The Complete Book of Contemporary Business Letters
Author | : Strategic Communications |
Publisher | : Round Lake Publishing |
Total Pages | : 508 |
Release | : 1996 |
Genre | : Business & Economics |
ISBN | : |
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Author | : Strategic Communications |
Publisher | : Round Lake Publishing |
Total Pages | : 508 |
Release | : 1996 |
Genre | : Business & Economics |
ISBN | : |
Author | : Louis E. Boone |
Publisher | : |
Total Pages | : 702 |
Release | : 1994 |
Genre | : Business communication |
ISBN | : 9780131747319 |
This text treats writing and communication as integral elements of business. Starting with its most important chapters, those covering the basics of writing (3-13), Boone/Kurtz weaves real business examples and applications throughout (unlike many other tests which relegate business examples to end of chapter material). As its name, CONTEMPORARY BUSINESS COMMUNICATION, suggests this book is also concerned with the challenges of modern communication. Its has the most integrated and complete coverage of today's important issues like communication technology, multi- culturalism, global communication, organizational culture, teamwork, and ethics.
Author | : Michael B. Goodman |
Publisher | : Business Expert Press |
Total Pages | : 152 |
Release | : 2012-01-18 |
Genre | : Business & Economics |
ISBN | : 1606493094 |
The chief communication officer at a Fortune 500, multi-national corporation today faces the challenges of a rapidly changing global economy, a revolution in communication channels fueled by the Internet, and a substantially transformed understanding of what a 21st century corporation stands for. This book investigates these forces and the specific communication challenges that they pose for the global corporation. Examining these forces and how they are interrelated should offer insights and strategies for students of the corporate communication discipline and business leaders to help them deploy effective communication as a strategic business asset in the contemporary global economy. This book focuses on the process of communication in a corporate context; and explores, analyzes, integrates, and applies the theory, practice, and functions of corporate communication. The combination of a theoretical framework for understanding how these forces influence corporate communication with practical guidelines for effective communication within this framework will also be of value to practitioners as well as students of the communication discipline. Designed for the professional whose position requires the creation and management of an organization's communications, this book applies strategic approaches to tactical written and oral communication, and includes a particular emphasis on problem solving and analytical techniques appropriate to global corporate environments. Essential to effective communication in corporate and organizational environments is the ability to understand and apply the concepts of corporate communication as strategic management functions.
Author | : Scott McLean |
Publisher | : |
Total Pages | : 408 |
Release | : 2010 |
Genre | : Business communication |
ISBN | : 9781936126118 |
Author | : Bansal, Himani |
Publisher | : IGI Global |
Total Pages | : 339 |
Release | : 2018-03-23 |
Genre | : Business & Economics |
ISBN | : 1522550984 |
Social technology is quickly becoming a vital tool in our personal, educational, and professional lives. Its use must be further examined in order to determine the role of social media technology in organizational settings to promote business development and growth. Social Network Analytics for Contemporary Business Organizations is a critical scholarly resource that analyzes the application of social media in business applications. Featuring coverage on a broad range of topics, such as business management, dynamic networks, and online interaction, this book is geared towards professionals, researchers, academics, students, managers, and practitioners actively involved in the business industry.
Author | : Mary Ellen Guffey |
Publisher | : South Western Educational Publishing |
Total Pages | : 0 |
Release | : 2004 |
Genre | : Business communication |
ISBN | : 9780324233643 |
This text-workbook is a streamlined, no-nonsense approach to business communication. It takes a three-in-one approach: (1) text, (2) practical workbook, and (3) self-teaching grammar/mechanics handbook. The chapters reinforce basic writing skills, then apply these skills to a variety of memos, letters, reports, and resumes. This new edition features increased coverage of contemporary business communication issues including oral communication, electronic forms of communication, diversity and ethics.
Author | : Louis E. Boone |
Publisher | : Wiley |
Total Pages | : 656 |
Release | : 2018-05-30 |
Genre | : |
ISBN | : 9781119539599 |
Boone, Kurtz, and Berston's, Contemporary Business, 17th Edition, delivers solutions at the speed of business to stimulate curiosity, show relevance, promote creativity, and prepare students for what's ahead in their academic and business careers. With thoroughly revised cases, fresh, current examples, and an updated video series, the 17th Edition provides insights into the many facets of business that contribute to the dynamic, ever changing world of work.
Author | : Bryan B. Whaley |
Publisher | : Routledge |
Total Pages | : 740 |
Release | : 2013-03-07 |
Genre | : Language Arts & Disciplines |
ISBN | : 1135250405 |
Offering a direct sightline into communication theory, Explaining Communication provides in-depth discussions of communication theories by some of the foremost scholars working in communication today. With contributions from the original theorists and scholars known for their work in specific theoretical perspectives, this distinctive text breaks new ground in giving these scholars the opportunity to address students firsthand, speaking directly to the coming generations of communication scholars. Covering a wide range of interpersonal communication theories, the scope of this exceptional volume includes: *the nature of theory and fundamental concepts in interpersonal communication;*theories accounting for individual differences in message production; explanations of human communication from dyadic, relational, and/or cultural levels; and*a history of communication theory. Chapter authors offer their own views of the core ideas and findings of specific theoretical perspectives, discussing the phenomena those perspectives are best positioned to explain, how the theories fit into the field, and where future research efforts are best placed. While by no means comprehensive, Explaining Communication includes those theories that rank among those most often used in today’s work, that have generated a substantial body of knowledge over time, and that have not been articulated in detail in other publications. With detailed explorations and first-hand discussions of major communication theories, this volume is essential for students in communication studies, interpersonal communication, and advanced theory courses, as well as for scholars needing a thorough reference to some of the most salient theories in communication today.
Author | : Heather Graves |
Publisher | : Broadview Press |
Total Pages | : 360 |
Release | : 2021-03-25 |
Genre | : Business & Economics |
ISBN | : 1770487786 |
Business and professional communication takes place in a dynamic, ever-changing environment. How can we best help students prepare to communicate in such a challenging environment? The pedagogies of the twentieth century—lectures, quizzes, and exams—have not kept up to these new demands for student engagement. Business Communication: Rhetorical Situations supports more interactive and collaborative pedagogies to motivate students. Each chapter has two or three cases that challenge students to apply the business communication concepts they are learning to a specific set of circumstances. These cases are drawn from real-life communication situations and invite students to think through a communication situation and take action. After each case, challenges and exercises provide more opportunities for students to analyze and reflect on business documents and practice the skills discussed in the case themselves. Throughout, rhetorical concepts such as audience, genre, and purpose are central and collaboration and creativity are encouraged.
Author | : M. Farooque Mesiya, Dr. |
Publisher | : McGraw-Hill Education |
Total Pages | : 0 |
Release | : 2012-01-10 |
Genre | : Technology & Engineering |
ISBN | : 9780073380360 |
Contemporary Communication Systems provides a comprehensive introduction to analog and digital communication systems. In addition to a logical and easy-to-understand presentation of fundamental principles, the book engages students in the issues relevant to system and product implementation by integrating a discussion of theoretical concepts with extensive hands-on visual and simulation resources that reinforce learning. A unique feature of the book is sufficient coverage of important topics in digital communications including compression, multiplexing and synchronization techniques. The book also explores the impact of semiconductor revolution (Moore's law) and software technologies in the realization of modern digital communication systems.