BIG DATA Comunicación y Política

BIG DATA Comunicación y Política
Author: José Norte Sosa
Publisher: Editorial Kier
Total Pages: 152
Release: 2020-06-24
Genre: Technology & Engineering
ISBN: 9501798844

La Era Digital está cambiando para siempre nuestro modo de vida y la forma en la que nos relacionamos con nuestro entorno. Este cambio abarca todos los órdenes y está generando nuevas formas de democracia digital a las que el autor –uno de los más importantes especialistas en Big Data– ha llamado Cybercracia. En Big Data, Comunicación y Política – De la democracia a la cybercracia, José Norte Sosa explica por qué cree que la clase política está totalmente desconectada de la realidad digital. En un lenguaje claro y preciso describe cómo el Big Data (la captura, gestión, procesamiento y análisis masivo de datos) nos espía, nos programa, decide por nosotros a quién votar y cómo hacerlo, marca las tendencias del mercado, etc. Norte Sosa plantea que la privacidad ya no existe más y aborda el mundo de las fakenews, los trolls y los bots como parte de los sistemas que manipulan nuestro pensamiento y nuestras creencias. El fenómeno de este modelo de ser humano on-line –al que Norte Sosa denomina Homo connected– se encuentra en el centro del debate académico, pero también en el centro de la investigación estratégica del comportamiento social. Para algunos es un desafío que tiene que ver con el propio futuro de la humanidad. Para otros es sinónimo de herramientas de manipulación, que abarcan desde el posicionamiento de una marca en el mercado hasta la desestabilización de gobiernos y la definición de elecciones.

Big data

Big data
Author: Patricia Fernández, Eva (coord.)
Publisher: Editorial UOC
Total Pages: 94
Release: 2017-02-27
Genre: Computers
ISBN: 8491164146

El big data, entendido como la gestión y el almacenamiento masivo de datos, es una tendencia por explotar a día de hoy. La industria audiovisual, consciente de ello, empieza a orientar estrategias de negocio con ideas de personalización de contenidos, segmentación de perfiles o predicción de tendencias. Comprender todas las posibilidades que nos ofrece el big data supone entender las dinámicas internas del negocio, así como las fuentes de datos de las que podemos extraer información y la interacción que podemos realizar con ellas. Y también nos permite formular mejores preguntas y tomar decisiones acertadas. Este libro ofrece un recorrido por el proceso de gestión de datos en la empresa, con introducción de explicaciones técnicas y especial atención a la toma de decisiones del business intelligence.

Tecnopolítica

Tecnopolítica
Author: Antoni Gutiérrez-Rubí
Publisher: LuzAzul ediciones
Total Pages: 113
Release:
Genre:
ISBN: 8469718061

Digital Political Participation, Social Networks and Big Data

Digital Political Participation, Social Networks and Big Data
Author: José Manuel Robles-Morales
Publisher: Springer Nature
Total Pages: 152
Release: 2019-09-18
Genre: Social Science
ISBN: 3030277577

This book explores the changes in political communication in light of the development of a public opinion mediated by web 2.0 technologies. One of the most important changes in political communication is related to the process of disintermediation, i.e. the process by which digital technologies allow citizens to compete in the public space with those agents who, traditionally, co-opted public opinion. However, while disintermediation has undeniably generated a number of advances, having linked citizens to the public debate, the authors highlight some aspects where disintermediation is moving away from a rational and inclusive public space. They argue that these aspects, related to the immediacy, polarization and incivility of the communication, obscure the possibilities for democratization of digital political communication.

Humanities and Big Data in Ibero-America

Humanities and Big Data in Ibero-America
Author: Ana Gallego Cuiñas
Publisher: Walter de Gruyter GmbH & Co KG
Total Pages: 240
Release: 2023-11-20
Genre: Language Arts & Disciplines
ISBN: 3110753529

La colección presenta trabajos interdisciplinares que hacen uso de herramientas no solo humanistas sino también digitales para proponer enfoques inéditos sobre Literatura, Lingüística, Teoría Crítica y Filosofía en el espacio multicultural iberoamericano del siglo XXI. Las tres principales líneas de investigación - los corpus lingüísticos digitalizados, la lingüística experimental, y la relación entre Literatura, Crítica y Big Data - combinan el análisis de datos con un pensamiento crítico que trasciende el "dataísmo" y abre nuevas perspectivas (biopolítica, feminista y decolonial) en las Humanidades Digitales. The series presents interdisciplinary studies harnessing humanistic as well as digital tools to offer innovative approaches to literary studies, linguistics, critical theory and philosophy in the multicultural Ibero-American space of the 21st century. Its three principal lines of research - digital linguistic corpora, experimental linguistics, and the relation between literature, critique and big data - combine data analysis with critical thinking that transcends mere "dataism" and opens new (biopolitical, feminist, decolonial...) perspectives within Digital Humanities.

