Conseguir el SÍ (y evitar el NO) en 5'

Conseguir el SÍ (y evitar el NO) en 5'
Author: Jordi Villar Lleonart
Publisher: Libros de Cabecera
Total Pages: 169
Release: 2019
Genre: Business & Economics
ISBN: 8494907964

El éxito de los vendedores depende de su conocimiento de los procesos automáticos de toma de decisiones y de su capacidad para influir en ellos. La venta depende del filtro que el cliente utilice para juzgar al vendedor y a su producto. En este libro aprenderás cómo funciona el cerebro de los clientes a la hora de tomar decisiones, es decir, qué hace que un cliente tome una decisión u otra, y por qué a veces confía más en un vendedor que en otro; y qué decir, cómo y cuándo para condicionar esos automatismos mentales a tu favor y aumentar significativamente tus probabilidades de conseguir un sí.

Benchmarking Water Services

Benchmarking Water Services
Author: Enrique Cabrera Jr
Publisher: IWA Publishing
Total Pages: 185
Release: 2011-03-01
Genre: Science
ISBN: 1843391988

Benchmarking has become a key tool in the water industry to promote and achieve performance targets for utilities. The use of this tool for performance improvement through systematic search and adaptation of leading practices, has expanded globally during the past decade. Many ongoing projects worldwide aim to address different needs and objectives, in varying contexts, with outstanding results and impact. Benchmarking Water Services provides valuable information to everyone interested in benchmarking in the water industry. The text is aimed at utilities considering joining a benchmarking project, experienced practitioners in charge of organizing a benchmarking exercise, consultants, regulators and researchers. The document is presented with a clear practice oriented approach and can be used as a how-to-benchmark guide presented from different perspectives (participants, organizers, supervising bodies). Readers will gain practical insight on real life benchmarking practices and will benefit from the experiences gained in some of the leading benchmarking projects of the water industry (including the IWA-WSAA benchmarking efforts, the European Benchmarking Co-operation and the several benchmarking projects carried out in Austria and Central Europe). The manual also presents the new IWA Benchmarking Framework, which aims to harmonize the terms used to describe benchmarking and performance indicators practices in the water industry, guaranteeing a more fluent and efficient communication. This Manual of Best Practice is edited by the IWA Specialist Group on Benchmarking and Performance Assessment, and co-published by AWWA and IWA Publishing. Praise for Benchmarking Water Services: "The continual trend of conceptual to specifics throughout the book provides for an educational experience each time the book is either casually perused or carefully studied." "The authors (Cabrera, Haskins and Fritiz) diligently pursue the focus of improvement." "Benchmarking Water Services is an in depth and practical ‘must have’ guide for any utility currently engaged in or planning to develop a benchmarking process" - Gregory M. Baird (2012) Benchmarking: An International Journal 19:2. More information about the book can be found on the Water Wiki in an article written by the author: http://www.iwawaterwiki.org/xwiki/bin/view/Articles/TheNewIWABenchmarkingFramework A Spanish language version of this book is available as a free eBook: http://www.iwawaterwiki.org/xwiki/bin/view/Articles/eBookTitlesfromIWAPublishingFreetoDownload-Volume2#HBenchmarkingParaServiciosdeAgua

La educación mediática y los profesionales de la comunicación

La educación mediática y los profesionales de la comunicación
Author: Alejandro Buitrago, Eva Navarro y Agustín García Matilla
Publisher: Editorial GEDISA
Total Pages: 192
Release: 2015-11-15
Genre: Language Arts & Disciplines
ISBN: 8416572011

Este libro recoge los testimonios de los profesionales de la comunicación sobre un asunto de máxima actualidad y da algunas respuestas a preguntas tales sobre: ¿Cómo enfocar las múltiples alfabetizaciones necesarias para reforzar la formación de una ciudadanía más educada? ¿En qué competencias deberíamos formar a los ciudadanos? ¿Cuáles son los principales contenidos que los profesionales de la comunicación deberían conocer? ¿Cómo renovar unas metodologías docentes obsoletas que no se corresponden con las exigencias del actual universo transmedia?

Sugar

Sugar
Author:
Publisher:
Total Pages: 1380
Release: 1914
Genre: Beet sugar
ISBN:

Tentacle

Tentacle
Author: Rita Indiana
Publisher:
Total Pages: 132
Release: 2018
Genre: Dominican Republic
ISBN: 9781911508342

An electric tale of apocalypse, sex and time travel from one of the Caribbean's most extraordinary cultural figures.

