Design For Global Markets
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Author | : Guillaume Haeringer |
Publisher | : MIT Press |
Total Pages | : 393 |
Release | : 2018-03-02 |
Genre | : Business & Economics |
ISBN | : 0262345099 |
A broad overview of market mechanisms, with an emphasis on the interplay between theory and real-life applications; examples range from eBay auctions to school choice. This book offers an introduction to market design, providing students with a broad overview of issues related to the design and analysis of market mechanisms. It defines a market as a demand and a supply, without specifying a price system or mechanism. This allows the text to analyze a broad set of situations—including such unconventional markets as college admissions and organ donation—and forces readers to pay attention to details that might otherwise be overlooked. Students often complain that microeconomics is too abstract and disconnected from reality; the study of market design shows how theory can help solve existing, real-life problems. The book focuses on the interplay between theory and applications. To keep the text as accessible as possible, special effort has been made to minimize formal description of the models while emphasizing the intuitive, with detailed explanations and resolution of examples. Appendixes offer general reviews of elements of game theory and mechanism design that are related to the themes explored in the book, presenting the basic concepts with as many explanations and illustrations as possible. The book covers topics including the basics of simple auctions; eBay auctions; Vickrey–Clarke–Groves auctions; keyword auctions, with examples from Google and Facebook; spectrum auctions; financial markets, with discussions of treasury auctions and IPOs; trading on the stock market; the basic matching model; medical match; assignment problems; probabilistic assignments; school choice; course allocation, with examples from Harvard and Wharton; and kidney exchange.
Author | : Jose Abdelnour-Nocera |
Publisher | : |
Total Pages | : 245 |
Release | : 2010-07-07 |
Genre | : |
ISBN | : 9780972218481 |
Author | : Walter Mattli |
Publisher | : Princeton University Press |
Total Pages | : 264 |
Release | : 2021-06-08 |
Genre | : Business & Economics |
ISBN | : 069121686X |
"Capital markets have undergone a dramatic transformation in the past two decades. Algorithmic high-speed supercomputing has replaced traditional floor trading and human market makers, while centralized exchanges that once ensured fairness and transparency have fragmented into a dizzying array of competing exchanges and trading platforms. Darkness by Design exposes the unseen perils of market fragmentation and 'dark' markets, some of which are deliberately designed to enable the transfer of wealth from the weak to the powerful. Walter Mattli traces the fall of the traditional exchange model of the NYSE, the world's leading stock market in the twentieth century, showing how it has come to be supplanted by fragmented markets whose governance is frequently set up to allow unscrupulous operators to exploit conflicts of interest at the expense of an unsuspecting public. Market makers have few obligations, market surveillance is neglected or impossible, enforcement is ineffective, and new technologies are not necessarily used to improve oversight but to offer lucrative preferential market access to select clients in ways that are often hidden. Mattli argues that power politics is central in today's fragmented markets. He sheds critical light on how the redistribution of power and influence has created new winners and losers in capital markets and lays the groundwork for sensible reforms to combat shady trading schemes and reclaim these markets for the long-term benefit of everyone. Essential reading for anyone with money in the stock market, Darkness by Design challenges the conventional view of markets and reveals the troubling implications of unchecked market power for the health of the global economy and society as a whole"--
Author | : Girish V. Prabhu |
Publisher | : |
Total Pages | : 226 |
Release | : 1999-05 |
Genre | : Software documentation |
ISBN | : 9780965669122 |
Author | : John A. Quelch |
Publisher | : John Wiley & Sons |
Total Pages | : 434 |
Release | : 2004-05-18 |
Genre | : Business & Economics |
ISBN | : 0787974390 |
The twin forces of ideological change and the technology revolution make globalization the single most important issue facing executives today. But many companies who have developed a presence in the global market now face the challenges inherent in creating a multinational presence with the demands of the "unglobal consumer" who does not have a "one size fits all" need. Here, HBS Professors John Quelch and Deshpande bring together 13 Harvard Business School professors to discuss these and other problems and benefits encountered by executives in global markets. Topics to be discussed include: operating costs of global advertising and marketing services, global product standards; managing global supply chains; global account management; global brands; global knowledge sharing and performance drivers; managing global customers; and social marketing for global economic development.
Author | : Yue Zhang |
Publisher | : |
Total Pages | : 42 |
Release | : 2009 |
Genre | : |
ISBN | : |
Designing products for global markets with cultural backgrounds that differ from those of the company's native culture (cross-cultural design) is an increasingly important challenge for many local and international companies. This thesis identifies different strategies and describes how companies can choose the best approach when working on cross-cultural design projects. Design is key to achieving business success in the international market place and maintaining harmonious cultural development. A person's values are a combination of local/national cultural values and global cultural influences. The percentage varies by geography and product category. Cross-cultural design practitioners must better understand the balance when integrating local and global cultural factors. For this research three strategies incorporating culture research that contribute to the improvement of cross-cultural design projects are analyzed: 1) Global Brands, 2) Reconfiguring National Brands, and 3) Target Markets' Culture Localizing International Brands. These strategies will enable cultural outsiders to design successfully for international markets.
Author | : Paul M. Swamidass |
Publisher | : Springer Science & Business Media |
Total Pages | : 833 |
Release | : 2000-06-30 |
Genre | : Business & Economics |
ISBN | : 0792386302 |
Production and manufacturing management since the 1980s has absorbed in rapid succession several new production management concepts: manufacturing strategy, focused factory, just-in-time manufacturing, concurrent engineering, total quality management, supply chain management, flexible manufacturing systems, lean production, mass customization, and more. With the increasing globalization of manufacturing, the field will continue to expand. This encyclopedia's audience includes anyone concerned with manufacturing techniques, methods, and manufacturing decisions.
Author | : Silva, Arlindo |
Publisher | : IGI Global |
Total Pages | : 608 |
Release | : 2010-07-31 |
Genre | : Computers |
ISBN | : 1615206183 |
"This book provides a detailed view on the current issues, trends, challenges, and future perspectives on product design and development, an area of growing interest and increasingly recognized importance for industrial competitiveness and economic growth"--Provided by publisher.
Author | : Christopher Lorenz |
Publisher | : Wiley-Blackwell |
Total Pages | : 167 |
Release | : 1986-01 |
Genre | : Art |
ISBN | : 9780631137474 |
Very Good,No Highlights or Markup,all pages are intact.
Author | : Bodo B. Schlegelmilch |
Publisher | : Springer Nature |
Total Pages | : 440 |
Release | : 2022-02-16 |
Genre | : Business & Economics |
ISBN | : 3030906655 |
This book has been written for experienced managers and students in postgraduate programs, such as MBA or specialized master’s programs. In a systematic yet concise manner, it addresses all major issues companies face when conducting business across national and cultural boundaries, including assessing and selecting the most promising overseas markets, evaluating market entry alternatives, and examining the forces that drive adaptation versus standardization of the marketing mix. It looks at the various global marketing challenges from a strategic perspective and also addresses topics not usually found in international marketing texts, such as aligning marketing strategies with global organizational structures and managing the relationship between national subsidiaries, regional headquarters, and global headquarters, as well as corporate social responsibility challenges and pertinent future trends that are likely to affect global business. A guide to suitable video resources giving additional background to this book can be downloaded by all readers by contacting the author. Instructors can also obtain additional support material for teaching. Please email Bodo Schlegelmilch at WU Vienna, using your institutional email and stating your university affiliation: - More than 400 PowerPoint slides covering the material in each chapter- Open Ended Questions - A comprehensive multiple choice test bank with solutions