Data Mining and Big Data

Data Mining and Big Data
Author: Ying Tan
Publisher: Springer
Total Pages: 792
Release: 2018-06-09
Genre: Computers
ISBN: 3319938037

This book constitutes the refereed proceedings of the Third International Conference on Data Mining and Big Data, DMBD 2018, held in Shanghai, China, in June 2018. The 74 papers presented in this volume were carefully reviewed and selected from 126 submissions. They are organized in topical sections named: database, data preprocessing, matrix factorization, data analysis, visualization, visibility analysis, clustering, prediction, classification, pattern discovery, text mining and knowledge management, recommendation system in social media, deep learning, big data, Industry 4.0, practical applications

Data Journalism in the Global South

Data Journalism in the Global South
Author: Bruce Mutsvairo
Publisher: Springer Nature
Total Pages: 354
Release: 2020-01-31
Genre: Language Arts & Disciplines
ISBN: 3030251772

This volume seeks to analyse the emerging wave of data journalism in the Global South. It does so by examining trends, developments and opportunities for data journalism in the aforementioned contexts. Whilst studies in this specific form of journalism are increasing in numbers and significance, there remains a dearth of literature on data journalism in less developed regions of the world. By demonstrating an interest in data journalism across countries including Chile, Argentina, the Philippines, South Africa and Iran, among others, this volume contributes to multifaceted transnational debates on journalism, and is a crucial reference text for anyone interested in data journalism in the ‘developing’ world. Drawing on a range of voices from different fields and nations, sharing empirical and theoretical experiences, the volume aims to initiate a global dialogue among journalism practitioners, researchers and students.

Proceedings of the International Conference on Communication and Applied Technologies 2023 (ICOMTA 2023)

Proceedings of the International Conference on Communication and Applied Technologies 2023 (ICOMTA 2023)
Author: Paulo Carlos López-López
Publisher: Springer Nature
Total Pages: 356
Release: 2023-11-01
Genre: Social Science
ISBN: 9464632542

This is an open access book.ICOMTA’23 – The 2023 International Conference on Communication and Applied Technologies has as organizing entities the Universidad del Rosario (Bogota, Colombia) and the Benemerita Universidad Autonoma de Puebla (Mexico); and as collaborators at the Universidade de Vigo (Galicia, Spain), Universidade de Santiago de Compostela-Equipo de Investigaciones Políticas (Galicia, España), International Media Management Academic Association (IMMAA) and International Research Network of Communication Management (XESCOM).The conference, which will take place at the Angelopolis Campus of the Benemerita Universidad Autonoma de Puebla between September 6, 7 and 8, 2023, will take place in a mixed mode (face-to-face and virtual).

The Routledge Handbook of Political Communication in Ibero-America

The Routledge Handbook of Political Communication in Ibero-America
Author: Andreu Casero-Ripollés
Publisher: Taylor & Francis
Total Pages: 517
Release: 2024-10-31
Genre: Political Science
ISBN: 1040153461

The Routledge Handbook of Political Communication in Ibero-America addresses the relationship between communication, politics, and digital technologies in Latin American and the Iberian Peninsula, a geographical space linked by social, cultural, and linguistic aspects. In recent years, digital media have been central in the dialogue established by political parties, institutions, the media, and citizens. In this hybrid space emerged certain phenomena that are of interest, particularly in the Ibero-American landscape, including disinformation and fake news, protests on social media, the organization of social movements, the relationship between the press and the state, political participation, populism, the role played by emotions and memes, the impact of AI and platformization on politics, and topics of debate in the public sphere. This Handbook is structured into nine parts, beginning with a historical contextualization and then exploring central aspects of the discipline. It then goes on to study trends at the regional level, increasing knowledge about how political communication and digital technologies are changing multiple aspects of Ibero-American societies, where political communication plays a fundamental role – especially in electoral processes, with its consequent effects on democracy. This Handbook will be of interest to academics, students, and professionals in the fields of political science, communication, journalism, advertising, marketing, and sociology, as well as public opinion consulting. It will be of particular interest to undergraduate and postgraduate students from Latin America, Portugal, and Spain.

Contemporary Politics, Communication, and the Impact on Democracy

Contemporary Politics, Communication, and the Impact on Democracy
Author: Palau-Sampio, Dolors
Publisher: IGI Global
Total Pages: 420
Release: 2021-11-12
Genre: Language Arts & Disciplines
ISBN: 1799880591

The loss of credibility of traditional media and democratic institutions points to the important challenges for the democratic system. Social networks have allowed new political and social actors to disseminate their messages, which has raised diversity. However, it has also lowered the standards for the circulation of messages and has increased disinformation and hate speech. Contemporary Politics, Communication, and the Impact on Democracy addresses communication and politics and the impact on democracy. This book offers a valuable contribution regarding the challenges and threats faced by traditional and stable democracies while disinformation, polarization, and populism have a main role in the present hybrid communicative scenario. Covering topics such as digital authoritarianism, emotional and rational frames, and political conflict on social media, this is an essential resource for political scientists, communication specialists, analysts, policymakers, politicians, critical media scholars, graduate students, professors, researchers, and academicians.