Brainwave 7 , 2 /e

Brainwave 7 , 2 /e
Author: Malhotra Anjana
Publisher: Pearson Education India
Total Pages: 84
Release: 2006-09
Genre:
ISBN: 9788177580518

Brainwave 4 , 2 /e

Brainwave 4 , 2 /e
Author: Malhotra Anjana
Publisher: Pearson Education India
Total Pages: 80
Release: 2006-09
Genre:
ISBN: 9788177580488

Brainwave 5 , 2 /e

Brainwave 5 , 2 /e
Author: Malhotra Anjana
Publisher: Pearson Education India
Total Pages: 76
Release: 2006-09
Genre:
ISBN: 9788177580495

Brainwave 8 , 2 /e

Brainwave 8 , 2 /e
Author: Malhotra Anjana
Publisher: Pearson Education India
Total Pages: 84
Release: 2006-09
Genre:
ISBN: 9788177580525

Destination Marketing

Destination Marketing
Author: Steven Pike
Publisher: Routledge
Total Pages: 423
Release: 2012-08-06
Genre: Business & Economics
ISBN: 1136002669

The tourism market is fiercely competitive. No other market place has as many brands competing for attention, and yet only a handful of countries account for 75% of the world’s visitor arrivals. The other 200 or so are left to fight for a share of the remaining 25%. Therefore, destination marketers at city, state and national levels have arguably, a far more challenging role than other services or consumer goods marketers. Destination Marketing: an integrated marketing communication approach focuses on the five core tenets of integrated marketing communications. These embody both the opportunities and challenges facing Destination Marketing Organisations (DMOs), and are: 1. Profitable customer relationships; 2. Enhancing stakeholder relationships; 3. Cross-functional processes; 4. Stimulating purposeful dialogue with customers; and 5. Generating message synergy The author seeks to provide a rationale for DMOs; to develop a structure, roles and goals of DMOs; to examine the key challenges and constraints facing DMOs; to impart a destination branding process; to develop a philosophy of integrated marketing communications; to lead the emergence of visitor and stakeholder relationship management; and to set forth options for performance measurement.

Robot Intelligence Technology and Applications 2

Robot Intelligence Technology and Applications 2
Author: Jong-Hwan Kim
Publisher: Springer Science & Business Media
Total Pages: 944
Release: 2014-03-21
Genre: Technology & Engineering
ISBN: 3319055828

We are facing a new technological challenge on how to store and retrieve knowledge and manipulate intelligence for autonomous services by intelligent systems which should be capable of carrying out real world tasks autonomously. To address this issue, robot researchers have been developing intelligence technology (InT) for “robots that think” which is in the focus of this book. The book covers all aspects of intelligence from perception at sensor level and reasoning at cognitive level to behavior planning at execution level for each low level segment of the machine. It also presents the technologies for cognitive reasoning, social interaction with humans, behavior generation, ability to cooperate with other robots, ambience awareness and an artificial genome that can be passed on to other robots. These technologies are to materialize cognitive intelligence, social intelligence, behavioral intelligence, collective intelligence, ambient intelligence and genetic intelligence. The book aims at serving researchers and practitioners with a timely dissemination of the recent progress on robot intelligence technology and its applications, based on a collection of papers presented at the at the 2nd International Conference on Robot Intelligence Technology and Applications (RiTA), held in Denver, USA, December 18-20, 2013.

Neuropathology of Drug Addictions and Substance Misuse Volume 1

Neuropathology of Drug Addictions and Substance Misuse Volume 1
Author: Victor R Preedy
Publisher: Academic Press
Total Pages: 1134
Release: 2016-03-07
Genre: Psychology
ISBN: 0128003766

Neuropathology of Drug Addictions and Substance Misuse, Volume One: Foundations of Understanding, Tobacco, Alcohol, Cannabinoids, Opioids and Emerging Addictions provides the latest research in an area that shows that the neuropathological features of one addiction are often applicable to those of others. The book also details how a further understanding of these commonalties can provide a platform for the study of specific addictions in greater depth, all in an effort to create new modes of understanding, causation, prevention, and treatment. The three volumes in this series address new research and challenges, offering comprehensive coverage on the adverse consequences of the most common drugs of abuse, with each volume serving to update the reader's knowledge on the broader field of addiction, while also deepening our understanding of specific addictive substances. Volume One addresses tobacco, alcohol, cannabinoids, and opioids, with each section providing data on the general, molecular/cellular, and structural/functional neurological aspects of a given substance, along with a focus on the adverse consequences of addictions. - Provides a modern approach on the pathology of substances of abuse, offering an evidence based ethos for understanding the neurology of addictions - Fills an existing gap in the literature by proving a one-stop-shopping synopsis of everything to do with the neuropathology of drugs of addiction and substance misuse - Includes a list of abbreviations, abstracts, applications to other addictions and substance misuse, mini-dictionary of terms, summary points, 6+ figures and tables, and full references in each chapter - Offers coverage of preclinical, clinical, and population studies, from the cell to whole organs, and the genome to whole body

Computer Science and its Applications

Computer Science and its Applications
Author: James J. (Jong Hyuk) Park
Publisher: Springer
Total Pages: 1395
Release: 2014-11-29
Genre: Technology & Engineering
ISBN: 3662454025

The 6th FTRA International Conference on Computer Science and its Applications (CSA-14) will be held in Guam, USA, Dec. 17 - 19, 2014. CSA-14 presents a comprehensive conference focused on the various aspects of advances in engineering systems in computer science, and applications, including ubiquitous computing, U-Health care system, Big Data, UI/UX for human-centric computing, Computing Service, Bioinformatics and Bio-Inspired Computing and will show recent advances on various aspects of computing technology, Ubiquitous Computing Services and its application.