Diversidad(eS)

Diversidad(eS)
Author: Asun Pié Balaguer (coord.)
Publisher: Editorial UOC
Total Pages: 168
Release: 2015-09-18
Genre: Psychology
ISBN: 8490646643

Diversidade(S). Discapacidad, altas capacidades intelectuales y trastornos del espectro autista se estructura en tres partes. En primer lugar, se presenta la discapacidad intelectual desde el modelo social. En segundo lugar, se estudian los trastornos del espectro autista desde una visión amplia e interdisciplinaria hasta los aportes específicos de Fernand Deligny en Francia y el movimiento de la neurodiversidad en Inglaterra. En tercer lugar, se indican los elementos esenciales para el trabajo educativo con niños con altas capacidades intelectuales en el aula. El libro recoge los enfoques teóricos, modelos epistemológicos, técnicas de acompañamiento socioeducativo, instrumentos de detección, evaluación y orientaciones generales de trabajo en contextos educativos para los tres casos citados. Se plantea una aproximación teórico-práctica que ofrece criterios de actuación a los profesionales de la educación. Por otro lado, se interroga sobre algunos debates y controversias presentes en los casos estudiados ofreciendo, en su conjunto, un contenido extenso y de gran aplicación práctica.

Manana Forever?

Manana Forever?
Author: Jorge G. Castañeda
Publisher: Vintage
Total Pages: 321
Release: 2012-04-17
Genre: History
ISBN: 0375703942

In this shrewd and fascinating book, the renowned scholar and former foreign minister Jorge Castañeda sheds much light on the puzzling paradoxes of politics and culture of modern Mexico. Here’s a nation of 110 million that has an ambivalent and complicated relationship with the United States yet is host to more American expatriates than any country in the world. Its people tend to resent foreigners yet have made the nation a hugely popular tourist destination. Mexican individualism and individual ties to the land reflect a desire to conserve the past and slow the route to uncertain modernity. Castañeda examines the future possibilities for Mexico as it becomes more diverse in its regional identities, socially more homogenous, its character and culture the instruments of change rather than sources of stagnation, its political system more open and democratic. Mañana Forever? is a compelling portrait of a nation at a crossroads.

The Almost Nearly Perfect People

The Almost Nearly Perfect People
Author: Michael Booth
Publisher: Picador
Total Pages: 400
Release: 2015-01-27
Genre: Travel
ISBN: 1250061970

The Christian Science Monitor's #1 Best Book of the Year A witty, informative, and popular travelogue about the Scandinavian countries and how they may not be as happy or as perfect as we assume, “The Almost Nearly Perfect People offers up the ideal mixture of intriguing and revealing facts” (Laura Miller, Salon). Journalist Michael Booth has lived among the Scandinavians for more than ten years, and he has grown increasingly frustrated with the rose-tinted view of this part of the world offered up by the Western media. In this timely book he leaves his adopted home of Denmark and embarks on a journey through all five of the Nordic countries to discover who these curious tribes are, the secrets of their success, and, most intriguing of all, what they think of one another. Why are the Danes so happy, despite having the highest taxes? Do the Finns really have the best education system? Are the Icelanders as feral as they sometimes appear? How are the Norwegians spending their fantastic oil wealth? And why do all of them hate the Swedes? In The Almost Nearly Perfect People Michael Booth explains who the Scandinavians are, how they differ and why, and what their quirks and foibles are, and he explores why these societies have become so successful and models for the world. Along the way a more nuanced, often darker picture emerges of a region plagued by taboos, characterized by suffocating parochialism, and populated by extremists of various shades. They may very well be almost nearly perfect, but it isn’t easy being Scandinavian.

The Value Trail

The Value Trail
Author: Dr Marc Sanso
Publisher: Gower Publishing, Ltd.
Total Pages: 151
Release: 2015-03-28
Genre: Business & Economics
ISBN: 1472452585

The Value Trail offers a comprehensive approach to competitive analysis and strategy, considering value as a central theme and from a customer based perspective. It fully develops a disruptive new model of strategic analysis (namely the Three Dimensions of Value model) that approaches the drivers of success within a business from a value-based perspective: how value is understood by the customer (Appreciation of Value), and how it is boosted (Concentration of Value) or subtracted (Predation of Value) by different business agents. From this business-level perspective, the book progressively moves down to a company level to allow the reader to understand how companies can set corporate goals and leverage internal resources to deliver successful value propositions. To close the circle, special attention is paid to the definition of an integrated monitoring system based on both market (outside-in perspective) and company (inside-out perspective) metrics. On top of that, the book also identifies, in line with this new theory, the most relevant existing competitive models, together with a comprehensive analysis of their strategic approach and success drivers. If you are an entrepreneur looking for a solid and understandable guide to fully cover all company stages, a manager seeking to improve the implementation of operational and strategic processes or a practitioner in search of a disruptive approach to competitive analysis, this is the book you’ve been waiting for.