teaching tasks, revolving around interaction: pair and group work to carry out the tasks and exercises to practice the points covered. These include work on declarative and operative knowledge of both translation and medical texts and favour an approach that takes into account both the process and product of translations. Starting from a broad communication framework, the book follows a top-down approach to medical translation: communication → genres → texts → terms and other units of specialized knowledge. It is positively focused in that it does not insist on error analysis, but rather on ways of writing good translations and empowering both students and teachers. The text can be used as a course book for students in face-to-face learning, but also in distance and mixed learning situations. It will also be useful for teachers as a resource book, or a core book to be complemented with other materials.

The Palgrave Handbook of Audiovisual Translation and Media Accessibility

The Palgrave Handbook of Audiovisual Translation and Media Accessibility
Author: Łukasz Bogucki
Publisher: Springer Nature
Total Pages: 746
Release: 2020-07-31
Genre: Language Arts & Disciplines
ISBN: 3030421058

This handbook is a comprehensive and up-to-date resource covering the booming field of Audiovisual Translation (AVT) and Media Accessibility (MA). Bringing together an international team of renowned scholars in the field of translation studies, the handbook surveys the state of the discipline, consolidates existing knowledge, explores avenues for future research and development, and also examines methodological and ethical concerns. This handbook will be a valuable resource for advanced undergraduate and postgraduate students, early-stage researchers but also experienced scholars working in translation studies, communication studies, media studies, linguistics, cultural studies and foreign language education.